Marketing & PR

The Alexa Enterprise Products (AEP) organization collaborates with external third party partners to develop Alexa solutions to delight end customers. Within this org, the Alexa Built-in (ABI) team works to integrate Alexa as a feature into major OEM brand devices, expanding the Alexa footprint globally. A critical component of this integration is to establish a working relationship with priority partners to evolve and expand offerings as well as collaborate on how to drive awareness and engagement of the Alexa feature among customers. In this role, the ABI Sr. Product Marketing Manager (Sr. PMM) will lead the all-up marketing strategy and execution of co-marketing initiatives for select priority partners in our TV category. They will own and foster the direct marketing relationship with select partners and dive deep to establish and execute agreed upon plans. They will leverage existing Amazon-owned channels to communicate to end users educating them on the benefits/value of incorporating Alexa into their daily habits. The Sr. PMM owns all customer-facing messaging and collaborates and influences internal stakeholders including finance, product, BD, BI and UX/Design to ensure customer awareness, education and on-boarding are foundational in future product and partner roadmaps. Key job responsibilitiesThis role requires a seasoned marketer with a proven ability to foster strong partner relationships. They will need to understand customers’ needs through the journey and develop new ideas and marketing plans to support and drive key business objectives. Key job responsibilities:• Develop the annual marketing strategy for priority partners in the ABI TV category. Strategy will define annual marketing goals with associated thematic go-gets and tactical executions to drive business impact. • Leverage Amazon owned and operated marketing channels, creating messaging and targeting to reach the right customer at the right time to drive priority KPIs. • Directly foster the relationship with external partner marketing teams working to define and execute co-marketing plans. • Own the analysis, reporting and next steps for select partner and category reporting to leadership.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

We're seeking a talented Programmatic Media Manager to lead paid media strategy across digital platforms for Prime Video in LATCANZ (Latin America, Canada, Australia, New Zealand). As a key contributor to Prime Video's Performance & Growth Media strategy, you'll own channel-level objectives to maximize programmatic media investments, enhancing brand equity, engagement, and subscriber acquisition.You'll collaborate with Prime Video paid media managers to develop cutting-edge programmatic strategies and work closely with Amazon's centralized teams on automated business solutions. The ideal candidate possesses a growth mindset, strong project management skills, customer focus, and the ability to transform marketing data into actionable insights. We're looking for a self-motivated individual who thrives in fast-paced environments, handles ambiguity well, and pays close attention to detail.Your role involves driving programmatic growth marketing results through goal-setting, campaign ownership, strategic development, execution, and optimization. The ultimate aim is to efficiently drive customer acquisition and engagement at scale. You'll leverage existing tools across biddable media channels while exploring new partnerships and ad tech opportunities. Additionally, you'll share knowledge with regional and local stakeholders, educating them on programmatic media buying platforms and best practices to enhance the customer journey.In this position, you'll be challenged to push boundaries, propose and execute innovative ideas, and establish best practices for Prime Video's growth. Your expertise will be instrumental in elevating our programmatic media strategies and driving success in the LATCANZ markets.Key job responsibilities• Establish and manage programmatic campaign goals and performance metrics, conducting regular monitoring to assess effectiveness and identify areas for enhancement• Lead execution of strategic programmatic campaigns for Prime Video, implementing best practices through vigilant monitoring and in-depth performance analysis to optimize outcomes• Act as the programmatic expert for PV LATCANZ, effectively communicating and promoting successful programmatic strategies, technological advantages, processes, platform execution, trading techniques, and industry-related topics• Create and implement programmatic initiatives to drive strategic use cases and deliver results; develop and maintain a scalable playbook of best practices applicable across global markets and business lines• Manage daily interactions with LATCANZ paid media team and ADSP, guiding stakeholders to produce insightful media plans aligned with overall marketing strategy, including budget management, goal-setting, performance reporting, and programmatic trend analysis for Prime Video service and title support, as well as test and learn frameworks• Conduct and communicate comprehensive analysis of PV service-level programmatic campaigns and experiments, presenting actionable recommendations to senior leadership in a clear, digestible format• Collaborate with regional marketers to execute marketing experiments and campaign/channel holdout incrementality lift studies• Oversee partnerships with ADSP and Amazon Publisher Services, while identifying and exploring new programmatic testing opportunities• Enhance programmatic media program and management by pinpointing tools and mechanisms for automation, improved efficiency, and scalabilityAbout the teamPrime Video is a premium streaming service offering a vast collection of entertainment, including original series like "The Lord of the Rings: The Rings of Power" and "The Boys", exclusive content, and live sports. As part of the Amazon suite of services, it provides a multi-dimensional experience, allowing subscribers to immerse themselves in their fandom beyond just watching. Available in over 240 countries, Prime Video also offers add-on channels and a store for renting or buying content. The service operates in a fast-paced, innovative environment, constantly evolving to meet customer needs. It's a platform where creators and makers can build their future, supported by a passionate and diverse global team.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams- Depth of knowledge within advertising tech solutions, e.g. ADSP, DV360 and The Trade Desk ...

Amazon Go is a new kind of store with no lines and no checkout - customers simply grab what they want, and go! Our Just Walk Out Technology creates an effortless shopping experience our customers love. We are looking for a Marketing Manager to own high priority promotions and value marketing. We are seeking a customer-obsessed marketer who can deliver big ideas, has demonstrated successful campaign ownership, and possesses an ability to identify and prioritize opportunities using data. The successful candidate for this role has experience establishing strategy and cross-channel marketing tactics to maximize customer reach and impact, has a proven ability to work cross-functionally, make data-driven decisions, and influence others. You must be able to work at the strategic level (generating new ideas to evolve your campaigns) and at the tactical level (managing development and execution of promotions). You are a self-starter, possess strong analytical skills, and thrive working among a broad, diverse set of stakeholders. You leverage strong organizational and project management skills and have a track record of delivering quality work. This is a permanent position based in Seattle, WA.Key job responsibilities* Work cross-functionally with creative studio, category, in-stock, operations, merchandising, and in-store experience counterparts to deliver monthly rotational promotions program to drive sales and meet overarching revenue goals* Develop and execute on strategies to increase impact of promotions, inclusive of proposing new tests and optimizations to our promotions marketing tactics and channels* Partner with pricing and category teams to identify and market priority value/pricing messages * Monitor performance metrics for your programs and use key insights to execute optimizationsBASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience managing and measuring marketing performance in various channels- Ability to manage stakeholders and present to various levels of an organization. ...

Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a home for buzzworthy original content, including The Boys, Reacher, Summer I Turned Pretty and Saltburn, we also serve as an entertainment destination to view live sports, watch other streamers, rent/purchase titles, and dive into our extensive library of content. Extending beyond the Prime Video platform, Amazon provides a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a uniquely positioned place to develop and grow professionally.The Prime Video (PV) Global Brand Strategy & Creative team is hiring a Senior Brand Strategist that will be responsible for furthering the Prime Video brand strategy by developing guidelines and brand artifacts to ensure the Prime Video brand is expressed thoughtfully and consistently across marketing expression, product, and business decisions. The Senior Brand Strategist will work across a dynamic team of brand strategy, creative, and insights professionals, focused on understanding and building customers’ relationship with the Prime Video brand and service. The ideal candidate is a brand professional with a proven track record of delivering highly impactful, data-driven brand recommendations in a fast-paced environment, and with a cross-functional group of senior leadership stakeholders. They thrive on staying current on brand best practices to understand how effective brand strategy can accelerate how customers engage with the business.Key job responsibilities- Manage core brand strategy projects that have global impact.- Take a problem statement and work backwards from the optimal customer and business outcomes to determine the steps for an effective strategy. - Write and deliver strategy documents, taking inputs from a diverse range of global stakeholders, and aligning to a cohesive and thoughtful recommendation. - Partner with insights and measurement teams to develop testing strategies, measurement approaches, and KPIs to ensure the long-term sustainability and feasibility of the strategy. - Develop and maintain an expertise around the Prime Video brand, brand strategy, pillars, positioning, and expression (verbal and visual) to be a subject matter expert on a rigorously high bar for the PV brand. - Build relationships with a broad set of cross-functional business partners (including international teams) to understand their challenges and priorities, and build a point of view on what projects require scaling through global brand strategy. About the teamThe Prime Video Global Brand Strategy & Creative team develops the global approach to the Prime Video brand strategy, verbal and visual expression, and brand governance. The team works closely across Prime Video’s global teams, including Amazon MGM Studios, Sports, and Ads, and partners closely with Amazon’s cross-channel marketing team. As part of the broader Brand & Social Strategy organization, we deliver insights and execute strategies to drive the future of the PV brand. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience developing and executing campaigns across a multitude of timezones and languages- Experience building, executing and scaling cross-functional marketing programs- Experience developing global brand strategies- Experience communicating effectively with stakeholders in verbal and written form- Project management skills, with experience defining and undertaking multiple projects independently and with quick turnarounds ...

Amazon North America Stores is seeking a Sr. Senior Site Merchandiser to lead the strategy, development, and execution of engaging on-site marketing campaigns. Campaigns will support the customer discovery of new and relevant products within Amazon's extensive selection of Fashion, Home, Beauty, Fitness, Electronics and more.The Senior Site Merchandiser will be responsible for creating best-in-class marketing campaigns, helping to drive sales, engagement, and customer growth. They will own executing and optimizing marketing across on-site (amazon.com) channels and will leverage performance data and testing to develop recommendations and best practices. The ideal candidate is a strong project manager, customer obsessed, data-driven, detail-oriented, and excited to work in a fast-paced environment. They are comfortable working both independently as well as in close partnership with team members across the marketing and technology organizations.In this role, you will need to think strategically and creatively to build marketing strategies for key initiatives and programs. You will be responsible for leading the marketing vision for your channel, including influencing key product features, defining the experience, refining messaging, and working cross-functionally to build and execute marketing campaigns.A successful candidate must be able to work at the strategic level (using customer behavior to generate bold and innovative ideas for growth) and at the tactical level (optimizing campaigns with merchandising tools, analyzing traffic data and solving problems). This candidate will have a strong understanding of all aspects of the marketing funnel and possess great project management and influencing skills to work across multiple teams to achieve success.Core responsibilities of the Senior Site Merchandiser will be to:· Own and develop strategic Browse wireframes inclusive of comprehensive testing roadmap, content strategies, and integrating new features and functionality to increase engagements.· Work closely with Product Management and Technology to support and communicate feature launches.· Own campaigns from end-to-end: managing creative processes, targeting and segmentation, planning, execution, reporting, and optimization.· Contribute to roadmap decisions and prioritization.· Own weekly, monthly and quarterly reporting on the state of initiatives and goals assigned.· Manage and report out on projects, status, and work with teams to remove any project blockers.· Develop metrics, goals and KPIs to measure and track business results.· Own reporting of key content and marketing metrics to the leadership team and broader organization.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

The Partner Marketing Manager is responsible for developing and executing a comprehensive content marketing strategy that supports the partner learning journey, program launches, and reinforces strategic messaging to, thru, and with AWS Partners. This role oversees the creation, curation, and distribution of high-quality content across various channels to engage decision-makers and technical audiences, drive awareness and AWS Training and Certification (T&C) offerings, and ultimately contribute to business growth. This role also oversees the strategic plans for program launches with AWS Training Partners and the content required to amplify T&C new product launches to the AWS Partner community. This role will be at the intersection of collaborating across multiple teams including campaign planning, product marketing teams, launch management, PR, and social media to extend the reach and visibility of the team’s content and launches.The ideal candidate will have a proven track record working with cross-functional teams and managing multiple high-profile marketing projects simultaneously. This key team member should have excellent interpersonal skills and written communication skills, in order to be able to tell a partner-centric story that resonates with our core audiences. In addition, the role requires the ability to analyze content and launch effectiveness and optimize continuously.Key job responsibilities-Develop co-launch strategies and plans with high priority AWS Training Partners to reach new customers and build net-new pipeline.-Develop, refresh, and deliver partner content across web, marketing playbooks, collateral, course catalog, slides, infographics, eBooks, multimedia videos, and PR templates.-Identify planned T&C product and program launches to determine partner audience relevance and design content and communication strategy accordingly.-Develop and implement marketing content to promote on AWS Partner Central including T&C offers, new announcements, and upcoming courses and exam preparation materials available.-Create and publish blog posts on the T&C and AWS Partner Network blogs and ensure organic social and social boosting activity to educate the Partner audience on new products and solutions and highlight partner success stories.-Manage cross-promotion of T&C across internal and external newsletter communications.Identify content gaps and areas of investment for content production based on existing content inventory and the needs of Partner T&C.-Optimize and repurpose existing content assets to maximize their reach and impact for the AWS Partner audience across multiple channels.-Collaborate with subject matter experts to ensure content accuracy, relevance, and alignment with their needs and challenges.-Lead planning and execution of content creation with supporting agencies to product high-quality, engaging content that resonates with AWS Partners.About the teamAbout AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness. Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languages- Experience communicating results to senior leadership ...

The AWS Data Foundations product marketing team is hiring a senior product marketing manager to develop crisp, highly differentiated, and compelling positioning and messaging for AWS and its data services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.As a Senior Product Marketing Manager for AWS Data Foundations, you will have the opportunity to define and drive the marketing strategy for one of the rapidly growing data businesses including storage, analytics, data lake, and data warehouse services. You will be creating compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive customer engagement and service adoption. You will also work with the product teams to shape the product vision and prioritize features. You will get to work on a rapidly growing business and have a big impact every day.Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.You will have proven product marketing experience with data centric products at a public cloud or SaaS company, or across early- and mid-stage tech businesses.This role may sit in the following locations only: Boston, MA, USA | New York, NY, USA | Santa Clara, CA, USA | Seattle, WA, USARelocation offered to these locations only from within the USA only.Key job responsibilities• Own messaging and position of key AWS Data services from storage, analytics, data processing, data warehouse• Collaborate with AWS product and engineering teams to distill key functionality and benefits of major launches into product marketing messages.• Engage with AWS field and digital marketing teams to identify and integrate joint messaging and content into lead generation, customer engagement, and product adoption focused marketing programs.• Craft and develop compelling audience and initiative specific messages and tools (product videos, collateral specific to different audiences or campaigns, demos, presentations, how to guides, etc.)• Work with sales to ready our general and specialized sales teams on our joint value propositions and messaging.• Test and refine new marketing approaches and channels to reach and engage key audiencesA day in the lifeThe product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with their data on AWS. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day.We all work together and pick each other up when workloads shift. This helps us manage workloads and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.About AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve. About the teamSales, Marketing and Global Services (SMGS)AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.BASIC QUALIFICATIONS- 7+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals- Data storage or analytics product marketing experience ...

Our worldwide vision is to be the most Seller-centric online global community, creating destinations for knowledge, news, inspiration, and celebration, dedicated to helping Selling Partners (SP) develop their full potential and success in the Amazon store.We accomplish this vision with the following three objectives: 1) Build magical experiences to provide SPs opportunities to connect directly with Amazon and each other, thus creating a valuable and inclusive community, 2) Create and govern SP communications and content to inspire, educate, and engage in multi-directional channels between SPs and Amazon at scale; and 3) Measure SP Perceptions, develop SP Insights, and advocate on their behalf. We are seeking a talented and creative Sr. Social Marketing Manager who has a proven track record with creating high-performing social campaigns. You will own our Seller-facing social handles and manage social strategy and execution for all of our platforms. This role is directly responsible for impacting key KPIs including: reach, followers and engagement goals, anticipating and mitigating any risks and identifying opportunities. You will monitor social media content and performance, industry trends and identify opportunities for growth and improvements. You will partner closely with multiple stakeholders to ensure the best possible follower experience. Key job responsibilities• Own the end-to-end organic strategy for the SellonAmazon Social media platforms, scaling our social presence and driving reach, growth and engagement across key social platforms• Deep dive ROI & opportunity sizing for Social media, develop a corresponding social strategy that engages internal and external partners • Lead and execute comprehensive social marketing strategy for the annual seller conference, including managing live event streaming, developing innovative social media activations, overseeing the event influencer program, and owning the publishing/posting strategy to maximize engagement, reach, and overall impact.• Build, execute, and scale campaigns across our organic platforms, and continuously innovate on opportunities for channel expansion. • Manage key internal relationships, owning the content ideation and briefing process for seller facing content• Work cross-functionally across broader cross functional teams (e.g., Content, Marketing, PR) to execute campaigns and programs, driving excitement for key product/service launches, and Community building experiences• Set, track and report on performance metrics in regular business metricsAbout the teamOur team is dedicated to supporting new team members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We are deeply invested in your career growth and strive to assign opportunities based on what will help each team member develop into a better-rounded Amazonian. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership ...

As a Sr. TPM in the Global Demand Operations Product & GTM organization, you will work closely with product and engineering to define greenfield service initiatives to help accelerate the global cloud business. This role will support a confidential new initiative approved by the CMO. You will act as a liaison between the engineering, customer, and product development teams, inform the product roadmap based on customer feedback and drive multiple teams (engineering, product, program) to execute on the vision. You will work closely with marketing, sales, and engineering customers, understand their use cases, and dive deep on dependencies. You can influence and communicate with senior-level stakeholders and represent the point of view of the marketing organization. You possess a background in functional marketing and revenue operations, and are familiar with system architectures of commonly used third-party (3P) tools. You can clearly articulate (verbally and in writing) complex problems or product features, tough trade-offs, and propose solutions to help your stakeholders understand. You are an excellent, customer-obsessed writer that generates communications that are easy to follow and structured in an intuitive way, allowing stakeholders and customers to quickly make decisions. This a unique role that will work closely with a diverse set of global, functional (i.e. Marketing, Sales, Revenue Operations, and Legal) stakeholders. You can lead without direct authority. The right candidate will possess a strong program management background, will have demonstrated experience leading large, complex development efforts with dependencies, and will have a well-rounded technical background. You must be able to thrive and succeed in an a fast-paced environment, and not be hindered by ambiguity or competing priorities. This means you are not only able to develop and drive high-level strategic initiatives, but can also roll up your sleeves, dig in and get the job done.Key job responsibilitiesIn this role you will:* Utilize your background in marketing and operations to define the vision to enable marketer and seller efficiency through the use of next-generational services. * Lead highly visible technical initiatives with global business stakeholders and spread across multiple functional teams and revenue channels.* Work across dedicated and partner product and engineering teams to build systems that innovate on the customer experience and develop a vision for the long-term architecture.* Drive discovery to support highly strategic marketing initiatives to accelerate growth for the global business.* Be responsible for diving deep into technical systems, including first party services, as well as third-party marketing and sales systems (i.e. Marketo, Salesforce, Adobe). * Define strategy, build, and execute roadmaps for the programs you own.* Drive cross-team collaboration, knowledge sharing, and adherence to milestones and mechanisms* Use your strengths in problem solving, issue-resolution, and ability to multitask to deliver results. * Support documentation and user enablement efforts.* Manage contingent worker program spend across multiple teams.About the teamGlobal Demand Operations is revolutionizing the way AWS Sales and Marketing interacts with customers. We’re building a complete revenue automation experience that streamlines and supports the way a customer moves through their purchasing journey. With a holistic and transactional data ingestion platform and extensible services. Project Lorem is innovating the way AWS helps its customers scale their business through the cloud. We’re hiring team members across the United States in Seattle, WA, Austin, TX, Arlington, VA, and New York City. About AWSDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. BASIC QUALIFICATIONS- 5+ years of technical product or program management experience- 7+ years of working directly with engineering teams experience- 3+ years of software development experience- 5+ years of technical program management working directly with software engineering teams experience- Experience managing programs across cross functional teams, building processes and coordinating release schedules ...

The Amazon Core Exports team's vision is to enable customers from anywhere in the world to purchase any product that we offer globally, through a localized cross-border shopping experience, at competitive prices, and a superior delivery experience. This business offers an incredible opportunity to address a large, new segment and base of potential customers. Our team is focused on building solutions that serve the needs of customers across 200+ countries to easily find and buy products on amazon.com, with a specific emphasis on countries where we do not have an Amazon store or retail presence today.We are seeking a talented marketer to manage onsite merchandising, execute evergreen and seasonal campaigns, design graphic assets, conduct A/B tests, and measure impact on customer behaviors (e.g., purchase frequency, new program sign-ups). You will work closely with all Exports business and tech functions, including Customer Experience, Country Management, Selection, and Delivery Experience. You will also be responsible for building marketing solutions that can scale globally.Key job responsibilities• Produce and deliver graphics to be displayed on Amazon.com storefront customized by destination• Plan & execute customer facing onsite merchandising campaigns and seasonal events content calendar• Apply design principles that help drive successful design• Communicate design rationale in a clear, respectful and open, fluent manner across stakeholders.• Effectively manage multiple projects and overlapping deadlines• Analyze content/traffic metrics performance, and share results and learnings in weekly, monthly, and quarterly Business Review meetings to key internal stakeholders and executives• Serve as subject matter expert on merchandising tools and widgets• Partner with Business, Product, Tech Teams and global marketing teams to align marketing strategies and business prioritiesBASIC QUALIFICATIONS- Bachelor’s degree or equivalent experience- 2+ years experience in digital marketing, advertising, or e-commerce design- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- An online portfolio or samples of design work demonstrating digital marketing, retail merchandising, and visual design ...

We are seeking a Sr. Research Manager with a strong quantitative research background and a passion for solving unique problems to help us improve the Selling Partner Experience for small and minority-owned businesses and join the mission of Amazon’s Undiscovered and Small Business Accelerator (USBA) team. We are looking to quantify impact of our offerings (benefits, education, networking opportunities, etc.) to Selling partners via survey tools and other mechanisms on their satisfaction levels with the program. Our ideal candidate is someone who is curious and customer obsessed, and loves solving complex problems. You enjoy building things from scratch, are comfortable with change and ambiguity, and relish the chance to solve hard problems in short order. You recognize that the true measure of success of your work is based on the business impact your findings have over time.Key job responsibilitiesIn this role, you will be responsible for the following:• Lead design and execution of primary research studies (leveraging both qualitative and quantitative methods) to generate actionable insights and recommendations for stakeholder teams like marketing, product, education, and partnerships• Lead research and analysis that helps measure the impact of program initiatives on seller perception metrics• Lead foundational research to help understand undiscovered small business lifecycle/ journey and to uncover unmet needs• Design nimble mechanisms to scale quantitative and qualitative research solutions, tools and processes• Build and manage relationships with internal stakeholders and external agency partnersAbout the teamUndiscovered Small Business Accelerator (USBA) helps drive the success of small and historically underrepresented business populations (including minority-, women-, and veteran-owned businesses). As a part of the USBA, Amazon has committed to empower Black entrepreneurs through the Black Business Accelerator (BBA), which provides access to educational, financial and advisory resources that support Black-owned business owners succeed as sellers in Amazon’s store.BASIC QUALIFICATIONS- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience communicating results to stakeholders- 6+ years experience conducting end to end quantitative and qualitative research (e.g., identifying appropriate research methods, designing, executing, analyzing, and drafting actionable recommendations from primary research), with expertise leveraging qualitative research methods (e.g., firmographics, in-depth interviews, focus groups, diary studies) and quantitative research methods (e.g., driver modeling, regression analysis, factor analysis, clustering) ...

The XCM Entertainment Marketing team is looking for a passionate, creative, and customer obsessed Creative Program Manager to support our team as we build world-class branded entertainment campaigns for the Amazon Retail and Prime brands. The Entertainment Marketing team develops and executes best-in-class strategies around Content Integrations (CI) and Original Branded Content (OBC). The team manages these workstreams to engage new and existing customers in ways that ultimately drive brand strength for the Retail & Prime brands. Working collaboratively with cross-functional XCM colleagues, the Entertainment Marketing Team harnesses the creative power of entertaining content to efficiently and effectively achieve greater brand salience for Amazon products and services.This role will manage the execution and day-to-day processes for our team. They are responsible for building effective partnerships with the internal XCM team as well as partnering with our external entertainment agency to manage the creative development, production and post-production of our CIs. They are also responsible for driving strong cross functional team alignment and collaboration.Throughout the creative development process of integrations, in partnership with the Marketing Manager, the Creative Program Manager will ensure overall alignment to style guide, budget parameters, legal guidance, while managing ongoing logistics, and proactively planning for any and all option value. This role routinely assesses the progress across multiple teams (E&C, media, legal, and entertainment agency). This candidate will demonstrate strong ownership, bias for action, problem solving while maintaining clear and concise communication across all levels of leadership. This role is solutions focused, able to identify escalation paths at critical milestones, and anticipate and mange potential blockers. This role will thrive in a dynamic and fast-paced environment, able to assess and manage risks. They understand program management best practices, are able to clearly define roles and responsibilities of team members and stakeholders, manage multiple end-to end creative workflows at once, and able to proactively provide thoughtful solutions to address changes in timelines or feedback. They will be an organized self-starter with the ability to develop and implement processes and able to work alongside cross-functional teams to provide guidance for projects. This role is supporting net-new workstreams for XCM, which requires a deep, holistic understanding of the team’s goals, and the entrepreneurial ability to envision, articulate, and implement efficient processes for a never-been-done-before way of working.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams ...

Amazon’s Cross Channel and Category Marketing Team (XCM) is seeking an experienced strategic Senior Social Marketing lead across Amazon and Prime Brand cross-channel marketing. This leader will set the strategy for how Amazon leverages social channels to deepen brand affinity and purchase intent across Amazon and Prime businesses. This includes establishing the vision and plan for how we adapt our processes to leverage AI and next gen production models to best align with customer behavior and platform algorithms. In this role, they will be responsible for planning, developing, executing and optimizing compelling social media campaigns, including critical retail events like Prime Day and Holiday. They will work across various social media platforms such as Meta, TikTok, and Snapchat to ensure we continuously optimize our go-to-market approach aligned to customer behavior to position our work as culturally and contextually aware, creatively breakthrough, and measurably effective in driving short- and long-term brand and business results. To accomplish this, they will bring strong cross-functional strategic influence to the role to help roadmap and identify future opportunities for growth. Collaboration with internal teams, external stakeholders, and creative partners will be crucial to driving innovative and impactful campaigns.The ideal candidate will have 10-15 years of experience in marketing, with demonstrated results setting holistic social media strategies for Fortune 500 brands. This individual will have deep industry knowledge and the analytical expertise to plan for and measure success on all social campaigns. They will work autonomously, make smart decisions and be seen as an expert in their field. They will demonstrate experience in managing complex cross-functional projects with diverse stakeholders, and juggling multiple competing priorities. They will be comfortable picking up new technologies and sharing their knowledge and learning with team members. They will constantly strive to create innovative, bar-raising content, inclusive campaign work, social-first organic, engagement & UGC content, influencer programs and multicultural initiatives. They will be comfortable experimenting and owning a roadmap that is flexible, adapting to meet the needs of our customers, businesses, stakeholders and partner teams. They will operate in a role of considerable scope and complexity and will have significant impact on our customer experience as well as Amazon’s brand and retail goals. A day in the lifeThis role works closely with teams across the XCM organization to lead social strategy for our Amazon & Prime brand campaigns and partnerships. On any given day, this individual is crafting executive strategies, inputting into campaign briefs, leading social-first strategy sessions with social media partners, engaging Creatives, and working cross-functionally with key stakeholders. This role blends strategy and creative execution to deepen the emotional connection customers have with the Amazon brand and to make Amazon their go-to shopping destination.Key job responsibilities1. Set vision and annual social media strategies across Amazon and Prime brands, including campaign level social briefs through to execution oversight, including our paid social media efforts across Meta, TikTok, Snapchat and other channels. 2. Serve as subject matter expert on social media best practices and emerging trends to ensure XCM remains best in class in social strategy and execution, including agile production capabilities.3. Establish short- and long-term learning agendas and oversee social measurement capabilities, analysis and executive reporting of campaigns. Analyze social media metrics to evaluate campaign performance, optimize strategies, and maximize audience engagement.4. Manage social agencies (including in-house Creative team) and partners to deliver the best-in-class campaigns and content to our customers.5. May lead small team of direct and dotted line reports, fostering culture of collaboration and bar-raising performance.6. Manage social production budgets to ensure we invest efficiently while maintaining a high creative bar and optimize for continuous performance improvement.7. Identify new opportunities to drive commerce and brand engagement, based on evolving customer and cultural trends, including a focus on reaching younger and diverse audiences.8. Partner across functional teams (including Media, Insights, Creative, Operations, Finance) to drive process improvement and efficiency.About the teamThe central XCM organization runs the largest and most performative mass marketing portfolio of investments in Amazon's biggest priority brands and businesses, from Prime Day to Super Bowl. We are a small but mighty team of 200 strategic and creative business leaders who make and deliver our customers most loved marketing campaigns for North America and the world.BASIC QUALIFICATIONS- 10+ years of professional non-internship marketing experience- Experience managing teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience driving direction and alignment with cross-functional teams ...

Amazon Advertising operates at the intersection of ecommerce and advertising, offering a rich array of digital advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon owned and operated sites and on other high quality sites across the web. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, you’ve come to the right place.A strategically important part of our charter is to drive adoption across a portfolio of self-service, cost per click advertising products to enable head to tail advertisers to engage with customers in relevant ways. Our team is tasked with making it easy for sellers and vendors to advertise their products, thereby increasing the visibility of their products, which also helps Amazon customers discover more selection—a win-win!We are looking for a seasoned Senior Business Marketing Manager to be a large cross-functional program owner, defining program strategy and initiatives to drive advertiser acquisition and onboarding in Sponsored Products. In this role, you are accountable for setting the overall vision and strategy for the acquisition and onboarding programs with significant business impact, as well as tactically driving teams in and outside the organization to deliver. You are able to define the program, set objectives, analyze data, drive improvements that are quantified with metrics, and influence and drive large initiatives across internal/external teams and engineering/science teams to improve the customer experience.The ideal candidate for this role will have a strong passion for data and analytics, and leveraging this to develop programs and strategies that are innovative to achieve business goals. You operate from a customer-first perspective to understand user journeys and identify opportunities to improve CX, collaborate with cross-functional teams and stakeholders to drive programs, and exhibit a willingness to roll up your sleeves and do whatever is necessary. You proactively identify and mitigate risks (before they become roadblocks), and you demonstrate good judgment in how and when to escalate (without damaging relationships). To be successful you’ll need to be a strong communicator who can earn trust with key stakeholders across multiple teams. You should be comfortable with ambiguity and complex challenges, and are willing to work autonomously, handling multiple initiatives simultaneously and prioritizing accordingly to contribute to ambitious plans. If you are organized, analytical, and data driven, with an interest to own your program strategy end to end, this is a great role for you.Key job responsibilitiesRole & Responsibilities: - Own strategy and execution of programs to drive demand for Sponsored Products - Operate with significant autonomy to deliver results and achieve the goals and objectives of both your cross functional teams and the broader organization, maintaining the highest work standards and prioritizing maximizing customer value - Create plans and effective narratives that have clear, measurable success criteria - Dive deep to understand Amazon’s advertising business and its advertisers in order to uncover unique insights and opportunities - Partner with multiple product, program and marketing efforts to guarantee success of the program - Analyze the impact and results of initiatives impacting the program, and share results with senior leaders and stakeholdersBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languages- Excellent communication and interpersonal skills and an ability to effectively communicate with both business and technical teams. ...

The Amazon Cross Devices Marketing team is seeking an experienced Sr. Business Analyst with broad technical skills to develop in-depth business understanding, perform deep-dives, develop data visualizations and build automation solutions that drive business decision making and process improvement. The ideal candidate will draw upon advanced analytical, problem solving skills, and passion for delivering business insights and analytics. We look for candidates who are excellent communicators, self-motivated, flexible, hardworking, and who like to have fun.This is critical role for the organization and requires an individual with effective communication skills, outstanding business acumen, and the ability to work across various functional teams and internal partner teams. We are looking for individuals who are self-starters comfortable with ambiguity, demonstrate strong attention to detail, and have the ability to work in a fast-paced and ever-changing environment.Key job responsibilitiesThis role will be responsible for providing regular analysis and insight to marketing channel and Devices product line leaders.This role will be expected to proactively identify trends and facilitate analysis to identify issues and opportunities that impact Devices and Amazon wide traffic. The ideal candidate will have an extensive background in running SQL queries, performing deep-dives and generating actionable insights.About the teamAmazon Devices—the team behind the best-selling Amazon Echo, Kindle E-Reader, Fire Tablet, Fire TV, and Ring, Blink, and eero Home Security product lines—is seeking a high-performing, innovative, results-oriented and customer-obsessed, Sr. Marketing Analyst. As part of the cross-devices marketing group, we operate in one of the most diverse businesses at Amazon, empowered to explore new ideas, channels, and tools, setting the stage for how we’ll do business tomorrow.BASIC QUALIFICATIONS- Bachelor's degree- 5+ years of writing SQL queries , performing deep-dives and creating business intelligence reports using Tableau, Power BI experience- Designing and implementing reporting solutions to enable stakeholders to manage the business and make effective decisions.- Building and monitoring related key performance indicators (KPIs) to measure, control, and benchmark reporting processes.- In-depth business understanding and the ability to defining requirements, using data and metrics to draw business insights.- Results-oriented, prioritizes work activities, plans and stays organized in order to meet commitments.- Ability to deal with ambiguity and competing objectives in a fast-paced environment.- Strong written, verbal communication, and presentation skills to senior audience. ...

The Head of US for Brand Innovation Lab (BIL) will lead a large, multidisciplinary team of creatives, solutions managers, and brand strategists. They will partner with BIL leaders in content production, design technology, and engineering to develop cross-Amazon experiences and sponsorships that only Amazon can deliver. As a leader within a dynamic, global organization, they will also collaborate with BIL and Amazon leaders across EU, APAC and International Expansion markets to chart a course that inspires experimentation and innovation and delivers results for brands across multiple categories including CPG, Grocery, Beauty, Automotive, Entertainment, Travel, Financial Services and more.Key job responsibilities- Lead a large, multi-disciplinary team (creative, project management, strategy) across multiple US locations (LA, SEA, NY), establishing and upholding the highest creative and customer experience bar.- Partner with BIL leaders in Content Production, Design Technology and Engineering to determine the best use of resources across multiple areas of vertical, creative and technical opportunity.- Partner with US counterparts in Ad Sales and Ads Product teams to align on the BIL priorities that will drive sustainable growth through creativity and innovation.- Collaborate directly with brands and agencies to communicate the full-funnel possibilities across the Amazon Ads canvas.About the teamBrand Innovation Lab (BIL) is an award-winning advertising team that conceptualizes and executes bespoke advertising experiences for brands who invest in media with Amazon Ads, scaling successful campaign elements as new products or features in existing products. BASIC QUALIFICATIONS- 15+ years of experience in Advertising.- 10+ years of experience leading teams responsible for creative or technical deliverables.- Experience managing a P&L to make necessary staffing decisions and tradeoffs to deliver the best experience for customers, while managing the business responsibly.- Bachelor's Degree. ...

The Lead Creative Producer (LCP) reports to the Group Creative Producer, Movies, in Creative Content Production, and is responsible for contributing to Original Movie marketing campaigns by overseeing the production of key creative marketing and social AV and Photography assets and edited creative content.This role oversees creative capture planning, budgeting and production of Unit photo and Gallery photo shoots and on-set BTS (Behind the Scenes), EPK (on- camera interviews), stand-alone Social, event and marketing AV shoots. They are also responsible for obtaining talent approvals and curating/delivering final photo key sets. This position also produces creative content such as “making of” documentaries, marketing featurettes, sizzle reels and social content. The role works hand-in-hand with the Creative Directors as well as Campaign Managers, Social Managers, internal cross functional teams, and external agencies throughout the life of a film's marketing campaign to deliver high-level creative AV and photography. A Lead Creative Producer is passionate about narrative storytelling and has experience in film production, photography, post production and understands how these assets function within a global marketing campaign. They are versed in SAG, Union, and DGA rules and regulations and have experience communicating with talent reps and filmmakers within the entertainment industry. Qualifications:- Comfort with multi-tasking, improvising, taking on new/evolving responsibilities and challenges.- Loves being a vital part of a larger team and contributing to shared strategic and creative goals.- Experience producing small and large-scale AV and/or photo shoots.- 8+ years in creative marketing production, ideally in the entertainment industry- Previous experience at a streaming studio, creative marketing or social agency is a plus.Responsibilities Include:VIDEO PRODUCTION / PHOTOGRAPHY - During pre-production, gather scripts, schedules, creative and relevant information for efficient production of content capture (BTS capture). - Partner with a Creative Director and collaborate with internal stakeholders to collect requests for on set production. Create shot lists for unit photographers and video crew- Build and execute content capture plan in alignment with campaign creative and social creative needs - Produce all photo and video shoots which includes hiring and recommending the appropriate photographer, director, director of photography, crew, and/or production company to execute the creative vision of a given campaign. Work with filmmakers, unit publicists and talent reps to coordinate the capture of BTS content while on set, and on camera interviews of talent. - Has the ability to write talent interview questions, exhibiting a deep grasp of the movie’s content. - Understand the logistics and pacing of production to understand how a marketing crew fits in to overall movie production. - Based on availabilities and creative direction, plan for a photography pull aside, mini gallery or full gallery photo shoot during production - Pick up outstanding interviews after the wrap of production - Produce large scale Content Days for marketing during anticipation of film release dates, including social assets. - Produce large scale Gallery photo shoots for Key Art/One Sheets for marketing during anticipation of film release datePOST PRODUCTION - Oversee all talent approvals photography, pull frame grabs and create photography “Key“ sets for internal and external stakeholders use as the foundational assets for global campaigns - Work with Video agencies to full film clips, b-roll and soundbites from on set capture to deliver to partners - Ideate, pitch and produce high-level creative content in the form of long or short-form "making of" docs, featurettes, sizzle reels and social content. - Understand legalities film use and BTS use - be familiar with Paid AdsTravel will be required.BASIC QUALIFICATIONS- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience- Bachelor's degree ...

We are seeking an experienced, detail oriented, hands on Creative Project Manager to support the creation of content within North America Stores Marketing. This role is instrumental in delivering engaging experiences for our customers, and creating bar-raising creative in conjunction with our creative and marketing partners. This candidate should be comfortable working cross-functionally, managing project timelines and ensuring deadlines are hit while working with marketing partners to adjust schedules when needed. They should be comfortable leading internal and agency-produced work, and being the key project driver with internal stakeholders.The perfect candidate thrives in an environment of continuous planning and innovation, always pursuing excellence. They lead with confidence, fostering open communication while maintaining respect for differing viewpoints. They will be an expert communicator, adept at engaging all levels of contributors and working with different types of creative professionals and creative outputs. They should be solutions driven in the face of ambiguity.Key job responsibilitiesKey job responsibilities• Manage multiple parallel projects working with designers, writers, developers, business leaders, and external vendors.• Manage end-to-end process and mechanisms for content creation including defining prioritization criteria, schedules, stages and gates, and stakeholders’ role and responsibilities.• Ensure all deliverables are meeting business partner expectations, including adherence to established timelines and budgets.• Uphold standards and best practices methods.• Ensure the creative team focuses on priority projects, knows the project vision, objectives and requirements.• Collect and synthesize input from stakeholders and share out to the creative team.• Communicate to the creative team project status, flagging and troubleshooting potential issues.• Create, maintain and disseminate project information to stakeholders and senior management.• Remove roadblocks, disambiguate situations that impede designers and other stakeholdersimprovements where relevant.• On-board and manage external vendor resources.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams ...

The Amazon Flex team is seeking an experienced Senior Marketing Technology (MarTech) Manager to lead the strategy, execution, and optimization of our marketing automation efforts. This role will serve as the primary Marketo Administrator, managing all aspects of our Marketo instance to drive efficient and effective marketing processes and enhance campaign performance. You will work closely with cross-functional teams and global stakeholders across the organization, including marketing, BI, engineering, and senior leadership.Key job responsibilities• Serve as the primary administrator for the Marketo platform, responsible for the configuration, maintenance, and ongoing support of the system.• Ensure data hygiene, and lifecycle management within Marketo to improve data quality • Support global marketing stakeholders in planning and executing email campaigns, landing pages, forms, and other automated workflows within Marketo.• Support set up, testing, and deployment of marketing campaigns with an eye for segmentation, personalization, and A/B testing to maximize effectiveness.• Track, measure, and analyze performance metrics for marketing automation efforts and recommend data-driven improvements.• Generate actionable insights through data analysis to inform strategic decisions and drive growth.• Manage integrations with CRM, web analytics, and other MarTech platforms to streamline workflows and enhance campaign tracking.• Stay updated with industry trends and Marketo product releases to apply new features and best practices.• Act as the go-to expert for Marketo, providing training and support to other marketing team members as needed.• Document processes, create user guides, and maintain best practices to ensure consistency in how Marketo is used across the team.• Ensure compliance with data privacy regulations (e.g., GDPR, CCPA) and manage opt-in preferences within Marketo.About the teamAt Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how to coordinate the delivery of their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new logistics products and services significantly complimented by entrepreneurs like Amazon Delivery Service Partners and Amazon Flex. Amazon Flex crowdsources independent contractors – called Delivery Partners – to coordinate deliveries to our customers. BASIC QUALIFICATIONS- Bachelor's degree in Business, Marketing, Computer Science or equivalent work experience.- 6+ years of technology-driven marketing automation and/or operations experience, preferably with a strong focus on Marketo administration.- Demonstrated proficiency with Salesforce CRM (or other) and integrations with Marketo- Proficiency in Marketo platform administration, integration, and data management- Marketo Certified Expert preferred.- Strong analytical skills with the ability to interpret data and make actionable recommendations.- Excellent project management skills, with the ability to prioritize and manage multiple projects.- Familiarity with data privacy regulations and best practices for marketing compliance. ...

Are you a creative marketer that can think big and make it happen? Data driven and like identifying actionable insights that translate into growth initiatives that drive the business? Excel in identifying and communicating mutually beneficial customer and partner propositions and benefits? Then the Partner Marketing team at Amazon could be the perfect fit for you, where we build dynamic future for Amazon subscriptions across the globe.The Partner Marketing team (Fuse) within Amazon’s Corporate Business Development group enables partners across multiple verticals to resell our subscription services including Prime, Prime Video, Amazon Music Unlimited, Kindle Unlimited, and more. You will work with Amazon partners across LatAm and have a direct impact on end customers, seeking to maximize acquisition and customer retention with these partners across existing and new customer segments and offers. Our partners leverage Amazon’s services to drive differentiated offerings and streamlined access for their customers across the globe. We need experienced marketing leaders to help us drive great results and grow our established subscription member bases, while help us launch new ones. The team is seeking a talented, self-directed and high energy growth marketing innovator to help drive our efforts in Latin America, including successful partner launches and strong customer adoption, engagement, and retention. Our ideal candidate will have demonstrated an ability to build successful launch and growth campaigns, by diving deep into the insights around customer data including video streaming and online shopping usage trends, all the way through the funnel. The candidate must be able to work collaboratively and independently, building trust across internal teams as well as external partners. The focus will be on building, measuring and optimizing successful, results-oriented marketing programs in a fast-paced environment, often with aggressive timelines, across new partner launches and on-going campaigns focused on growth marketing efforts that acquire new customers to our subscription services. This person must also have experience in creating centralized programs that can be leveraged on a global scale, both directly and by others. Above all, this person must have a passion for understanding what drives a great consumer experience (CX) across both the digital and physical space. The candidate should possess a builder/start-up mentality and work well in ambiguous situations. This position is based in Miami, FL. and will report to our Latin America and North America Partner Growth Marketing Lead based in Miami. The role will be held accountable to deliver on team and partner goals around partnerships that specifically drive new customers and sustained engagement.Key job responsibilitiesAs a Senior Partner Growth Manager, your key responsibilities will include:- Deliver against an annual forecast of Prime and Prime Video subscriptions driven by partners.- Collaborating internally and working across cross-functional teams to deliver best in class campaign opportunities and assets for our partners across Prime, Prime Video, and more.- Working closely with partners across in Latin America to understand their customers, how their business operates, their goals and their approach to marketing and content, and owning the end-to-end delivery of all partner launches and subsequent growth marketing efforts to drive signups to our subscription services post-launch.- Leading, implementing and launching partner campaign with the North Star to deliver best-in-class creative excellence that represents both Prime brand and Fuse offer awareness through a partner.- Diving deep into the data to understand insights and learnings, that in turn drive strategy. Lead performance for partners in your region. Share market intelligence and insights with stakeholders and other teammates.- Manage end-to-end ideation, execution, and analysis/reporting on campaigns including work-back-schedules, stakeholder approvals, asset/content set-up, and subsequent launch.- Develop efficient, scalable mechanisms that ensure operational efficiency of the team and acquisition impact. - Creating ongoing marketing programs and propositions for key partners to market our services, and drive customer engagement and retention. - Continually optimizing partnerships from launch through to ongoing sustaining efforts to maximize offer discoverability, frequency in comms, and SOV. - Diving deep on the customer journey to deliver a great experience and great results.- Leading, influencing, and executing integrated go-to-market plans with multiple partners in different business verticals and across relevant internal teams.- Building ongoing communication channels with and through partners.- Partnering with Business Development leads on the sell-in of new partnerships with pitches, proposals, and B2B communications that bring Amazon’s services and content to life.- Experimenting with new ways to drive partnership success.- Functioning at a global level, sharing best practices, and scaling programs or campaigns that benefit North America, Latin America, and other regions.A day in the lifePartner Growth Managers are partner-facing, with extensive cross-functional internal and external stakeholder relationship management. PGMs will own: (i) customer understanding and segmentation strategies, (ii) planning and executing marketing campaigns/initiatives with 3Ps to maximize short and medium-term performance; (iii) identifying, tracking and reporting on actionable insights and learnings on partner and campaign performance regularly; (iv) working with Business Development (BD) on negotiations for marketing commitments and contract compliance; (v) leading partner negotiations for and execution of complex promotional/marketing initiatives e.g., large-scale 360 marketing programs which include deliverables from both partner and Amazon (such as co-funding or onsite placements and sales rep incentive plans) and; (vi) collaborating with central marketing and tech teams to prioritize and deliver various solutions including automation and CX enhancement initiatives.BASIC QUALIFICATIONS- 8+ years of marketing experience in B2B2C partner-focused growth marketing across different industries such as: mobile, telecommunications, retail, financial institutions, film, media, music, television or gaming. - Ability to view partners as customers, focusing on their needs and goals, and driving great programs for customers that drive great results for partners. - Ability to create innovative new programs around entertainment and shopping seasonalities that generate results.- Relentless focus on data to make decisions and drive results, able to identify actionable learnings that explain/drive results.- Ability to analyze and dive deep on end-to-end CX flows to improve customer experience.- Proven ability to communicate effectively with senior management both internally and externally.- Proven ability to manage complex, multi-partner relationships/projects.- Strong bias for action and ownership, and ability to work independently toward stated goals with minimal oversight.- A passion for managing details to optimize programs, tools, and creative. Attention to details to continuously raise the bar.- Demonstrated track record in developing, implementing and optimizing multi-channel, integrated marketing campaigns that focus on growth/performance marketing.- Excellent written communications and business case writing skills.- Must be willing to travel.- Ability to influence and earn trust.- High sense of ownership.- Bilingual (English/Spanish - written and verbal) business level fluency required ...