Head of US, Vertical Lead, Brand Innovation Lab

The Amazon Brand Innovation Lab team is a worldwide organization working on innovative advertising experiences for Amazon customers and advertisers. This is a rapidly growing and evolving Amazon Advertising business. If you are a creative and strategically-minded builder who thrives in fast-paced environments, this is the team for you.The Head of US, Vertical Lead for Brand Innovation Lab will oversee a diverse team of creative talent including creative directors, copywriters, art directors, designers, as well as solutions managers, strategists and technologists to deliver unique and innovative advertising campaigns across categories in specific industries. Using the canvas of Amazon to create high fidelity brand experiences, we combine the digital and physical and create programs that delight the customer and deliver for the advertiser. We seek an entrepreneurial leader who can set strategy, prioritize, communicate clearly, and consistently deliver results.In addition to strong general management skills, as the single threaded owner on a business, they collaborate with internal stakeholders across the Ads business, as well as stakeholders at brands and agencies to enable their team to deliver ad experiences for brands. Excellent written and verbal communication skills are essential.BASIC QUALIFICATIONS- 10+ years experience leading interdisciplinary creative teams through strategy and execution at a brand, publishing/media, agency and/or production company.- Experience Managing a P&L to make necessary staffing decisions and tradeoffs to deliver the best experience for customers, while managing the business responsibly.- Bachelor's Degree. ...

AWS Virtual Events - Content Manager, AWS Global Campaigns

The AWS Global Campaigns and Virtual Programs team leads the development and activation of programs that land our core marketing messages, consistently, around the world. A key component of the programs, is the quality, consistency, and effectiveness of the content created to educate decision makers and builders. The team is seeking an event content manager to drive the content production for Innovate. In this role, you will drive event production in -studio of virtual event, content review and optimization, quality control, and documentation of best practices and mechanisms to create efficiencies in collaboration across regions. The ideal candidate will have deep experience managing virtual event production, proven expertise in developing and executing mechanisms to inspect quality assurance, document best practices, and success aligning with a variety of marketing teams to deliver results. Key job responsibilitiesContent Strategy & Quality* Craft compelling promotional content for AWS Innovate across various channels, aligning with global campaign strategies and AWS brand standards.* Design and implement comprehensive speaker selection guidelines for Innovate events* Lead content quality assurance processes for Innovate, including QABR implementation* Integrate internal AI tools to enhance content personalization and production efficiencyPerformance Measurement & Optimization* Develop metrics to measure content effectiveness and business impact* Build mechanisms to evaluate content resonance across personas (BDM, TDM, IT Pro, Developer)* Conduct quarterly content audits and present optimization recommendations* Analyze CSAT Innovate data to drive continuous improvement* Present content diversity and performance insights to global campaigns leadershipProgram Documentation & Best Practices* Develop scalable mechanisms for content evaluation* Establish cross-campaign teams collaboration models* Document best practices for partner marketing, training, and industry-specific content* Develop scalable mechanisms to find content overlaps and gaps using the digital asset management tool (DAM)About the teamDiverse ExperiencesAmazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Why AWSAmazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Excellence in content development and editing- Ability to work collaboratively with cross-functional teams and stakeholders.- Project management experience ...

Content Marketing Manager, Developer Experience

Amazon Web Services (AWS) is looking for a Content Marketing Manager to join the Developer Marketing Team. Content managers (also known as content leads) are responsible for building and executing the company’s content strategy, alongside cross-functional teams.A successful candidate is a savvy storyteller with a passion for building communities, driving engagement, and amplifying brand voice. You will play a pivotal role in developing and executing strategies that connect with developer audiences, foster loyalty, and deliver measurable results. Key job responsibilities*Create and execute content strategy*Oversee the production of content for the company’s website, social media, and other channels*Analyze content performance and optimize content for maximum engagement and reach*Ensure consistent brand messaging across all channels *Manage content calendars and workflows *Ensure content is optimized for search enginesAbout the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professionalBASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams ...

Account Based Marketing Mngr, Global Enterprise Marketing

Amazon Web Services is seeking an analytical and results-focused individual to develop Account Based Marketing (ABM) Programs for top Enterprise customers. This role requires an individual with demonstrated experience in driving successful ABM programs, securing alignment with various cross-functional global sales and marketing stakeholders, and creating processes and resources that will enable our Field and Partner Marketing counterparts to execute ABM campaigns independently. The Account-Based Marketing Manager role will hold four main responsibilities. This includes driving short-term ABM at-scale pilots that deliver results and demonstrate impact, developing the long-term strategy for distinct cohorts of priority customers, and aligning with the Global Campaigns team to implement ABM programs at a Global scale. The Account-Based Marketing Manager will also be responsible for enabling and educating Field Marketing, Partner Marketing, and Sales teams to support and run ABM at-scale programs, as well as developing and managing an ABM response mechanism which helps open doors and accelerates deals with priority accounts. The successful individual in this role will be collaborative, passionate, customer-centric, and a data-driven ABM practitioner who knows how to leverage 3P/1P purchase intent signals, effectively report on program effectiveness, and apply insight and intuition to determine the right pivots in strategy, pilots, and plan. Position may be located in Seattle, San Francisco Bay Area, New York, or Austin, TX.Key job responsibilities• Lead 36-month Account-Based Marketing strategy for a subset of priority Enterprise customers.• Drive multi-channel (i.e. paid media, email, events, and sales outreach) ABM campaigns which leverage 1P and 3P account-based intent/interest signals, in coordination with cross-functional teams• Enable Field Marketing teams across Geos to apply scalable ABM programs to prioritized account sets, while providing ongoing support and guidance.• Manage external agencies to design, execute, and support ABM campaigns and tactics.• Work with other cross-functional marketing and sales teams to drive customer engagement and effectively report on results • Collaborate with marketing and sales operations to establish and improve marketing technology, process, and reporting capabilities which support a more account-based marketing approach.• Provide insightful inputs into regular inspection mechanisms (i.e. Weekly/Monthly/Quarterly Business Reviews) while ensuring we are meeting program milestones and providing stakeholders/leadership visibility into program success and/or learnings. About the teamDiverse ExperiencesAWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Why AWS?Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience driving direction and alignment with cross-functional teams ...

Marketing Manager, Livestreams, Audience Development Livestream Marketing

Open to hiring candidates living within 50 miles of; Seattle- WA, San Francisco-CA, Culver City -CAAbout Amazon MusicAmazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.About Amazon MusicAmazon Music is continuing to invest in and expand the livestreaming business with plans to execute against several top festivals, single artist shows, and series in 2025. We are seeking an entrepreneurial, creative, and analytical marketing leader to help us scale support for an increased number of monetized events. This role is primarily responsible for supporting senior managers in driving awareness, discoverability, and tune-in of livestreamed and Video-On-Demand musical performances. A successful candidate for this role will be an independent, creative problem-solver with great business acumen, and the ability to work on multiple projects simultaneously. The candidate must also have proven data analysis skills and success increasing customer discovery and adoption of new products, as well as be a passionate advocate for customers (for us, both artists and fans are customers). You will have strong marketing, program management and stakeholder management skills, with the ability to work independently under time constraints to deliver results. Given the complexity of the role, it will also be important to be operationally strong – managing a large number of relationships, dependencies, and timelines across many teams.In this role you will:* Manage general execution and operations of marketing campaigns that drive awareness and tune-in for events* Support post-event plans as applicable (Video On-Demand marketing, artist campaigns, etc.)* Manage asset trafficking between Creative and Channel teams* Write impactful ad copy across various onsite and offsite placements* Create and implement testing frameworks, including A/B tests, to optimize creative and campaign targeting* Partner with internal teams to build out marketing plans that span on-Amazon, off-Amazon, and social channels* Provide insights to drive an informed marketing strategy based on key metrics, historical data, and trend reporting* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaignsBasic qualifications* 3+ years of professional non-internship marketing experience* Experience building, executing and scaling cross-functional marketing programs* Experience using data and metrics to measure impact and identify improvements* Experience using Microsoft Excel to manipulate and analyze data* Experience presenting metrics and progress to goals to senior leadershipPreferred qualifications* Comfortable with “hands-on” management of tasks, and proven ability to manage multiple, competing priorities* Ability to think and lead in a high-energy, fast-paced environment* Technical aptitude and agility to manage web-based tools* Solid communication skills and comfort with presenting ideas verbally, in writing, and graphically Key job responsibilitiesIn this role you will:* Manage general execution and operations of marketing campaigns that drive awareness and tune-in for events* Support post-event plans as applicable (Video On-Demand marketing, artist campaigns, etc.)* Manage asset trafficking between Creative and Channel teams* Write impactful ad copy across various onsite and offsite placements* Create and implement testing frameworks, including A/B tests, to optimize creative and campaign targeting* Partner with internal teams to build out marketing plans that span on-Amazon, off-Amazon, and social channels* Provide insights to drive an informed marketing strategy based on key metrics, historical data, and trend reporting* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaignsBASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion ...

Sr. Events Demand Generation Manager, Global Campaigns, Summits

The Sr. Event Demand Generation Manager drives demand generation for Summit programs globally, working in collaboration with central and Geo field events teams across the globe. This role will own driving event demand generation at scale, implement best practices, to foster better customer experiences globally, and make continuous improvements based on data and insight. This role will partner broadly across the organization with a diverse team of event and field marketing leaders to develop, augment, and optimize the go to market demand generation strategy to ensure campaigns meet their lead generation and pipeline goals.The ideal candidate for this role will take an analytical approach to problem solving and have a proven track record of building and executing strategic lead generation campaigns that drive new customer acquisition and generate pipeline. Multi-channel demand generation strategy will span email, paid and organic social, site merchandising, and more. Experience building and executing demand generation strategy for events is a required qualification as well as experience managing multiple events simultaneous.Key job responsibilities* Lead initiatives to globalize demand generation strategy and online experience for tier 1 in-person and virtual events to enable field event marketing teams to scale with high bars on quality and efficiency.* Collaborate across a dynamic ecosystem of global and regional stakeholders to define digital marketing strategy and lead generation campaigns, at global scale, including project management, development, quality assurance, implementation, and reporting.* Own planning, reporting, including status, priorities, action items, risks (and mitigations), and execution. Ensure each team has the information and assets needed to effectively deliver their key priorities.* Analyze data and align with stakeholders and cross-functional teams to support locations feasibility and registration, attendance, and pipeline goals.* Own creation and optimization of marketing content to drive demand, including email, landing page, and templates to enable digital marketing to build at scale globally across MarTech tools.* Report key success metrics and performance, garner actionable insights that inform decisions, and enhance mechanisms to support continuous improvement.* Deliver clear, consistent, and frequent communication with stakeholders to ensure ongoing clarity on strategy, best practices, tactics, goals, and performance.* Manage agency relationship, as needed, and resourcing, to execute campaigns with strong ROI.A day in the lifeYou will collaborate with a diverse group of central and regional stakeholders to set and execute the global strategy to drive demand for tier 1 in-person events at scale. You will own the full lifecycle of driving demand, from strategy and development of materials, to launch, reporting, and optimization. You will implement best practices to foster customer obsessed experiences globally and make continuous improvements based on data and insights. Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. About the teamGlobal Campaigns develops marketing programs that land core marketing messages, consistently, around the world. We deploy large-scale, localized, integrated marketing campaigns that are optimized for B2B buyers. Our programs are designed to generate awareness, event registrations, leads, and pipeline. We work with teams across the organization to develop campaign strategy and content. Our programs are executed with a combination of local (field) and central (global) tactics. We build strategies based on a deep, data-driven understanding of customer needs. We balance the efficiency of standardization with the need to reflect audience nuances.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- 6+ years of developing and managing acquisition marketing or channel programs experience- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to stakeholders- Experience using data and metrics to drive improvements ...

Sr. Marketing Manager, Creator Events

The Creators team goal is to make Amazon the Earth’s most desired destination for commerce influencers, associates (publishers, bloggers, and more) and their content. We are a team of innovators that tackle difficult problems, and are laser-focused on building and enhancing products and experiences that drive growth for Creators. We seek to strengthen creators’ sense of community, fandom, credibility, and provide positive feedback loops. The Creator Marketing team’s vision is to strategically and creatively attract and retain a diverse population of quality Creators at scale and provide the resources, education and inspiration they need to build their businesses on Amazon. This role will lead the physical events strategy for the Amazon Creators team, bringing the biggest and most critical launches at Amazon to life. This role is always innovating on new ways to deliver fame & love for our top-performing creators and drives results for internal teams who rely on this role to support their annual strategies and GTM plans. You will establish the events calendar and strategy on an annual basis, owning the execution of events from start to finish. You will work directly with event agencies, talent agencies, and PR firms, and own the SOW, budget, programming, and talent booking, working closely with all agencies involved, to ensure that the event meets Creator brand values and the strategic nature of the event is achieved. You will work closely with the Creator Monetization team to build out new processes that scale and unlock brand sponsorship revenue and develop creative ideas and top tier experiences that drive repeat brand sponsorship customers. This role will dive deep into data and key social metrics to inform strategies, and define goals tied to each event. Key job responsibilities-Own and execute the strategic vision for the Creator marketing physical events calendar -Identify and up level existing event workstreams to drive business results -Deliver experiences that satisfy the top retail brands at Amazon; develop creative ideas and top tier experiences that drive repeat brand sponsors -Develop new ideas and strategies that drive business priorities through creator events -Partner with internal teams and stakeholders to bring new launches to life and build 360 degree Amazon view within events -Leverage analytics and data across both teams to inform and drive business decisions BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience presenting metrics and progress to goal to senior leadership. ...

Senior Product Marketing Manager, Amazon Canada

Amazon Canada is seeking a Sr. Product Marketing Manager to lead marketing for seasonal shopping events, including gifting (Eg. Mother's Day, Holiday) and celebratory occasions (Eg. Diwali, Halloween). You will leverage excellent cross-functional project management skills and a detailed eye for data to develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs touching all areas of the business. The ability to manage multiple milestones and shifting requirements in a fluid, fast-moving environment—while keeping stakeholders updated on your progress—is critical to success in this position.The ideal candidate must be able to think strategically, look at the business analytically, and implement flawlessly. They will have deep experience in merchandising and testing, demonstrated ability to drive website optimization and conversion in both mobile and online channels, and a passion for diving into data to uncover actionable insights. They will be equally comfortable generating innovative ideas for growth as well as ensuring tactical level details are executed. The ideal candidate will collaborate and inspire a positive, high-energy, results-oriented culture, creating a measurable impact across Amazon and the wider industry landscape.We are open to hiring candidates out of Seattle, Arlington, Vancouver or Toronto.Key job responsibilities- Lead end-to-end marketing for CA retail Retail events.- Support marquee activations, including partnering with category and central teams to drive traffic- Track, measure and report on channel results, contributing to business reviews regularly; Present strategy, learnings and recommendations to senior leadership- Define and own goals, including data-driven recommendations on priorities- Be the voice of the customer for CA programs, by diving deep into consumer insights, competitive landscape and driving recommendations that help how we deliver to customers- Develop mechanisms to communicate proactively and effectively with partner teams and senior leadershipBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Product Marketing Manager, Selling Partner Communities

Our worldwide vision is to be the most Seller-centric online global community, creating destinations for knowledge, news, inspiration, and celebration, dedicated to helping Selling Partners (SP) develop their full potential and success in the Amazon store.We accomplish this vision with the following three objectives: 1) Build magical experiences to provide SPs opportunities to connect directly with Amazon and each other, thus creating a valuable and inclusive community, 2) Create and govern SP communications and content to inspire, educate, and engage in multi-directional channels between SPs and Amazon at scale; and 3) Measure SP Perceptions, develop SP Insights, and advocate on their behalf. We are seeking a results-driven Marketing Manager to support demand generation planning and marketing operations, with a primary focus on our flagship annual conference, Accelerate. This role will be responsible for executing marketing operations across multiple channels, managing event communications, and supporting both in-person attendance and virtual engagement planning and communications. The ideal candidate will have demonstrated experience in marketing operations and event marketing execution, program management with capabilities in digital marketing and marketing calendar planning. You will be responsible for implementing comprehensive marketing plans, managing day-to-day marketing operations, and managing effective communication and collaboration with all stakeholders, including senior leaders. This role requires strong operational ownership, excellent project management skills, and collaborative capabilities. The ideal candidate thrives in an ambiguous environment where they have end-to-end ownership in a white space, is an excellent communicator and has strong business judgment.Key job responsibilities• Marketing Planning and Execution: You will develop and execute the marketing communications phase-wise schedule for Accelerate, driving data-driven decision making through reporting and performance tracking. You'll create and manage project timelines and workback schedules for all marketing phases, partnering with stakeholders to ensure alignment on marketing objectives and deliverables.• Content Development and Quality Control: You will lead review processes for copy and creative assets across all marketing phases, across multiple stakeholders. You'll manage the development and execution cycle of various content types including SC Mobile app tutorials, SC News articles, blog posts, social media content, email communications, and website content.• Microsite planning: You will manage the Accelerate microsite, including sitemap development, wireframe and copy review, while overseeing content execution across platforms.• Analytics and Reporting: You will establish and track key performance metrics across all marketing channels, own link tracking management and implementation, and develop regular performance reports for stakeholders. You'll use data insights to identify optimization opportunities and improve marketing effectiveness.• Cross-functional Collaboration: You will partner with creative teams to ensure high-quality asset development, coordinate with technical teams for website and platform updates, and align with stakeholders on marketing initiatives and timelines. You may also manage relationships with external vendors and agencies as needed.• Channel Management: You will manage end-to-end marketing planning, including campaign setup, execution, and optimization across some multiple channels.About the teamOur team is dedicated to supporting new team members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We are deeply invested in your career growth and strive to assign opportunities based on what will help each team member develop into a better-rounded Amazonian. BASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing and measuring marketing performance in various channels- Experience owning and driving large-scale cross-functional programs- Strong project management skills and ability to manage multiple workstreams ...

Sr. Product Marketing Manager, Alexa Marketing

The Echo Sales and Marketing team is seeking a customer-obsessed, analytical, and strategic Senior Product Marketing Manager to lead go-to-market for a subset of Echo products. Do you want to lead go-to-market strategy for Alexa and Echo? Are you excited about creating value for millions of customers by leading trans-formative innovation? Our growth requires leaders who move fast, have an entrepreneurial spirit to create new products, unrelenting tenacity to get things done, and are capable of breaking down and solving complex problems.You will work with a cross-functional team that includes product and retail account management, third party OEMs and retailers, sales, finance, PR, site merchandising, and creative design to define, develop, and execute innovative marketing strategies that drive awareness and maximize sales globally. You will lead go-to-market from concept through launch, devise and implement marketing initiatives, and collaborate with product and retail partners to ensure branding, messaging, and device demonstration consistency across all sales channels.The successful candidate will be expected to think and act both strategically and tactically: from the creation of plans, to the brass tacks of execution. The ideal candidate will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment, and able to think big while paying careful attention to detail. This is a highly visible position that will interact at all levels of the company. You must have the ability to quickly formulate plans that are deeply backed by data and execute across many work functions simultaneously.We’re working hard, having fun, and making history. Join us!BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Sr. Search Marketing Manager

The AWS Search Marketing team is looking for a paid (SEM) and organic (SEO) search expert to join as a Sr. Marketing Manager. The role will sit within the Search Experience (X) function of the team, focused on developing exceptional experiences for prospects and customers we engage on external search engines such as Google and Bing.This person will be customer obsessed and able to pair data and anecdotes to determine strategic opportunities to make Search a valuable experience to all customers, whether they are creating an AWS account for the first time or have been a long-time customer. This person will be able to define business opportunities and contribute to strategy development. This person will own mechanisms and project roadmaps focused on delivering improved customer journeys and work with stakeholders to iterate on learnings. Key job responsibilities*Be customer obsessed. View search engine activity through the lens of AWS prospects and customers.*Identify opportunities to improve the customer experience through SEO and SEM strategy and tactics.*Utilize data and anecdotes to support decisions. Be comfortable utilizing data and dashboards in a self-serve culture. *Write documents to articulate opportunities to Search marketing team members and other internal stakeholders.*Make recommendations on strategy, investment allocation (ie ad spend or tool investments), and roadmap prioritization.*Ownership on components of programs such as whether paid search campaigns, bidding, or page content recommendations.*Partner with other Search team members to drive value from SEM and SEO while doing so more efficiently through improved processes, automation and AI applications. About the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.Diverse ExperiencesAmazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Why AWSAmazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience developing strategies and tactical implementation in paid search (SEM). ...

Senior Brand Strategist, Prime Video Global Brand Strategy & Creative

Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a home for buzzworthy original content, including The Boys, Reacher, Summer I Turned Pretty and Saltburn, we also serve as an entertainment destination to view live sports, watch other streamers, rent/purchase titles, and dive into our extensive library of content. Extending beyond the Prime Video platform, Amazon provides a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a uniquely positioned place to develop and grow professionally.The Prime Video (PV) Global Brand Strategy & Creative team is hiring a Senior Brand Strategist that will be responsible for furthering the Prime Video brand strategy by developing guidelines and brand artifacts to ensure the Prime Video brand is expressed thoughtfully and consistently across marketing expression, product, and business decisions. The Senior Brand Strategist will work across a dynamic team of brand strategy, creative, and insights professionals, focused on understanding and building customers’ relationship with the Prime Video brand and service. The ideal candidate is a brand professional with a proven track record of delivering highly impactful, data-driven brand recommendations in a fast-paced environment, and with a cross-functional group of senior leadership stakeholders. They thrive on staying current on brand best practices to understand how effective brand strategy can accelerate how customers engage with the business.Key job responsibilities- Manage core brand strategy projects that have global impact.- Take a problem statement and work backwards from the optimal customer and business outcomes to determine the steps for an effective strategy. - Write and deliver strategy documents, taking inputs from a diverse range of global stakeholders, and aligning to a cohesive and thoughtful recommendation. - Partner with insights and measurement teams to develop testing strategies, measurement approaches, and KPIs to ensure the long-term sustainability and feasibility of the strategy. - Develop and maintain an expertise around the Prime Video brand, brand strategy, pillars, positioning, and expression (verbal and visual) to be a subject matter expert on a rigorously high bar for the PV brand. - Build relationships with a broad set of cross-functional business partners (including international teams) to understand their challenges and priorities, and build a point of view on what projects require scaling through global brand strategy. About the teamThe Prime Video Global Brand Strategy & Creative team develops the global approach to the Prime Video brand strategy, verbal and visual expression, and brand governance. The team works closely across Prime Video’s global teams, including Amazon MGM Studios, Sports, and Ads, and partners closely with Amazon’s cross-channel marketing team. As part of the broader Brand & Social Strategy organization, we deliver insights and execute strategies to drive the future of the PV brand. BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience developing and executing campaigns across a multitude of timezones and languages- Experience building, executing and scaling cross-functional marketing programs- Experience developing global brand strategies- Experience communicating effectively with stakeholders in verbal and written form- Project management skills, with experience defining and undertaking multiple projects independently and with quick turnarounds ...

Product Marketing Manager, Amazon Business

Come be a part of a rapidly expanding $35 billion global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.This role is part of the Amazon Business WW Marketing team and our vision is to establish Amazon Business as the most recognized B2B brand. In this role, you will lead the strategy and production of engaging onsite experiences, and champion event production across cross-functional teams. This includes merchandising events and seasonal promotions globally on Amazon Business. This role will need to communicate regularly with senior leadership and be responsible for driving top-level business goals.To be successful in this role, this individual will work seamlessly with senior stakeholders across Marketing, Sales, Category, Selection, Pricing, and Tech across geographic regions to optimize through scale and continuous experimentation. We are looking for an individual with broad experience in online merchandising, digital marketing, and product marketing. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution. The ideal candidate has a track record of success in delivering results at scale and working cross-functionally across multiple teams and countries. The individual will thrive in a fast-paced, high-pressure entrepreneurial environment. If you’re looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.Key job responsibilities· Own WW strategy and production of onsite events and seasonal promotions (e.g., End of Fiscal Year, Black Friday) on Amazon Business· Deliver multi-channel marketing campaigns and engaging onsite experiences for B2B customers· Develop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, marketing distribution channels, and campaign schedule· Apply key insights into business actions and push for new ways to achieve objectives at scale· Define business metrics, measurement plan, and testing plan for site-event events· Work at both the strategic and tactical level to champion bold, creative ideas· Test and refine new marketing approaches and channels to reach and engage key audiences· Create and maintain scalable, repeatable methods of measurement and performance tracking for campaigns· Manage multiple projects gracefully and balancing contending priorities in a rapidly changing environmentBASIC QUALIFICATIONS- 2+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing and measuring marketing performance in various channels ...

Lead Copywriter, Amazon Private Brands

The WW Amazon Private Brands Marketing Organization is seeking an experienced and highly motivated senior copywriter to join their global creative team. They will be responsible for leading the end-to-end copywriting for one of our flagship brands. This includes defining the strategy for editorial branded content, detail pages, and packaging, as well as writing the supporting copy.The right person for this role will have a track record of leading the copywriting strategy for a global world-class brand. They should have experience not only defining, but also drafting copy lines to reflect their strategy, and experience copywriting for different parts of the customer journey, from upper-funnel brand communications on social media to lower-funnel packaging copy and detail page copy. They must be adept at both short-form and longer-form copy, with experience using tools including generative AI to help scale. They should be confident presenting their work to senior leaders, and should be able to debate and defend their copy to get the right result for customers.Key job responsibilities• Independently lead the copywriting for a flagship private brand – across detail pages, packaging, and on-site content• Understand the propositions of our private brands and consistently develop and apply their brand voice in style and tonality across all customer touch points• Create and maintain copywriting brand guidelines and style guides• Present and discuss creative writing with senior leaders• Understand and respond to testing metrics and performance data to define or adjust the direction of creative writing• Collaborate with and/or oversee external copywriters or agencies• Work to scale copywriting through generative AI and other toolsBASIC QUALIFICATIONS- Bachelor's degree- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience- Experience creating and following brand guidelines and style guides- Experience writing copy for a global brand across multiple customer touch points- Able to comfortably and confidently present to all levels within the organization in both written and verbal communication- Impeccable attention to detail, excellent grammar and copywriting skills- Think and act both strategically and tactically. The successful candidate will be a tenacious self-starter with a passion for effective communications who can serve as a strong advocate for our customers- Able to manage multiple tasks in a fast-paced, deadline-driven environment ...

Sr Marketing Manager, Paid Search (SEM) , Amazon Music

Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.We are looking for an experienced Sr, Marketing Manager, Paid Search (SEM) to join our Amazon Music team and help driving WW customer acquisition. You will define, execute, and measure Paid Search marketing from strategy to execution to drive scalable growth for the business. This marketing leader will be passionate about measuring ROI, as well as a thinking big to develop capabilities to optimize SEM. This person will build highly impactful acquisition campaigns and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for.Key job responsibilities• Take a leadership role in the planning, management, and execution of all Amazon Music SEM campaigns, including but not limited to account setup, development and implementation of strategies, campaign structure, budget management, daily bidding and invoice management• Mentor team members to achieve targeted performance KPIs (CAC, conversion) including optimizations and campaign troubleshooting• Closely manage project plans, new build launch dates, and delivery timelines to support seasonal drops and initiatives• Manage relationship with bid management software provider and other partners to optimize campaigns and help inform their product roadmap based on needs, including rolling out new enhancements• Partner closely with cross-functional teams such as Marketing Analytics, Product, Finance, Engineering, and Growth to drive best practices, identify testing opportunities and develop roadmaps• Execute campaign optimization tactics (bidding, ad copy and landing page testing) to achieve spend efficiency and volume targets. Partner with local teams to define the test roadmap.• Audit and update existing data pipelines in collaboration with the Business Intelligence and Tech teams to ensure the highest level of data quality.• Launch new campaigns to support new product features (e.g. Podcast, Amazon Originals, Live Streams etc.)• Develop the strategy for channel growth in emerging markets.• Derive critical insights from data (front-end performance metrics from search engine vendors and back-end Amazon actions) and synthesize recommendations to deliver improvements to campaign performance.• Develop new strategies to drive increased acquisition through Amazon Music Unlimited, Amazon Music Prime and Amazon Music Free.• Partner with strategic cross-functional teams to support GTM plans for upcoming product launchesBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- 4+ years’ experience using any of the following Paid Search management tools: Google Ads Editor, Microsoft Ads Editor, Kenshoo, Marin Software, QuanticMind, Search Ads 360 (DoubleClick Search)- Google Ads Certified (GAP) and other SEM platforms certified- SEM/PLA bid management platform experience required- Experience with keyword analysis, common keyword research tools ...

Program manager- AWS InCommunities, AWS InCommunities

AWS Infrastructure Services owns the design, planning, delivery, and operation of all AWS global infrastructure. In other words, we’re the people who keep the cloud running. We support all AWS data centers and all of the servers, storage, networking, power, and cooling equipment that ensure our customers have continual access to the innovation they rely on. We work on the most challenging problems, with thousands of variables impacting the supply chain — and we’re looking for talented people who want to help. You’ll join a diverse team of software, hardware, and network engineers, supply chain specialists, security experts, operations managers, and other vital roles. You’ll collaborate with people across AWS to help us deliver the highest standards for safety and security while providing seemingly infinite capacity at the lowest possible cost for our customers. And you’ll experience an inclusive culture that welcomes bold ideas and empowers you to own them to completion.The AWS InCommunities team launches long-term, innovative programs that will have a lasting impact in our infrastructure regions around the world where we work, live, and raise our families. We are obsessed with being good neighbors, and we start with the community and work backwards to represent infrastructure communities inside AWS.We are seeking a dynamic and passionate Program Manager to develop, implement, and manage community outreach programs that strengthen relationships between our organization and the communities we serve. Our programs focus on four key pillars: STEM Education, Local Skills Development, Sustainability and Hyperlocal Impact. This role requires excellent program management skills, communication skills, cultural sensitivity, and the ability to build meaningful partnerships with diverse stakeholders including non profit organizations and vendors. Key job responsibilities*Design strategy and globally scalable frameworks for community engagement programs and events*Develop and execute innovative programs to support communities and improve positive community sentiment*Develop and maintain relationships with nonprofit organizations, vendors and internal stakeholders*Create and manage communication channels to keep stakeholders informed and engaged*Track, measure, and report on community engagement metrics and program outcomes*Manage community feedback processes to improve effectiveness of programs and events and associated social impact*Support the development of community-focused content for various communication channelsAbout the teamAbout the team*Why AWS*Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.*Diverse Experiences*Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.*Work/Life Balance*We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.*Inclusive Team Culture*Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.*Mentorship and Career Growth*We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 8+ years of program or project management experience- Experience using data and metrics to determine and drive improvements- Experience owning program strategy, end to end delivery, and communicating results to senior leadership- Bachelor's degree- Experience building and scaling global programs and events that positively impact communities ...

Snr. Product Marketing Manager, Alexa, Alexa Devices, Sales & Marketing

Are you ready to shape the future of voice technology and revolutionize how people interact with their devices? The Alexa team is seeking a Snr. Product Marketing Manager (PMM) to drive user growth and engagement for one of the world's most beloved and innovative AI assistants. We're looking for a dynamic leader who can leverage strategic marketing, cross-functional collaboration, and data-driven optimization to propel Alexa's adoption and usage.In this role, you'll bring compelling value propositions to life and design impactful campaigns that drive user growth across Amazon's owned channels including email, web, and devices. You'll lead experimentation and A/B testing efforts to continually refine our marketing effectiveness, while collaborating closely with cross-functional teams to amplify our reach and impact. Join us in making Alexa an indispensable part of customers' lives.Key job responsibilities- Develop and execute marketing strategies to drive customer acquisition and growth using Amazon's owned channels (app, email, website, devices, etc.)- Lead customer segmentation and targeting efforts, unlocking new growth opportunities- Design and oversee A/B testing and experimentation to continually refine our marketing effectiveness- Collaborate across teams to influence product development and expand Alexa's reach- Deliver insightful performance analytics to key stakeholders, driving data-informed decision making- Manage complex trade-offs and establish efficient processes for campaign delivery at scale- Track and report on engagement metrics, action plans, and performance- Work closely with GTM and Advertising teams to ensure integrated campaign effectivenessA day in the lifeYour average day will be dynamic and you'll collaborate with Product, Business Intelligence, Data Science, and peer marketing functions to create content, develop marketing programs, run experiments, and share insights. We seamlessly transition from strategic planning to creative ideation to detailed execution, balancing multiple priorities in a fast-paced environment. We work together and pick each other up when workloads shift, balancing our time and juggling multiple priorities. We enjoy supporting a fast-paced and highly cross-functional organization.About the teamThis role sits within the Alexa Marketing team, a dynamic group that includes advertising, media, lifecycle, and channel marketers. We are a diverse and collaborative team united by our mission to make Alexa an indispensable part of customers' lives. BASIC QUALIFICATIONS- Bachelor's degree in marketing, communications, business, or equivalent- 6+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional marketing programs- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience with customer segmentation, profiling, and targeting- Experience with A/B Testing or Multi-Variate Testing or both ...

Creative Marketing Manager, Prime Video Sports

Amazon Prime Video Sports is seeking an exceptional and passionate 360° Marketing Manager to develop and work on innovative, award-winning and effective creative advertising campaigns & marketing strategies that drive viewership of our sports original series and documentaries. The ideal candidate would be both parts strategic and creative with the ability to craft thoughtful, premium and best-in-class campaigns that connect with customers across all channels. This team member should have prior experience in entertainment/sports marketing and be versed in AV and Print, while having extended experience in social and experiential creative advertising and marketing initiatives. The ideal candidate has an in-depth knowledge of Sports including players, leagues, Sports history and has a true passion for Sports fandom.Key job responsibilities-Ideate and develop innovative long-lead creative advertising campaigns that tell stories,connect with customers, and drive viewership of our highest priority original series and movies.-Have a strong POV and creative vision along with a clear, concise ability to provide direction to internal and external partners.-Craft high-level creative briefs and presentation decks.-Drive consensus for your campaign by clearly articulating your marketing and creative strategy and presenting concepts to peers, senior studios leadership, and executive producers/filmmakers.-Solve for cross-functional business, customer, and stakeholder requirements while building break through creative-Think globally and across platforms, mastering the idiosyncrasies of each and create tailored content across channels that help drive marketing objectives.-Strive to create first-to-market ideas that raise the bar.-Collaborate with teams across exciting new initiatives including Ad Sales, Partnerships and Licensing & Merchandise, to explore opportunities for Sports Original ContentAbout the teamPrime Video has a vast selection of live and on demand sports content including Thursday Night Football, WNBA, New York Yankees, National Women’s Soccer League, and NASCAR & NBA coming in 2025. The Prime Video Sports Originals team oversees the go-to-market plan and creative of all sports documentaries and original content including titles such as Kelce, Bye Bye Barry, Coach Prime, Federer: Twelve Final Days and many more. BASIC QUALIFICATIONS- -5+ years of professional marketing experience- -Experience developing, implementing and leading full 360 marketing campaigns- -A proven track record of building and executing marketing strategies across campaigns- -Experience in social media marketing campaigns- -Experience working and leading across cross-functional teams ...

Marketing Manager, SMB Sponsored Products, Amazon Ads

Re-imagine advertising with Amazon. Amazon Ads offers a rich array of digital advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon owned and operated sites and on other high quality sites across the web. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, you’ve come to the right place.A strategically important part of our charter is to drive adoption across a portfolio of self-service, cost per click advertising products to enable head to tail advertisers to engage with customers in relevant ways. Our team is tasked with making it easy for sellers and vendors to advertise their products, thereby increasing the visibility of their products, which also helps Amazon customers discover more selection—a win-win!Specifically, we are looking for a high performing Marketing Manager who will own the development and execution of our cross-channel marketing strategy to accelerate growth among existing advertisers through adoption of multiple formats and building towards a full-funnel advertising strategy. In this role, your marketing programs and campaigns will help SMB brand owners overcome barriers to growth (such as access to high quality creative or a lack of understanding how/when to utilize differing advertising strategies), and ensure our advertiser customers have access to easily discoverable educational content that builds best practices and advertiser success across our solutions.The ideal candidate for this role can think strategically and execute flawlessly. You will bring your proven creative, analytical and project management capabilities to imagine, plan, implement and optimize compelling campaigns that drive advertiser success and growth on Sponsored Products. To be successful you’ll need to be a strong communicator who can earn trust with key stakeholders across multiple teams. You will be excited to test and learn in a data driven environment, enthusiastic about handling large data sets and using customer data and insights to deliver impact across multiple marketing channels. You should be comfortable with ambiguity and are willing to work autonomously, handling multiple initiatives simultaneously. If you are data-driven, detail-oriented, and passionate about creating customized experiences through marketing automation, with an interest to own your marketing strategy end to end, this is a great role for you. Experience working directly with sellers, in either a retail or advertising capacity, is welcomed.Key job responsibilitiesKey job responsibilities- Define our overall marketing strategy to acquire Sponsored Products advertisers- Own end-to-end campaign management from ideation to execution and measurement- Audit existing content and identify gaps in content assets- Create on-brand, best in class content, tailored to appropriate customers and effectively build acquisition campaigns- Work across Marketing Managers, Content Creators, Designers, Program Managers, and business leadership to align channel initiatives with cross-functional team goals- Analyze, report on, and optimize against key performance metricsBASIC QUALIFICATIONS- 5 years of professional non-internship marketing experience- Experience using email platforms and editing HTML- Experience building and scaling cross-functional marketing programs- Experience using Excel or Tableau to extract data and insights to drive campaign optimizations (data manipulation, macros, charts and pivot tables)- Demonstrated capacity to deal with ambiguity and changing priorities of a rapidly evolving business- Experience communicating results to senior leadership- Ability to easily transition from high level strategic thinking to creative planning ...

Sr. Marketing Analytics Manager, Veeqo

Veeqo (veeqo.com) — a startup acquired by Amazon in 2021 — is Amazon's recommended shipping solution for sellers. Our vision is to become the back-office hub for ecommerce sellers, for both their on-Amazon and off-Amazon business. We help sellers manage fulfillment operations across all their online stores, and ship orders to customers at the lowest cost and in the fastest possible time.The Role The Veeqo marketing team is seeking a highly technical and analytically skilled Sr. Marketing Analytics Manager with deep MarTech expertise and exceptional data visualization skills to join our team. This role will focus on leveraging advanced marketing technologies, creating impactful dashboards, and developing sophisticated data visualizations to drive data-informed decision-making across the marketing organization. The successful candidate will work closely with technical account reps and internal stakeholders to build and maintain robust reporting dashboards and systems, with a particular emphasis on Adobe and Salesforce ecosystems.This role requires an individual with a deep passion for marketing technology and data visualization, excellent analytical abilities, and outstanding business acumen. The successful candidate should have a keen eye for design and the ability to translate complex data into clear, actionable insights through visually compelling dashboards. The ideal candidate will bridge the gap between marketing strategy, technical implementation, and data communication.Key job responsibilities- Serve as the primary expert for our MarTech stack, with a focus on Adobe Analytics, Adobe Target, Adobe Customer Journey Analytics, Salesforce Marketing Cloud, Snowflake, and internal Data Tools.- Design, implement, and maintain advanced marketing dashboards using tools such as QuickSite, Metabase, and Excel, integrating data from various marketing channels and MarTech platforms.- Leverage Adobe Customer Journey Analytics to enable deep analysis of customer journeys across multiple touchpoints and channels.- Design and implement multi-touch attribution models that accurately reflect the impact of various marketing channels and campaigns on business outcomes.- Create sophisticated, interactive data visualizations that effectively communicate complex marketing insights to stakeholders at all levels of the organization.- Establish and maintain API connections between various MarTech tools and data visualization platforms to ensure seamless data flow and up-to-date reporting.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- 5+ years of experience in marketing technology, analytics, and data visualization- Proficient in data visualization tools such as Tableau, Metabase, Quicksite, Power BI, or Looker- Experience working with large datasets and complex data structures in a marketing context- Strong SQL skills for complex data manipulation and analysis- Demonstrated experience in establishing API connections and integrating various MarTech solutions ...