Principal Marketing Manager - Technical Events, Amazon Software Builder Experience (ASBX)

Utility Computing (UC)
AWS Utility Computing (UC) provides product innovations — from foundational services such as Amazon’s Simple Storage Service (S3) and Amazon Elastic Compute Cloud (EC2), to consistently released new product innovations that continue to set AWS’s services and features apart in the industry. As a member of the UC organization, you’ll support the development and management of Compute, Database, Storage, Internet of Things (Iot), Platform, and Productivity Apps services in AWS, including support for customers who require specialized security solutions for their cloud services.

Amazon Software Builder Experience (ASBX) is looking for a Senior Events Marketer to own and run our iconic internal software builder experience event, DevCon. DevCon provides learning opportunities to our internal developer conference (Software Builders as we refer to ourselves at Amazon) focused on leading technology, infrastructure and security topics, builder best practices, career development, and more. DevCon is an essential event with must-view content for every software builder, an opportunity for members and leaders in our software builder community to reach and exchange knowledge with one another, and a prioritized event for the launch of innovations and services benefiting Software Builders. Each conference grows in size and in scope — all while keeping the emerging needs of the builder community at the forefront of what we do.

Your responsibility as an event expert will include developing event strategy and acting as the single threaded leader for all event components. You will define the goals of the program work streams, build your core working team, manage budgets and timelines, and oversee a variety of vendor and venue partners to ensure all stakeholders are working together to deliver a high-quality in-person and livestream experience. You will also have strong communications skills to write strategic attendee journey docs, manage executive leadership reviews and post event debriefs.

The ideal candidate is highly motivated, familiar with the software builder environment at Amazon, and an extremely organized individual with 7+ years of experience building experiential events that drive strategic goals. You are results-driven, able to handle ambiguity and rapidly-changing priorities, have excellent communication skills and a sharp analytical sense.

This position will be a part of the ASBX Product Marketing Management team and will work closely with content strategists, marketing managers, product managers, principal engineers, and strategic internal partners to develop and execute event plans that deliver key messages, product information, and drives brand awareness and engagement across the software builder community at Amazon.




Key job responsibilities
* Oversee planning, production, and execution of large scale events that are virtual and / or in-person.
* Assist in the definition and creation of event goals, while keeping customer needs in mind, to ensure event success.
* Serve as event project manager. Responsibilities include but are not limited to: work back schedules, pre-event consultation, venue selection, event agency selection/management, agenda development, attendee journey and event flow, event promotion and registration management, budget creation and oversight, on site staffing, final event metrics and reporting. Creative direction and a high bar for quality of execution is required.
* Expertly drive pre-event weekly core team meetings, including ownership of event planning documentation tracking deadlines and anticipating road blocks before they become escalations.
* Build and distribute regular pre-event status reports and post-event reports.
* Work closely with content marketing, product managers and product marketers to achieve business goals via event marketing.
* Track and manage event budgets

About the team
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Work/Life Balance 
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. 

Inclusive Team Culture 
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. 

Amazon Software Builder Experience (ASBX) was created to singularly focus on improving the experience for software builders across Amazon. We build solutions for the pain points our software builders experience, preventing them from delivering quickly and innovatively for customers. In particular we are focused on the fact that generative AI has the potential to revolutionize the tools Amazon’s tens of thousands of software builders use to do their work every day, reducing onboarding times, increasing efficiency, removing operational toil, and changing the way we drive broad modernization of our systems. With such a ambitious mission and a broad customer base across the globe, we need a robust marketing team to take the solutions to our builders' doorsteps. ASBX Product Marketing (ASBX PMM) is a team of technology marketers whose mission it is to help drive internal builder tool adoption and change management. To keep our technology ecosystem healthy and as up to date as possible; to better enable security, speed, software builder productivity, and industry standards; ASBX PMM helps to drive and iterate key messaging to customer ICs, managers and leadership. We are ultimately responsible for driving awareness and adoption of key products, tools, and initiatives across Amazon’s technical community, and in so doing, increase awareness of ASBX’s mission to improve and contribute positively to the Amazon software builder experience.

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