Marketing & PR

Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. Learn more at https://www.amazon.com/music.Come innovate with the Amazon Music team!We are seeking a dynamic Product Marketing Manager to join our Owned and Operated (O&O) Cross-Channel Strategy team. Our mission is to centralize and scale marketing efforts across six key O&O channels: IAM, Outbound, Landing Pages, Browse Home Marketing, Onsite Merchandising, and App Store. By addressing O&O pain points and opportunities comprehensively, we aim to drive substantial impact.As a Product Marketing Manager, you will lead initiatives that span our four main pillars: Automation, Personalization, Operational Efficiency, and Experimentation. You will focus on enhancing automation by exploring AI tools, API integrations, and solutions that reduce manual efforts. Your ability to solve problems and challenge the status quo will be crucial in this role. You will need strong interpersonal skills to build trust with internal teams who will rely on you to solve key challenges. Your responsibilities will include identifying challenges, exploring both internal and external solutions, making recommendations, and implementing new processes and tools. Your mission is to help Amazon Music scale globally and you will work cross-functionally across growth, product, promotions, and BI to drive the growth of Amazon Music. Overall, you will be entrepreneurial, push boundaries and execute breakthrough campaigns.Key job responsibilities* Drive global strategy for Owned and Operated channels (email, push, in-app messaging, landing pages, and more) across 4 main pillars: 1) Automation, 2) Personalization, 3) Operational Efficiency, and 4) Experimentation* Lead projects that encompass all four pillars, with a strong emphasis on automation* Explore and implement AI tools, API integrations, and other technologies to streamline marketing efforts* Increase experimentation velocity and impact through test recommendations and cross-team alignment* Conceptualize and launch new products for O&O channels by writing technical requirement docs and working closely with technical teams* Identify challenges within O&O marketing channels, and onboard new processes/tools to improve operational efficiency* Facilitate cross-channel knowledge sharing through improved communication efforts (doc writing, meetings, emails)BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.- Excellent leadership and communication to drive recommendations, articulate tradeoffs and influence senior executives. Excellent presentation, and interpersonal skills.- High attention to detail, across both business and technical domains- Exceptional analytical and quantitative skills, with a natural curiosity to measure, test, learn and iterate in order to get the best results possible.- Proven track record of creating customer segmentation and executing testing plans.- Demonstrated success in delivering results in a fast-paced, rapid-growth environment. ...

Would you like to be part of a team focused on driving innovation in the transportation industry, while working to empower small business entrepreneurs, and contribute to Amazon’s sustainability goals? If you have strong customer focus, great instincts for navigating complex and ambiguous situations, and a passion for developing marketing strategies and compelling messaging and communications, you may be a great fit for the Sr. Product Marketing Manager role within Amazon Freight Partner (AFP). The AFP program enables entrepreneurs to start and grow their trucking business alongside Amazon, with exclusive training, ability to hire from their local communities, and long-term business growth potential. As a key member of the marketing team, you will build go-to-market (GTM) plans, marketing strategies, and program and product messaging for key launches for AFP owners and their drivers. You will dive deep to fully understand the audience and product offering, develop segmentation, and build GTM plans to drive adoption and engage your customer segment. You’ll create product positioning, key benefits, and customer-facing messaging. You will work across channel marketing, customer engagement teams, product and program owners, and other business teams to prioritize and design new marketing strategies and crisp and compelling communications that are informed by customer data and insights. This role owns building mechanisms and working models across teams and will require the ability to influence others. This role uses inputs from customer insights and data to influence the product and program roadmap. You will need to both think strategically to build your marketing plans and work tactically to execute them. Key job responsibilities• Define the marketing plan and tactics to achieve business objectives for product, program, and service launches, new features, and operational updates• Create the product narrative and write messaging to accelerate adoption and momentum; successfully bring innovative and category-defining products to market• Strategize and execute proactive multi-channel messaging and communications that will bring clarity and transparency to large scale operational changes• Create, develop, and implement content for in-person events• Work cross-functionally with teams in marketing, product, program management, PR, and other business teams• Provide messaging feedback on campaigns, creative assets, and other customer-facing initiatives• Advocate for the customer, distill market feedback across regions and categories into market intelligence that informs various• internal stakeholders and influences product roadmap and business decisions• Inspect performance metrics and create programs and mechanisms to drive results across the full customer lifecycle including monitoring and measuring the effectiveness of communication• Drive storytelling efforts and communication campaigns to both solve business needs, including written communication executive messaging, info graphics, newsletters, and video• Identify opportunities to build scalable mechanisms such as messaging guidelines and communications playbooksBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Re-imagine advertising with Amazon. Amazon Ads offers a rich array of digital advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon owned and operated sites and on other high quality sites across the web. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, you’ve come to the right place.A strategically important part of our charter is to drive adoption across a portfolio of self-service, cost per click advertising products to enable head to tail advertisers to engage with customers in relevant ways. Our team is tasked with making it easy for sellers and vendors to advertise their products, thereby increasing the visibility of their products, which also helps Amazon customers discover more selection—a win-win!Specifically, we are looking for a high performing Marketing Manager who will own the development and execution of our cross-channel marketing strategy to accelerate growth among existing advertisers through adoption of multiple formats and building towards a full-funnel advertising strategy. In this role, your marketing programs and campaigns will help SMB brand owners overcome barriers to growth (such as access to high quality creative or a lack of understanding how/when to utilize differing advertising strategies), and ensure our advertiser customers have access to easily discoverable educational content that builds best practices and advertiser success across our solutions.The ideal candidate for this role can think strategically and execute flawlessly. You will bring your proven creative, analytical and project management capabilities to imagine, plan, implement and optimize compelling campaigns that drive advertiser success and growth on Sponsored Products. To be successful you’ll need to be a strong communicator who can earn trust with key stakeholders across multiple teams. You will be excited to test and learn in a data driven environment, enthusiastic about handling large data sets and using customer data and insights to deliver impact across multiple marketing channels. You should be comfortable with ambiguity and are willing to work autonomously, handling multiple initiatives simultaneously. If you are data-driven, detail-oriented, and passionate about creating customized experiences through marketing automation, with an interest to own your marketing strategy end to end, this is a great role for you. Experience working directly with sellers, in either a retail or advertising capacity, is welcomed.Key job responsibilitiesKey job responsibilities- Define our overall marketing strategy to acquire Sponsored Products advertisers- Own end-to-end campaign management from ideation to execution and measurement- Audit existing content and identify gaps in content assets- Create on-brand, best in class content, tailored to appropriate customers and effectively build acquisition campaigns- Work across Marketing Managers, Content Creators, Designers, Program Managers, and business leadership to align channel initiatives with cross-functional team goals- Analyze, report on, and optimize against key performance metricsBASIC QUALIFICATIONS- 5 years of professional non-internship marketing experience- Experience using email platforms and editing HTML- Experience building and scaling cross-functional marketing programs- Experience using Excel or Tableau to extract data and insights to drive campaign optimizations (data manipulation, macros, charts and pivot tables)- Demonstrated capacity to deal with ambiguity and changing priorities of a rapidly evolving business- Experience communicating results to senior leadership- Ability to easily transition from high level strategic thinking to creative planning ...

The Amazon Transportation Partner Experience (TPX) Events Team is seeking a seasoned Event Program Manager to oversee our portfolio of event technology solutions spanning our global event suite. The ideal candidate is an incredibly strong program manager, able to manage multiple concurrent programs at once with competing deliverables, deadlines, and audiences. Your responsibility as the event lead will include working with business teams to identify event goals and necessary features, designing the registration and event app user experience in partnership with our suite of 3P providers, creating robust workback schedules for event builds and managing all stakeholders responsible for delivering against those timelines, running testing of tech solutions and troubleshooting issues, and working with agency partners to create and deliver onsite registration and event scanning solutions. The ideal candidate has experience leading complex and matrixed projects and has a track record of managing against tight timelines and juggling multiple programs simultaneously. This person should be detail oriented, highly organized, and have excellent interpersonal and written communication skills.Key job responsibilities* Responsible for program management of full suite of event registration, event app, and digital platforms, from selection of vendors, through onboarding, build of sites/apps, and launch and execution of programs* Acts as the primary planning, communications, and logistics contact for event technology and reporting, and continually test, measure, and evolve event technology performance. * Lead onboarding, integration, and execution of event technology portfolio inclusive of event registration platform(s), event app, housing management software and more. * Work cross-functionally with event teams to identify, scale, produce, and execute event technology solutions, including managing full-time and vendor / contractor resources.* Manage suite of internal and external stakeholders to build seamless attendee technology experiences.* Build workback timelines across relevant event workstreams, identifying dependencies and defining key milestones. Must excel at looking around corners to identify roadblocks and mitigating risks* Partner with event managers and event communications lead to build and implement a cohesive event communication plan and ensure seamless deployment through event websites and apps.* Provide detailed status updates to core event production teams on a weekly basis* Responsible for reporting on event metrics related to attendee registration and communications.* Play an on-site event role, ensuring our 3P event tech partners have a single POC to work through any escalations, staffing issues or customer service problems* Research, evaluate, and RFP new technologies and technology vendors where required.About the teamHave you seen the any of the Amazon trucks or delivery vehicles driving on the highways or around your neighborhood? Did you know those drivers actually work for small business owners that partner with Amazon to deliver packages?The Transportation Partner Experience team builds innovative and engaging community-focused products for external Amazon partners like Freight Partners and Delivery Service Partner (DSPs). Small businesses are critical to many aspects of Amazon’s ecosystem and the TPX team helps these partners be successful by fostering community connections, accelerating learning opportunities, and providing customer feedback mechanisms on program and product initiatives and updates.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Delivering cross functional/org technical projects ...

Amazon Pay’s mission is to provide Amazon customers a superior paying experience anywhere they shop. Our objective is to make Amazon Pay a ubiquitous payment option for customers. Amazon Pay is now available in 18 countries, allowing buyers to leverage Amazon’s trusted, convenient, and rewarding wallet for third party purchase experiences online.This is a critical role to manage strategic partners for Amazon Pay as we scale to a 10x business and reach millions of stores over the next 5 years. We will achieve this through growth through integrating with payment service providers (PSP) and revamping our partnerships with Top 10 e-commerce solution providers (CSPs). The ideal candidate is a problem solver, effective cross functional leader thriving in a dynamic, evolving and fast faced environment.The candidate will have opportunity to own and execute complex business problems end to-end having broader customer, business, or cross-organizational impact. The ideal candidate needs to possess acute business judgement, with a track record of strong project delivery, client management (financial and business) and relationship management along with deep analytical acumen.Key job responsibilities• Identify and evaluate cost benefit analysis of partnerships; Align cross functional teams for execution and delivery• Identify most optimum features to invest in and own prioritization roadmap at partner’s end• Program manage implementation of organization wide initiatives at partner’s end.• Develop strategies and lead projects that drive significant business impact, ranging from strategic alternatives assessments to greenfield partner opportunities.• Define the success criteria for Amazon Pay and partners including CX, commercial, terms and operations.• Execute and launch the deals/contracts working cross functionally with legal, Corp BD, compliance, business and product teams• Own and set up business review/KPI tracking/financial performance with partnersA day in the lifeAmazon offers a full range of benefits that support you and eligible family members, including domestic partners and their children. Benefits can vary by location, the number of regularly scheduled hours you work, length of employment, and job status such as seasonal or temporary employment. The benefits that generally apply to regular, full-time employees include: 1. Medical, Dental, and Vision Coverage 2. Maternity and Parental Leave Options 3. Paid Time Off (PTO) 4. 401(k) Plan.If you are not sure that every qualification on the list above describes you exactly, we'd still love to hear from you! At Amazon, we value people with unique backgrounds, experiences, and skillsets. If you’re passionate about this role and want to make an impact on a global scale, please apply!BASIC QUALIFICATIONS- Experience structuring and negotiating complex agreements and leading cross-functional groups to orchestrate and successfully complete deals- 6+ years experience managing external clients in payments/financial services- structuring, and executing contractual obligations and managing cross-functional groups(tech/product/BD/legal etc) to successfully launch and scale deals- Experience in formulating strategies influencing leadership decisions internally/externally- Experience managing cross functional group of stakeholders with accountability matrices- Experience building internal and external processes to monitor and scale partnerships.- Strong communication skills with preferred experience of dealing with executives externally ...

As a Senior Product Marketing Manager for Amazon Device Solutions (ADS), you will spearhead the marketing strategy and execution for our innovative B2B products, including the Amazon Signage Stick and associated software services. Working closely with our Product, Launch, and Business Development teams, you'll craft compelling narratives and go-to-market plans that resonate with SMBs and enterprise customers in the digital signage and smart office solutions markets.Your role is crucial in establishing ADS's presence in the multi-billion dollar digital signage market. You'll drive product awareness through all channels, own a roadmap of tests to optimize the B2B customer experience, and increase conversion rates. Involved in both short and long-term strategic planning, you'll support go-to-market functions for new offerings and own key aspects of the online customer journey. This collaborative role requires balancing strategic thinking with hands-on execution to drive ADS's growth in the B2B space.Key job responsibilities- Develop and execute data-driven, multi-channel marketing campaigns for B2B audiences, including managing online traffic channels and optimizing performance through A/B testing- Conduct market research and competitive analysis to inform product positioning and marketing strategies- Create compelling content and sales enablement materials that translate technical features into B2B customer benefits- Collaborate with Product, Go-To-Market, and UX teams to define digital strategies for new product launches- Develop and manage relationships with key industry partners for co-marketing initiatives- Analyze campaign performance metrics, traffic data, and customer segment trends, providing regular insights to leadership- Lead the creation and execution of marketing strategies for major Amazon events and initiatives- Manage the marketing budget and allocate resources for maximum impact across various initiatives- Stay abreast of industry trends and collaborate with internal teams to scale best practices across markets- Utilize customer segment research to identify longer-term channel, customer, and market segment trends in the B2B space- Lead the development of marketing collateral, including product sheets, case studies, whitepapers, and presentation decks- Manage relationships with partners, integrators and customers to develop co-marketing initiativesA day in the lifeYour day might start by analyzing performance data from digital marketing campaigns for the Amazon Signage Stick. Mid-morning, you could lead a cross-functional meeting to refine the digital strategy for an upcoming product launch, discussing A/B testing plans to optimize the B2B customer journey.After lunch, you might collaborate with the creative team on this week's email campaign targeting SMB retail customers. Later, you could dive into customer segment research for long-term channel strategy insights.You might end your day planning a co-marketing initiative with a key partner or customer. Throughout, you'll balance strategic thinking with hands-on execution, driving results and optimizing the B2B customer experience.About the teamADS creates scalable, profitable B2B opportunities by leveraging Amazon's investments in devices, technologies, and infrastructure. We operate like a startup within Amazon, tackling difficult problems and building products through fast iteration. Join us in revolutionizing the B2B solution landscape, working at the intersection of hardware, software, and cloud services.BASIC QUALIFICATIONS- Bachelor's degree in marketing, communications, business, or equivalent- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- 7+ years of product marketing or digital marketing experience in B2B technology products, particularly in digital signage, IoT, or related fields- Proven track record of developing and executing successful product marketing strategies- Excellent analytical skills with the ability to translate data into actionable marketing insights- Experience analyzing marketing campaigns & traffic patterns to determine if they are meeting business objectives- Experience with content management software (CMS)- Excellent leadership skills with the ability to create and execute vision across cross-functional teams, such as Product, Sales, and Engineering teams ...

We’re seeking a high-judgement, self-motivated, and creative communications professional to support employee experience communications. This individual will manage strategic and tactical internal communications covering general workplace news and employee experiences.This individual will collaborate closely with IT, Security, Legal and across internal comms teams to develop innovative internal communication strategies, clear narratives, and clever tactics that focus on informing and engaging global audiences. This candidate must possess talent for collaboration, have the ability to flex when needed, and agility to navigate a large-scale, complex business to deliver the most important information to employees. Key job responsibilitiesWork across the business teams to source and deliver communications and original content that focus on employee experiences Drive communications for global workplace programs and initiatives Provide internal communications support and counsel to business partnersMeasure and report on outcomes and provide strategic adjustmentsCoordinate the delivery of content across internal channelsBASIC QUALIFICATIONS- Experience using data and metrics to drive improvements- 5+ years of professional non-internship communications experience (preferably employee facing)- Exemplary written and oral communications skills- Experience building, executing, and scaling cross-functional communication plans ...

Are you seeking a fast-paced, innovative workplace where you can use your creative and strategic abilities to improve the experience of customers shopping on amazon.com? Amazon North American Stores Marketing is seeking a highly creative and entrepreneurial copywriter to join the retail Marketing team to support retail merchandising and marketing programs.In this role, you will write and edit copy for Project Haul with a focus on e-commerce merchandising and digital marketing. This is a unique opportunity to join a dynamic organization focused on improving the shopping experience for customers.A successful candidate has a strong understanding crisp and concise benefit-driven messaging for retail, the role of editorial content in the retail journey, and possesses the ability to work independently and collaborate across multiple teams to achieve organizational goals. They are able work at the program level, by using style guides and experimentation to develop and refine messaging strategies, and at the project level, by using their creative skills to optimize content for each individual campaign or placement. They are a self-starter, comfortable with an ever-changing working environment, and are able to iterate quickly while paying careful attention to every detail and solving problems independently.Key job responsibilities include:Developing messaging campaigns across all marketing channels, this includes all traffic driving assets, as well as crafting short-and long-form copy at the product, collection, and brand levels for digital and print marketing content.Collaborating with editors and designers to create cohesive merchandising stories for customers.Collaborating with marketing managers to strategize on a messaging hierarchy that can be pulled through all campaign assets, and performing experiments to optimize messaging.Contributing to brand and seasonal style guides.Thoroughly proofreading content through various stages of presentation and production.Writing and editing for related retail marketing needs as required, including print media, advertising, presentations, etc.Key job responsibilities* Partner with Art Directors, Designers, Program Managers, Developers, Strategists and Producers to create customer-focused solutions that deliver results. * Works collaboratively in developing creative, identifying problems, and inventing solutions with minimal guidance.* Collaborates with stakeholders and internal teams.* Data-driven and obsessed with understanding customer behavior to invent and simplify.* Create concepts and present/execute campaigns.* Ideate across multiple placements & projects. * Ability to manage multiple projects while meeting tight deadlines.About the teamThe Amazon North America Creative team is a multidisciplinary team, comprising creative directors, art directors, producers, visual designers, copywriters, stylists, and more. Our diverse group brings expertise in video, print, branding, and styling, with backgrounds spanning retail, tech, print and digital media, academia, and agency work. Above all else, our team culture is built around an environment of learning, experimentation, and inventing on behalf of the customer. Each day feels a little bit different on this team, as we create content for an exciting array of new brands, products, experiences, and features. In addition to highlighting premium brands, most loved, private labels, seasonal events and cultural moments, we also want to create a cohesive brand across all events whether on Amazon.com property or in paid media.BASIC QUALIFICATIONS- 5+ years of copywriting at advertising agencies and/or in-house creative departments.- Must have an online portfolio URL in your resume - demonstrating big, campaign thinking that can extend into any medium.- Strong understanding of digital and social platforms, as well as their use within marketing.- Exceptional writing skills that demonstrate the ability to create campaign content that attracts, retains, and grows an audience. ...

Do you have a knack for parsing out complex business problems and stitching various inputs together into a comprehensive narrative that serve as the backbone for large-scale events? Are you creative in your approach to finding new and exciting ways to share content and information?Key job responsibilities- A natural storyteller with excellent writing skills - Comfortable moving between ground level and the 50,000 ft view, ingesting a large amount of siloed information and translating it into a digestible, customer obsessed content plan- Experience building a cohesive content program from scratch and shepherding it from ideation to execution. This includes leveraging data and anecdotes to build compelling and relevant content inputs, pitching the plan for approval to senior leaders, providing direction and feedback on presentations at various stages, and ensuring event themes are threaded across various presentations - Work closely with speakers to help craft their scripts based on specific event goals/messages- A creative mind who likes bringing new ideas to existing projects and isn’t afraid to get their hands dirty and execute - Comfortable getting deep into a business line to understand wins, pain points, and opportunities that inform the overall content strategy and individual remarks. A day in the lifeThe Transportation Partner Experience (TPX) team supports a large portfolio of internal and partner events ranging from 50-4,000 attendees. As a content strategist for TPX, you’ll conceptualize and build content experiences that educate, motivate, and connect our audience to one another and to Amazon. This individual will own the end-to-end development and execution of an event content strategy. During the ideation phase, the strategist works across business lines to understand the core narratives and investments that ladder back to macro themes. The content strategy for each event is brought together in a comprehensive plan showcasing the overall run of show, individual story lines for each speaker, and all-encompassing content messages. This document becomes the playbook for team members and speakers to operate from. As content shifts from ideation to execution, this individual remains an active participant, working closely with speakers and their teams developing content and scripts, providing feedback throughout the content creation process. Feedback should be crisp, concise, and aid teams in ensuringpresentations are at the right altitude, bring life to underlying narratives, are engaging, and thread back to other presentations/event touch points for a holistic story. About the teamThe Transportation Partner Experience team builds innovative and engaging community-focused products for internal and external Amazon partners, including the Delivery Service Partner community. Small business are critical to many aspects of Amazon’s ecosystem and TPX helps these partners be successful by building communities that connect, inform, and inspire the ecosystem of entrepreneurs and business owners who work in harmony with us to improve delivery flexibility, speed and reliability for our customers. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- 7+ years of developing and managing acquisition marketing or channel programs experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languages ...

As a Campaign Strategist on the Reputation Marketing and Insights team you will be responsible for developing paid messaging and integrated campaign strategy for reputational campaigns. This will include guiding the overall campaign chorus, across earned, owned and paid channels, to break through with singular narrative and achieve campaign goals. You will work closely with the research team to build on the body of existing insights, and to identify the learning gaps needed to produce a concise guiding insight and the focused message and proof-points that will maximize impact. In addition to insights, you will maintain the pulse on the external environment in which Amazon and its campaigns exist and stay abreast of upcoming developments and announcements being made by the company. The strategy team is responsible for ensuring no tactic is left off the table and that we execute cross-functional campaigns that help achieve results that are more than the sum of each part. The work will challenge you to be resourceful, think big while staying connected to the details, translate research into messaging and strategic direction, and embrace a high degree of change and ambiguity at speed. The scope and scale of what we strive to achieve is immense, but it is also meaningful and energizing. This is an individual contributor role.Key job responsibilities• Identify and communicate research needs for development of campaign strategy• Develop paid campaign messaging and briefs driven by a core insight based on existing, new, cultural, historical data and research• Work across multiple communications and business stakeholders to develop an integrated marketing plan based on the campaign insights and cross-channel go-to-market brief.• Bring key stakeholder teams together through execution, ensuring deliverables are aligned to the brief.• Create and manage substance repository (and associated research insights, approved legal language, etc.)• Work with research and creative to develop testing protocol to evaluate and optimize campaign content and creative• Work with research, creative, and partner teams to propose and develop future business actions and campaign substance that elevates Amazon’s reputationAbout the teamThis team sits within the Communications and Corporate Responsibility (CCR) organization. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience guiding creative input, development and execution from concept to completion- Experience using data and metrics to drive improvements- Experience communicating results to senior leadership- Experience driving direction and alignment with cross-functional teams- Highly collaborative, engages in active listening, gathers diverse perspecties, and is able to build strong, trusted partnerships across all team members in and out of their immediate group.- Bachelors, Masters or equivalent ...

The North America Stores Deals Marketing team delights customers by driving discoverability of relevant deals and discounts year-round. We are looking for a highly strategic, organized, and analytical Senior Product Marketing Manager to lead our Prime Exclusive Promotions charter. This role will have a high degree of leadership visibility and work closely with tech, product, and business partners to drive bar raising shopping experiences for Prime customers.The ideal candidate is someone who excels at leading cross-functional partnerships, is comfortable working in a highly ambiguous environment, has strong verbal and written communication, is curious to figure things out and build capabilities, and uses data and customer-focused judgement to back up recommendations. Key job responsibilities1. Own the product development and experimentation roadmap to drive discoverability Prime Exclusive Promotions across the site.2. Partner with tech, product, UX and other stakeholders to build and execute new deals experiences for customers.3. Analyze experiment performance and provide regular reporting on learnings. Identify areas for improvement, develop action plans, and present findings to stakeholders at various levels. 4. Lead PRFAQs and other strategic documents to help drive the long-term deals marketing strategy. 5. Collaborate with marketing, creative, and program managers across NASM to launch new deals content during both seasonal events and business-as-usual time periods. 6. Participate and lead planning sessions and contribute to overall marketing strategy for North America Stores MarketingA day in the lifeIn this role, you will interact with Marketing, Creative, Product, Tech, and UX on a regular basis to bring new deals experiences to life for customers. This will include both long-term strategic planning and hands-on execution of marketing experiments. You will regularly participate in brainstorming and strategy development meetings, and present plans and learnings to senior-level leadership across North America Stores. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience creating and managing complex, cross-team project plans ...

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.As the Sr. Field Marketing Manager, you will be responsible for increasing consideration, acquisition, and adoption of Amazon Business with senior Nonprofit decision makers. You will partner closely with Sales and cross-functional Marketing teams to concept and deliver multi-channel marketing programs including content, campaigns, events, and sales enablement. To be successful in this role, this individual will work seamlessly with senior stakeholders in Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in digital marketing, product marketing, and high-touch executive events who excels as delivering campaigns tailored to a persona and industry. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution. The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you’re looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.Key job responsibilities• Deeply know and advocate for the customer:Who they are, their pain points, where and how we can reach them, and the value proposition that we can uniquely offer to delight them as we meet their needs• Develop the integrated marketing strategy to reach and engage senior Nonprofit decision makers• Own planning and production for field marketing channels including executive engagement events, webinars, trade shows/conferences, sponsorships, and email• Manage relationships with internal marketing, sales, sales enablement, and product stakeholders, as well as external media agencies and partners• Drive robust and detailed measurement and reporting processesA day in the lifeThe Sr Field Marketing Manager is the conduit between Sales and broader Marketing teams. They will dive deep with Sales to understand key business priorities, and work hand-in-hand with digital, content, and channel marketing teams to create and then execute an integrated marketing plan that supports those priorities. They will act as the single point of contact for all of Marketing, driving visibility of upcoming initiatives to Sales, and reporting back campaign impact as it relates to the Nonprofit business.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data ...

If you are interested in this position, please apply on Twitch's Career site https://www.twitch.tv/jobs/en/About Us:Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.About the RoleAs the Product Marketing Manager for Commerce, you will be responsible for the global, end-to-end marketing of ads, sponsorships, and commerce products that empowers creators to earn money while engaging their audiences. You will be developing Go To Market plans that guide them to adopt tools and best practices based on their journey. You will partner closely with the Ads and Sponsorship Product teams to bring innovative new features and frameworks to market, developing a strategy that is based on the needs of the audience and bringing together a cross-functional team to bring that strategy to life. You will demonstrate a mastery of consumer insights to develop their strategy, bring together cross-functional stakeholders to execute on their plans, and will confidently align senior product leadership and C-Suite executives around those plans. You will understand market trends, the competitive landscape, and have experience leveraging those to positively drive consumer sentiment and adoption of features. You will thrive in a fast-paced product development environment. You will report to the Senior Director of Product Marketing within the larger GTM Marketing team. You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA.You Will- Oversee the development of go-to-market strategy for new product features on Twitch, working closely with research to align the strategy to customer needs and insights- Guide a team of cross-functional stakeholders (including Product, Marketing, Data Science, PR, Design, Engineering and more) to deliver effective marketing launches- Embed yourself on the product team to develop and influence the product roadmap based on highest customer needs and insights- Manage internal creative partners to ensure quality, on-budget, on-time delivery of marketing programs and assets across multiple channelsPerks- Medical, Dental, Vision & Disability Insurance- 401(k)- Maternity & Parental Leave- Flexible PTO- Amazon Employee DiscountAbout the teamThe Twitch community is like no other - a passionate and engaged group of creators and active participants who are uniquely invested in what we’re all building together. The Marketing & Communications team at Twitch serves to authentically activate the Twitch community (and beyond) in ways that inform and inspire. Members of our team work across a range of areas including internal and external communications, content & partnerships, creative services, and marketing strategy.BASIC QUALIFICATIONS- 4+ years of professional experience in a corporate or startup environment- 2+ years in a marketing capacity at a technology company- Experience partnering with and influencing Product Management, Research & Analytics, Comms, and senior executives- Experience working on ad supply and sponsorship products is a plus ...

Are you passionate about transforming the streaming TV advertising landscape? Do you want to help build an advertising business that will revolutionize how brands connect with Prime Video's global audience? Prime Video Advertising is one of Amazon's newest and fastest-growing businesses, offering advertisers unprecedented reach across premium content including Amazon Originals, Live Sports, and more. We are seeking a Senior Product Marketing Manager to help scale creative and strategic positioning for PV Ads within the streaming marketplace through a global lens. In this role, you will develop impactful narratives for our Sales team through compelling sales enablement materials that are driven by data and insights. With a focus on our premium slate of Originals and overall service inclusive of Library content, FAST channels and more, you'll be working at the intersection of Prime Video, Amazon Ads, and Amazon MGM Studios to reenforce why brands should advertise with us. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience in digital advertising, streaming media, or entertainment industry- Experience building powerpoint decks with compelling narratives/storytelling- Experience with advertising metrics- Strong ability to translate complex data into digestible and compelling narratives ...

Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building new, emerging businesses in shipping to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry.We are building a Marketing Operations Center of Excellence to serve Amazon Shipping and Amazon Freight, two high-growth externalized transportation businesses. As a foundational member of this team, we are looking for an innovative Senior Marketing Operations Manager who will work closely across the global marketing teams to continuously improve processes, drive execution excellence, and deliver marketing results. We are looking for a data-driven, passionate individual who will influence marketing programs and the way the global marketing team streamlines processes and creates automation to increase marketing efficiency.You are the ideal candidate if you can:* Work at both the strategic and tactical level to champion innovative automation and create a vision for long- and short-term marketing operations requirements* Gather detailed business requirements in collaboration with internal stakeholders (marketing, tech teams, etc.) and collaborate closely to deliver global solutions* Leverage automation to improve processes and productivity, and make recommendations to support an organization scaling at rapid pace* Manage multiple projects gracefully and balancing contending priorities in a rapidly changing environmentKey job responsibilities* Partner with our global marketing teams to identify automation opportunities in order to improve marketing efficiencies* Perform technical project management of the marketing automation deployment cycle, including requirements gathering, design/development, testing, configuration, and advanced administration* Collaborate in developing and continuously optimizing lead scoring and management processes* Plan and build scalable reporting mechanisms in Salesforce.com and QuickSight to provide visibility into marketing results and effectiveness * Perform marketing efficiency tracking, ensuring KPIs are in-place to measure success* Develop standardized processes and programs that allow marketing team members to self-serve in the creation of complex, multi-stage automated marketing programs* Collaborate with sales operations on enhancing and troubleshooting issues with the lead management process and integrations with marketing automation platforms* Build and scale practices internationally, launch new features, suggest new investments* Write narratives that clearly breakdown our business problems with the support of data and provide recommendations for solutionsBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data- Experience with central sales tools (e.g. Salesforce) and/or marketing automation systems (e.g. Pardot/Marketo), including setting up end-to-end Marketing Automation data flows- Familiarity with SQL; experience with analytical tools such as Quicksight and ability to dive deep into and create metrics and reporting ...

Do you want to help Brand Owners build better brands while ensuring the best possible customer experience within the Amazon Store? Do you have the ability to use data and customer research to develop and optimize marketing channels and create scalable solutions that help Brands stand out to Customers and build brand equity?The Brand Marketing team is looking for an experienced Product Marketing leader to drive our digital channel marketing strategy and marketing automation initiatives. This role will spearhead the optimization of existing channels while identifying new opportunities to reach Brands more effectively, requiring deep analytical skills and the ability to translate data into actionable insights. The ideal candidate will partner across global teams to develop breakthrough marketing strategies and campaigns, while building rigorous measurement frameworks to demonstrate impact. You'll own the end-to-end development of marketing automation solutions, collaborating with tech teams to define requirements and launch new use cases that drive Brand success on Amazon. Success in this role requires both strategic thinking and hands-on execution, with the ability to thrive in a fast-paced environment while managing multiple priorities and stakeholders.Key job responsibilitiesKey Job Responsibilities: - Lead marketing channel strategy and forecasting, and responsible for campaign delivery and optimization - Work cross-functionally with business analyst and product marketing teams to synthesize complex data into actionable insights that will inform multi-channel campaign strategies - Drive partnership with cross-functional teams to create marketing initiatives for Brand Owners - Measure cross-channel marketing attribution and performance through the audit of channel KPIs and their impact on business goals (both input level and output level)- Establish marketing channel insight sharing mechanism to drive decision making and program optimization- Lead the development of scaled, user-friendly reports and dashboards - Own campaign testing and experimentation roadmap About the teamAbout the Brand Experience org:The Brand Experience (BX) organization creates, builds and leads innovation for Brand Owners in the Amazon store. Our growing portfolio of BX tools enable brands to grow their brand awareness, improve their consideration, increase their conversion, and build brand loyalty. We have a broad mix of experience, tenures, and roles within our organization. We strive to create an open environment that allows a diverse set of team members to expand on their strengths and grow in their opportunity areas in order to drive their longer term career success.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling digital marketing programs- Experience leading go-to-market for consumer software or hardware product launches- 5+ years experience managing product marketing and digital marketing campaigns- Demonstrates knowledge of marketing automation and email marketing tools ...

Amazon is seeking a dynamic, innovative, and self-directed Head of Prime Video Partner Marketing, Americas to help drive acquisition and engagement for Prime Video through third party devices. If you have a passion for content and are an expert at developing partner value propositions – then we’re looking for you. As the Head of Prime Video Partner Marketing, Americas, you will be responsible for managing the strategic plan, P&L, and marketing operations for Americas MVPD partnerships, exploring new and emerging business models, driving acquisition and engagement opportunities, and delivering innovation to improve the customer experience. You will lead a team of partner marketing managers responsible for developing the strategy and execution of regional and global marketing initiatives that leverage our third party distribution partnerships to drive promotion and awareness of Amazon Originals, create run of business partner marketing materials for partners for use in combination with their marketing efforts, and conceive of ad hoc programs that will maximize acquisition and engagement of Prime Video customers through partner channels. This position offers an unparalleled opportunity to leverage your creative skill and commercial understanding of the streaming (OTT) industry, consumer electronics and media industries inside one of the world's leading technology companies while experiencing the excitement and growth of the streaming media revolution. You will work with a cross-functional team that includes product, business development, tech, finance, PR, merchandising, and regional marketing teams to define, develop, and execute innovative marketing strategies. The ideal candidate is a proven collaborator across multiple stakeholders with strong analytical skills. This is an incredible opportunity to own the partner strategy that is changing how customers are watching content.Key job responsibilities* Set the strategic direction for Americas partner marketing that optimizes for long-term success, focusing on customer and partner experience, brand health, acquisition, engagement, and business growth* Track, measure, and analyze the performance of MVPD partners and marketing campaigns, and report results to BD, regional and marketing leadership* Ensure critical programs remain visible to stakeholders and diving deep, where required, to learn about each stakeholder’s perspectives and challenges, while maintaining a think big vantage point at all times.* Make trade-offs: business opportunity vs. resources vs. long term results.* Understand and communicate risks and identifies growth opportunities for the team* Lead the team to test, develop and share best practices in partner marketing campaigns across multiple channels and geographies.* Actively mentor and develop othersBASIC QUALIFICATIONS* Extensive years of professional experience in marketing or marketing research* Proven experience hiring and coaching high-performance marketing teams* Building, executing and scaling cross-functional marketing programs* Ability to influence executive decision makers and drive alignment with cross-functional teams including product, marketing operations, finance, PR and legal* Experience using data and metrics to measure impact and determine improvements* Experience presenting metrics and progress to goal to senior leadership* Exceptional verbal and written communication skills, as well as the ability to work effectively across internal and external teams* Strong writing and communication skills ...

Interested in working for Amazon credit cards? We are looking for a Product Marketing Manager to lead acquisition content optimization on a proprietary machine learning advertising platform. You will own a roadmap, build tests and scale learnings for our credit products. The successful candidate thrives in fast paced environments, loves to test and learn, and is motivated by driving results.In this role, you will be responsible for building an annual plan, and championing marketing experiments to improve advertising content. You will focus on all aspects of the acquisition funnel – banners, marketing pages, and application form – to continually improve customer conversion. You will lead testing projects from end to end, partnering with a team of high caliber marketers, data scientists, designers, and product managers across Amazon. The role requires creativity, as you will build, refine and execute customer focused messaging and advertising. In parallel, you will pay special attention to regulatory and compliance requirements. You will dive into the results data from your experiments and share performance and learnings - course correcting and scaling to deliver results. You will share results on an ongoing basis with leaders within Amazon and with our bank partners.The ideal candidate will have a passion for experimentation and content optimization (benefit messages, design, copy, creative elements, etc.), can execute flawlessly and focus on the details. To be successful, you’ll need to be a strong communicator, enjoy developing hypotheses for new messaging and images to test, and be able to work backwards to earn trust with key stakeholders across multiple teams. If you are organized, analytical, and data driven, with an interest in independently driving results, this is a great role for you. Key job responsibilities* Develop annual testing plan, sharing experiment and execution roadmap.* Lead initiatives end to end, working with cross functional teams – legal, finance, product, design, data science, and bank partners – to optimize, execute and deliver campaigns.* Create on-brand, best in class content, tailored to appropriate customers and effectively build acquisition campaigns for our credit products.* Partner with internal design team to innovate on acquisition marketing campaigns.* Analyze the performance of campaigns, and share results with senior leaders and stakeholders.* Coordinate initiatives with key financials partners, working backwards to ensure a streamlined execution and approval process to launch initiatives.BASIC QUALIFICATIONS- 2+ years of professional non-internship marketing experience- Bachelor's degree in marketing, communications, or equivalent- Experience with A/B or multivariate testing- Experience using data and metrics to measure impact and determine improvements- Experience with onsite marketing, lifecycle marketing and digital advertising- Demonstrated ability to work independently and autonomously ...

As a Brand Designer in the Brand Innovation Lab team, you'll work across mediums to define the look and feel of custom campaigns for a wide range of Financial Services and Travel brands. Through the design of compelling design components, and campaign brand and visual ID systems, you will create innovative work using the full Amazon canvas (i.e. Prime Video, TNF, Alexa, Twitch, IMDb, Amazon Music, Amazon Live) and bring to life campaign concepts that benefit the end customer while meeting client needs and pushing the creative envelope. You will support creative directors, art directors, and copywriters to elevate the visual delivery of every pitch and campaign deliverable and improve team materials and design systems. You will flex to support the digital build of interactive designers and collaborate with IXDs to help guide and elevate the look and feel of visual experiences, ensuring that the customer experience remains visually engaging—and looking for ways to inject campaign messaging and tonality and amplify the branding. Your portfolio should feature interesting, insight-driven brand campaigns and ideas that solve advertiser problems through a variety of different media channels, including but not limited to video, social, digital, activations, radio, gaming, and outdoor. This role will be client-facing, so having good presentation skills to share work in a succinct and compelling way is important.Key job responsibilitiesKey responsibilities: • Create design guidelines for brand campaigns• Use Sketch, Figma or XD to design UI and branding of a digital landing page• Present design work to internal teams and clients• Delivers pitch presentations in a timely manner• Create user-centered campaign executions by integrating marketing objectives, target audience and creative assets into intuitive solutions• Independently lead campaign executions and collaborate with creative and technology teams• Strong presentation and communication skills (both written and verbal)• Ability to prioritize and manage multiple parallel-path projects• Rapid, iterative design and development process• A visual flair and conceptual excellence to the work, inspiring clients and team members to raise the creative bar• Passionate about design, technology, advertising, marketing, and are always keeping pace with it• Able to collaborate with copywriters to deliver campaign message and IXDs to elevate visual storytellingA day in the lifeYou will develop graphic systems for campaigns that meet the client’s objectives, amplify and elevate the brand platform, create engaging customer experiences, and achieve BIL’s goals for innovation. Through skilled visual storytelling, attention to detail and an obsession with craft, you confidently handle the world’s biggest brands with care and strategic iteration.Your daily activities may include: • Brainstorming and improving campaign ideas and creating presentation decks • Ensuring quality control and consistency across various media types• Providing a visual solution to a business problem while elevating the brand and meeting clients’ objectives • Ensuring content is legible, engaging, worth observing and delivers a flawless CX• Working through creative and brand messaging feedback with clients, Legal, and PRAbout the teamAmazon's Brand Innovation Lab works with brands and agencies to develop campaigns that engage consumers at multiple stages of the marketing journey, building brand awareness, relevance, consideration, acquisition and loyalty. Our global creative team of storytellers and innovators include strategists, creatives, design technologists, engineers, producers and more, collaborating to create solutions customized to our advertisers' goals.BASIC QUALIFICATIONS- Minimum of 4 years brand design / art direction / communications experience at advertising agencies and/or in-house creative departments- Must have an online portfolio URL in your resume, demonstrating an art direction, design and conceptual thinking skillset, as well as big, campaignable thinking that can extend into any medium- Strong understanding of digital and social platforms, as well as their use within marketing ...

Re-imagine advertising with Amazon Ads. Together we are re-imagining advertising, one innovative product, service, and idea at a time. Amazon Ads is dedicated to being the best place for all advertisers to build their business or brand. Our ad solutions—which include digital and streaming TV media, innovative ad formats, and audience and measurement capabilities— leverage Amazon’s unique insights and trusted technology to help brands connect with customers wherever they spend their time. The Senior Content Marketing Manager sits within the Content & Creative Studio in brand marketing, creating best-in-class creative and content experiences that educate and inspire advertisers to grow their brand with Amazon Ads. We are seeking an insight-driven, curious, and experienced B2B marketer to build external brand content that promotes strategic brand storytelling initiatives to elevate Amazon Ads thought leadership in the advertising industry. In this highly-cross functional role, you’ll be responsible for developing core brand stories that will be used in campaigns across multiple owned and paid channels. Content deliverables could include "big rock" narratives, research reports, sponsored content, customer videos, executive interviews, and blog posts.Key job responsibilities* Recommend and execute comprehensive content ideas that drive brand awareness and shift perceptions through compelling, data-driven storytelling across multiple formats (sponsored content, videos, research narratives, guides, blog posts)* Write and deliver thought leadership content and work cross-functionally with marketing teams, sales, legal, and PR to align with business goals, brand and product messages, and other priorities* Leverage mechanisms to scale content impact and drive awareness of new materials through sales and direct-to-customer channelsA day in the lifeThe day-to-day of this role includes writing and delivering content against an overall content calendar, ideating and building new content programs, and project managing content reviews, approvals, and go-to-market (GTM) plans. To be successful you will need to establish clear processes, set prioritization, and be able to communicate effectively with internal and external customers. The right candidate will be a self-starter and have strong interpersonal, project management, and analytical skills. This role will need to have a high bar for writing, grammar, and high attention to detail to deliver high-quality, customer obsessed content.BASIC QUALIFICATIONS- Bachelor's degree- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience- Experience managing multiple projects and meeting aggressive deadlines ...