AdTech Go-To-Market Specialist, Amazon Ads, Amazon

At Amazon Advertising, we're at the forefront of innovation in the advertising and eCommerce intersection. We're seeking a seasoned AdTech expert to join our Product Sales Specialist (PSS) organization as a AdTech GTM Specialist. This role is crucial in bridging the gap between our global sales teams and product development, driving adoption of of AdTech advertising solutions.The ideal candidate will be an industry veteran with deep expertise in all facets of AdTech, including both buy-side and sell-side technologies. You'll be responsible for shaping our go-to-market strategies, influencing product roadmaps, and driving demand generation initiatives that propel Amazon Advertising's growth in the competitive AdTech landscape.Key job responsibilities:- Serve as the voice of the customer and sales teams to our product organizations, defining and prioritizing global sales needs to influence product development decisions.- Develop and implement comprehensive GTM strategies and sales plays for both existing and new AdTech capabilities, focusing on areas such as data/identity solutions, supply optimization, AI/ML-driven bidding, and advanced measurement and reporting tools.- Own the end-to-end process of delivering strategic plans, from initial conception to successful execution and performance analysis.- Drive sales enablement initiatives, ensuring our global sales teams are equipped with the knowledge and tools to effectively communicate the value of our AdTech solutions.- Collaborate with Product Marketing to craft compelling narratives and positioning for our AdTech offerings.- Analyze market trends, competitive landscapes, and customer needs to identify new opportunities for growth and innovation in the AdTech space.- Develop and maintain strong relationships with key stakeholders across global sales, product, and marketing teams to ensure alignment and drive successful outcomes.- Leverage data-driven insights to inform strategic decisions and demonstrate the impact of AdTech initiatives on key business metrics.BASIC QUALIFICATIONS- 5+ years of developing, negotiating and executing business agreements experience- 5+ years of professional or military experience- Bachelor's degree- Experience developing strategies that influence leadership decisions at the organizational level- Experience managing programs across cross functional teams, building processes and coordinating release schedules ...

Brand Innovation Lab Measurement Lead, Amazon Ads Brand Innovation Lab

The BIL Measurement Lead will create a framework for consistent and accurate measurement of BIL campaigns, including the identification and rollout of the tools, templates and mechanisms needed to scale the framework to the organization. With new experiences and tactics being developed every day, the BIL Measurement Lead will consult BIL teams delivering campaigns and their Account Manager counterparts on campaign metrics and set-up. When custom experiences cannot be measured by existing Amazon Ads tools or methodologies, the BIL Measurement Lead will propose solutions or measurement experiments to help fill these gaps. They will act as the liaison between BIL and Ads Measurement teams, advocating for brand customers who invest in our most complex, difficult to measure campaigns. Key job responsibilities-Propose and continuously improve a BIL measurement framework that allows us to measure repeatable and never-done-before campaign experiences-Consult Solutions Managers and Account Managers in Ads on our most complex campaign measurement set-ups, including those with complex endemic and non-endemic KPIs -Liaise with measurement teams to communicate the unique needs of complex, full-funnel BIL campaigns-Apply technical understanding of measurement systems to ensure correct campaign setup for unique campaign experiences or KPIs-Propose the correct 1P or 3P measurement tools for unique, online and offline ad experiencesAbout the teamBrand Innovation Lab (BIL) is an award-winning advertising team that conceptualizes and executes bespoke advertising experiences for brands who invest in media with Amazon Ads, scaling successful campaign elements as new products or features in existing products. BASIC QUALIFICATIONS- 6+ years of digital advertising and client facing roles with a focus on data analysis experience- Experience with annual brand and media planning- Experience with Doubleclick (XSM, DFP), AdJuster or Salesforce ...

Head of US, Vertical Lead, Brand Innovation Lab

The Amazon Brand Innovation Lab team is a worldwide organization working on innovative advertising experiences for Amazon customers and advertisers. This is a rapidly growing and evolving Amazon Advertising business. If you are a creative and strategically-minded builder who thrives in fast-paced environments, this is the team for you.The Head of US, Vertical Lead for Brand Innovation Lab will oversee a diverse team of creative talent including creative directors, copywriters, art directors, designers, as well as solutions managers, strategists and technologists to deliver unique and innovative advertising campaigns across categories in specific industries. Using the canvas of Amazon to create high fidelity brand experiences, we combine the digital and physical and create programs that delight the customer and deliver for the advertiser. We seek an entrepreneurial leader who can set strategy, prioritize, communicate clearly, and consistently deliver results.In addition to strong general management skills, as the single threaded owner on a business, they collaborate with internal stakeholders across the Ads business, as well as stakeholders at brands and agencies to enable their team to deliver ad experiences for brands. Excellent written and verbal communication skills are essential.BASIC QUALIFICATIONS- 10+ years experience leading interdisciplinary creative teams through strategy and execution at a brand, publishing/media, agency and/or production company.- Experience Managing a P&L to make necessary staffing decisions and tradeoffs to deliver the best experience for customers, while managing the business responsibly.- Bachelor's Degree. ...

Principal AdTech Go-To-Market Specialist, Amazon Ads

At Amazon Advertising, we're at the forefront of innovation in the advertising and eCommerce intersection. We're seeking a seasoned AdTech expert to join our Product Sales Specialist (PSS) organization as a Principal AdTech GTM Lead. This role is crucial in bridging the gap between our global sales teams and product development, driving adoption of of AdTech advertising solutions.The ideal candidate will be an industry veteran with deep expertise in all facets of AdTech, including both buy-side and sell-side technologies. You'll be responsible for shaping our go-to-market strategies, influencing product roadmaps, and driving demand generation initiatives that propel Amazon Advertising's growth in the competitive AdTech landscape.Key job responsibilities:- Serve as the voice of the customer and sales teams to our product organizations, defining and prioritizing global sales needs to influence product development decisions.- Develop and implement comprehensive GTM strategies and sales plays for both existing and new AdTech capabilities, focusing on areas such as data/identity solutions, supply optimization, AI/ML-driven bidding, and advanced measurement and reporting tools.- Own the end-to-end process of delivering strategic plans, from initial conception to successful execution and performance analysis.- Drive sales enablement initiatives, ensuring our global sales teams are equipped with the knowledge and tools to effectively communicate the value of our AdTech solutions.- Collaborate with Product Marketing to craft compelling narratives and positioning for our AdTech offerings.- Analyze market trends, competitive landscapes, and customer needs to identify new opportunities for growth and innovation in the AdTech space.- Develop and maintain strong relationships with key stakeholders across global sales, product, and marketing teams to ensure alignment and drive successful outcomes.- Leverage data-driven insights to inform strategic decisions and demonstrate the impact of AdTech initiatives on key business metrics.BASIC QUALIFICATIONS- Experience developing strategies that influence leadership decisions at the organizational level- 10+ years of developing, negotiating and executing business agreements experience- 10+ years of professional or military experience- Bachelor's degree ...

Senior Front End Developer

Applicants should possess a comprehensive understanding of the current and emerging trends in web technology, with a critical awareness of their implications on user-centered design. You should have strong communication skills and expertise in a wide range of technologies, including React/JavaScript/NodeJS, HTML/CSS, XML/JSON, Adobe Creative Suite, WCAG AA/accessibility standards, and GenAI/LLMs. Experience with Figma and AWS is also required.You are customer-obsessed, detail-oriented, and adept at working on highly technical teams while collaborating effectively with non-technical creative counterparts. You excel in improving team standards, writing thorough documentation, and managing multiple projects in a fast-paced environment with a high degree of autonomy. You can translate business requirements into exceptional customer experiences by prioritizing the customer perspective and maintaining relentlessly high standards.Equally passionate about design and development, you possess strong front-end development skills, a creative problem-solving mindset, and a keen eye for world-class functional design. You will contribute disruptive ideas for conceptualizing, creating, and delivering branded shopping experiences for millions of customers worldwide. Your work will span across platforms such as desktop, mobile, Fire tablet, Fire TV, Alexa, Twitch, Amazon Live, and other Amazon properties.To apply, please include your online portfolio and examples of your processes to demonstrate your suitability for this role.Key job responsibilitiesOwn the end-to-end development process and deliverables from a design and technical perspective and deliver high quality, bug free code.Provide design and technical leadership; work closely with business teams in development of campaign strategy, use cases, and technical requirementsConcept first-to-market innovations that utilize Amazon’s canvas alongside creative counterpartsPrototype new features and products, tackling ambiguous challenges that affect the global team.Optimize internal processes and tooling for broader impact, strategically aligning initiatives to maximize revenue and influencePresent work to peers, product teams and Senior leadershipProvide leadership, mentor, and coaching to your immediate and extended team on the latest industry trends, tooling, and best practices in web development and designExpand your influence by collaborating with partner teams, increasing productivity and effectiveness BASIC QUALIFICATIONS- 4+ years of front-end technologist, engineer, or UX prototyper experience- Have coding samples in front end programming languages- Have an available online portfolio- Experience developing visually polished, engaging, and highly fluid UX prototypes- Experience collaborating with UX, Product, and technical partners ...

Sr. Lead Development Manager, Amazon Business

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.The Amazon Business Global Marketing team is seeking a dynamic and experienced Sr. Lead Development Manager who will spear-head registration, activation and engagement efforts of new customers within new program launches. This role will work closely with Global Growth Marketing, Sales and global BPO agencies to develop and implement GTM acquisition and engagement plans. The ideal candidate has a passion for technology, and a successful track record of leading complex projects to acquire and onboard new customers in the Commercial and Public Sectors. They also possess an expertise in inside sales management and strong project and program management skills for success in this role. Key job responsibilities• Manage a team of remote Lead Development Representatives (LDRs) to attain daily activity metrics of inbound, outbound calls, decision makers contacts and qualified leads.• Refine and Implement new projects charters, Standard Operating Procedure (SOP) in coordination with Growth Marketing, Sales and External agencies.• Oversee program execution including deliverables, scheduling, leadership, and timely delivery across multiple and concurrent workstreams in coordination with external agencies.• Train team on calling and prospecting skills and continuously monitor their performance.• Drive targets for new account acquisition, activation and adoption across the Customer funnel. • Travel both domestically and internationally to EU (20% of time) to support expansion of our Europe business.BASIC QUALIFICATIONS- Bachelor's degree- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Highly proficient in CRMs (Salesforce), Sales Engagement, MS Excel and BI tools.- 6+ years of professional non-internship marketing, sales or business development experience ...

Sr. Marketing Manager, Search Marketing

The primary responsibilities of the Search Marketing organization are to drive web site traffic, maximize channel revenue and improve customer experience. We manage Earned (SEO) and Paid Search channels (Text and Shopping Ads) on external search engines and run experiments with a view to programmatically improve our ROI and find levers to grow the Amazon business. Our channel is one of the largest levers for Amazon business and new customer acquisition. We work with internal customers across all levels of the organization worldwide and enjoy the challenges and rewards of working in a fast-growing organization. We are seeking a seasoned Sr Product Marketing Manager to lead Paid Search channel marketing for one of Amazon's largest managed traffic driving channels. In this role, you will lead the development and execution of the paid marketing marketing strategy. This is a high-visibility position with scope for creativity and self-development. You will develop a detailed understanding of digital marketing (SEO/SEM in particular) and understand the long-term financial impact of customer behavior trends. The role requires a highly analytical mindset as well as a curiosity to seek out new possibilities. You should be strong at and attracted to the analytical and technical side of marketing as well as to the creative and experimental side, consistently using one to inform the other. You will be comfortable thinking big and diving deep. You will be the single point of contact for specific areas of the business and will be the search team's expert for that product line, gathering insights and applying learnings to additional lines of business / countries. The successful candidate will think strategically and execute rigorously. You must be able to thrive in an entrepreneurial environment and not be hindered by ambiguity or competing priorities. You will anticipate and remove bottlenecks, anticipate and make tradeoffs, and balance the business needs versus constraints. You will be at the center of the customer experience and need to dive into the customers’ responses, incremental business impact, and budget justification on your program, which requires strong analytical skills. You Earn the Trust of your stakeholders and influence them. You look around corners for potential opportunities or challenges and proactively put in place plans to address them. Key job responsibilities- Develop deep search channel insights and understanding in partnership with retail teams, other marketing channel teams, and international stakeholders- Translate channel insights into test plans, product/feature proposals, and opportunities for optimization- Define and run tests, including A/B experiments to test new vendor features and/or inform new product development- Conduct in-depth analyses to refine our understanding of the search space and uncover optimization opportunities- Translate analytical findings into actionable insights and concise business actions and recommendationsAbout the teamThe Search Marketing organization is responsible for driving traffic to Amazon from External Search Vendors (i.e. Google, Bing, etc) worldwide. We partner with teams across the business to execute search marketing initiatives. Please reach out if you'd like to learn more.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Background in analytical positions or consulting is a plus- Degree in Business, Marketing, Math/Statistics, Economics, Computer Science or a similar field- Excellent business judgment and the ability to think strategically and execute methodically- Able to generate ideas and solve problems independently and consistent with Amazon’s core principles- Proven analytical and quantitative skills with a passion and aptitude for analysis and related tools.- Excellent interpersonal and communication skills – written and verbal- Demonstrated ability to work effectively across business and international teams- Interest in the technical aspects of digital marketing- Strong bias for action and sense of urgency; the ability to make things happen quickly.- A track record of teamwork and willingness to roll up sleeves to get the job done ...

Editor I, Rufus Editorial

The Amazon Rufus Editorial team is seeking an Editor who is passionate about the intersection of language and technology. This is an opportunity to join the high-performing team behind Amazon’s new generative AI-powered shopping assistant. Rufus makes it easy for customers to find and discover the best products to meet their unique needs by helping with product research, providing comparisons and recommendations, answering specific product questions, and more. This role is inherently high-visibility and highly cross-functional, requiring collaboration and influence across product, design, science, and engineering. A successful candidate will thrive in ambiguity and care deeply about crafting short-form content that is clear, concise, and relatable. This person will have a knack for simplifying complex statements and revel in the opportunity to create and implement style and tone guidelines. Part writer and part editor, this person will train our AI models to deliver delightful conversational experiences through writing, editing, evaluation, and prompt engineering. This role requires exceptional written and oral communication skills, excellent judgment, strong interpersonal skills, deep curiosity about how things work, and a passion for serving customers. You must enjoy context-switching and partnering at all levels of the organization to deliver results. This is an opportunity to gain valuable experience in the growing field of artificial intelligence and its application in diverse business settings.Key job responsibilities* Write, edit, and annotate short-form content that will be used to train our AI models.* Use prompt generation and Reinforcement Learning with Human Feedback (RLHF) to improve the fluency of our AI models.* Uphold quality, style, and tone guidelines, while using customer feedback to continually improve our ability to be helpful and truthful.* Work closely and collaboratively with product and tech stakeholders to prioritize projects and meet deadlines.BASIC QUALIFICATIONS* 3+ years of writing and editing experience* Bachelor’s Degree in English, Journalism, Communications, or comparable fields ...