Marketing & PR

The Creators team goal is to make Amazon the Earth’s most desired destination for commerce influencers, associates (publishers, bloggers, and more) and their content. We are a team of innovators that tackle difficult problems, and are laser-focused on building and enhancing products and experiences that drive growth for Creators. We seek to strengthen creators’ sense of community, fandom, credibility, and provide positive feedback loops. The Creator Marketing team’s vision is to strategically and creatively attract and retain a diverse population of quality Creators at scale and provide the resources, education and inspiration they need to build their businesses on Amazon. The Beauty Lead in the Creator Marketing team will work with Amazon Beauty retail category teams to leverage the influence and scale of Creators to drive shared goals. The Beauty Lead will work with Creators and Retail leadership to set the vision for marketing programs and opportunities between the organizations, while utilizing existing workstreams to amplify current efforts. As the lead, you will be responsible for the strategy, experimentation and execution to drive Beauty growth for Amazon through the Creator channel. You will scale winning strategies and set the direction on how teams can better partner with Creator marketing. You will own the vision and framework for the marketing efforts, establish financial guardrails, measurement and experimentation mechanisms and scale opportunities to drive business outcomes. You will influence partner teams to leverage the Creator channel to help drive trend and brand affinity, amplify existing programs and introduce new customers to Amazon. You will identify opportunities in the Beauty categories that will inspire our Creators, providing additional benefits to help them maximize earnings or fame and love within the Creator programs. As an Individual Contributor, you will work cross-functionally across all of marketing, product, business development, and retail to design, develop, and deliver transformative marketing strategies, highlighting Creators as a source of growth and opportunity for retail categories. Key job responsibilities* Own and execute the strategic vision for the Creator led Beauty marketing programs * Identify and up level existing Creator / Beauty workstreams to drive business results * Develop and measure experiments, utilizing results to identify opportunities. Synthesize key insights to help make future investment and resourcing decisions * Partner with Beauty teams on their existing programs, identifying opportunities to layer in Creators to drive amplification and scale (i.e. new brand launches). * Leverage analytics and data across both teams to inform and drive business decisionsBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) ...

Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video, in addition to producing Original content for Freevee, Amazon’s premium free streaming service.Amazon MGM Studios is hiring for a dedicated and dynamic 360° Senior Creative Advertising Manager to contribute to innovative and impactful creative advertising and marketing campaigns that increase the viewership of our original series and films. The ideal candidate should have a knack for crafting engaging and high-quality entertainment campaigns that resonate with audiences across various channels. This role is well-suited for someone with prior experience in the entertainment or agency sector, possessing skills in AV, print, social, and experiential marketing.Key job responsibilitiesCreative Thinking- Independently ideate and develop innovative long-lead creative advertising campaigns that tell stories, connect with customers, and drive viewership of our highest priority original series and movies.- Have a strong POV and creative vision along with a clear, concise ability to provide direction to internal and external partners.- Craft high-level creative briefs and presentation decks.- Prepare photo shoot brief, sketches and comps that communicate concepts and campaign direction.- Drive consensus for your campaign by clearly articulating your creative strategy and presenting concepts to peers, senior studios leadership, and executive producers/filmmakers.- Solve for cross-functional business, customer, and stakeholder requirements while building creative that is breakthrough.- Think globally and across platforms, mastering the idiosyncrasies of each and create tailored content across channels that help drive marketing objectives.- Strive to create first-to-market ideas that raise the bar.Creative Execution- Lead the execution of key campaign creative assets within budget and on-time.- Elevate the creative output of internal resources as well agency partners to ensure that all marketing assets meet high standards of creativity, innovation and brand association.- Manage highly visible and complex projects that have wide impact across the business and that span multiple territories, teams, and platforms.- Effectively direct and manage the development of all creative assets for creative campaigns including but not limited to: trailers, TV spots, key art, OOH, digital, social, merchandising and experiential.- Forecast resourcing needs and work with key stakeholders to drive a schedule for projects while prioritizing and using resources effectively.- Manage blockers or obstacles in the creative process with confidence and clear communication.Identify and implement appropriate processes to insure an efficient and effective workflow.- Facilitate meetings with all levels of management both internal and external.- Collaborate with team to allocate, manage and track budgets for creative asset development.Leadership- Promote collaboration with internal stakeholders and foster positive agency relationships to achieve high-level outcomes.- Work with senior leadership to create policies and procedures, best practices that impact the broader department.- Proactively work to solve problems and communicate to senior management, and actively seek clarification when there is ambiguity.A day in the life- Establish and maintain effective communication channels with all project stakeholders, including internal teams and external partners, to ensure clarity and alignment on project objectives and progress.- Build effective communication collaboration with global internal stakeholders and foster positive agency relationships to achieve high-level outcomes.- Build strong relationships while earning trust and showing willingness to collaborate.About the teamPreferred qualifications:• 10+ years of entertainment experience with expertise in AV, print, digital, social, branding and design.• Experience leading creative teams in an entertainment environment.• Developed campaign for global launch with unique creative in territory.• A strong portfolio of work showing creative innovation with the ability to articulate big and breakthrough ideas in print, outdoor, AV, social, digital, events and experiential.• Deep knowledge of storytelling and the customer journey.• Working knowledge of Adobe Creative Suite and Microsoft Office.• Strong verbal and written communication skills.• Excellent presentation skills.• Creative writing skills.BASIC QUALIFICATIONS- Bachelor's Degree or equivalent work experience- 8+ years of creative industry experience- Experience defining the workflow within a marketing, production, or creative department or company- Experience working at or with a creative or advertising agency, network, streaming service, or studio- Experience building strategic relationships with stakeholders, including communicating and collaborating across teams and functions- Experience working with digital asset management tools- Experience leading process improvements and/or operations tool implementations (e.g. digital asset management tool)- Experience managing direct reports ...

Amazon's Reputation Marketing & Insights team is seeking a creative and high-judgement social campaign manager to guide the content strategy, development, and optimization for its paid social advertising. You will partner across in-house and external creative partners, internal Public Affairs experts, research leads, and media planners to develop compelling social-first experiences for our brand reputation campaigns.The ideal candidate has a passion for human storytelling and content creation, as well as a curiosity for how to constantly optimize our social media campaign activations. They should have a strong understanding of the current social media landscape and the ability to identify, analyze, and translate trends into campaign activations, when applicable. They thrive in a fast-paced, creative environment, and have a proven track record of develop world class social content with measurable results. They will work closely with agencies that manage the deployment and reporting of our paid social in order to identify optimization opportunities. They are fluent in how to optimize content for campaign objectives from awareness to engagement and will work closely with our organic social and internal communications teams to ensure we area executing a consistent audience experience.Key job responsibilities- Ownership: Take pride in brand storytelling and creating compelling content that meets campaign objectives and is useful for audiences.- Social content strategy: Contribute to social advertising strategies that are in line with our brand reputation campaign goals.- Content development: Own the development of world class, audience-first paid social creative that integrates into brand reputation campaign, is native to social channels, and leverages third-party-created content when applicable.- Measurement and evaluation: Use data and audience insights to ensure that we are creating work that our audiences find compelling and useful. - Social insights: Stay on the leading edge of latest trends and opportunities in the world of social media and provide POVs on where our brand reputation campaigns have opportunities.- Collaborate with internal social teams to ensure social campaign creative is additive to Amazon’s broader social presence.- Present ideas and concepts to stakeholders internally and externally.- Manage multiple projects and meet ambitious deadlines.- Write and edit social copy used in campaigns social channels.About the teamReputation Marketing & Insights is a team within Amazon's Communication & Corporate Responsibility organization that focuses on telling Amazon's story to key audiences. We elevate truths about our brand. We meet our audiences where they are and go deep on channel-specific creative. We build marketing plans that persuade our core audiences through best-in-class media tactics and measurement methodology that enables us to optimize towards the principles and platforms that achieve real-world outcomes. Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop and take on more complex tasks in the future.BASIC QUALIFICATIONS- 7+ years of digital communications and social media experience at advertising agencies and/or in-house creative departments.- Proven track record of delivering high quality social media campaigns in dynamic environments.- Fluent with advertising and content features on: Twitter, LinkedIn, Facebook, Instagram, TikTok, Snapchat, YouTube, Reddit, and emerging social platforms.- Experience using a range of audience intelligence and social performance data to inform content development and campaign strategy, using the latest social media monitoring and analysis tools.- Quantitative and analytical skills including experience working with advertising performance metrics. Understanding of creative development process and media planning. ...

Amazon’s Cross Channel and Category Marketing Team (XCM) is seeking an experienced strategic Senior Social Marketing lead across Amazon and Prime Brand cross-channel marketing. This leader will set the strategy for how Amazon leverages social channels to deepen brand affinity and purchase intent across Amazon and Prime businesses. This includes establishing the vision and plan for how we adapt our processes to leverage AI and next gen production models to best align with customer behavior and platform algorithms. In this role, they will be responsible for planning, developing, executing and optimizing compelling social media campaigns, including critical retail events like Prime Day and Holiday. They will work across various social media platforms such as Meta, TikTok, and Snapchat to ensure we continuously optimize our go-to-market approach aligned to customer behavior to position our work as culturally and contextually aware, creatively breakthrough, and measurably effective in driving short- and long-term brand and business results. To accomplish this, they will bring strong cross-functional strategic influence to the role to help roadmap and identify future opportunities for growth. Collaboration with internal teams, external stakeholders, and creative partners will be crucial to driving innovative and impactful campaigns.The ideal candidate will have 10-15 years of experience in marketing, with demonstrated results setting holistic social media strategies for Fortune 500 brands. This individual will have deep industry knowledge and the analytical expertise to plan for and measure success on all social campaigns. They will work autonomously, make smart decisions and be seen as an expert in their field. They will demonstrate experience in managing complex cross-functional projects with diverse stakeholders, and juggling multiple competing priorities. They will be comfortable picking up new technologies and sharing their knowledge and learning with team members. They will constantly strive to create innovative, bar-raising content, inclusive campaign work, social-first organic, engagement & UGC content, influencer programs and multicultural initiatives. They will be comfortable experimenting and owning a roadmap that is flexible, adapting to meet the needs of our customers, businesses, stakeholders and partner teams. They will operate in a role of considerable scope and complexity and will have significant impact on our customer experience as well as Amazon’s brand and retail goals. A day in the lifeThis role works closely with teams across the XCM organization to lead social strategy for our Amazon & Prime brand campaigns and partnerships. On any given day, this individual is crafting executive strategies, inputting into campaign briefs, leading social-first strategy sessions with social media partners, engaging Creatives, and working cross-functionally with key stakeholders. This role blends strategy and creative execution to deepen the emotional connection customers have with the Amazon brand and to make Amazon their go-to shopping destination.Key job responsibilities1. Set vision and annual social media strategies across Amazon and Prime brands, including campaign level social briefs through to execution oversight, including our paid social media efforts across Meta, TikTok, Snapchat and other channels. 2. Serve as subject matter expert on social media best practices and emerging trends to ensure XCM remains best in class in social strategy and execution, including agile production capabilities.3. Establish short- and long-term learning agendas and oversee social measurement capabilities, analysis and executive reporting of campaigns. Analyze social media metrics to evaluate campaign performance, optimize strategies, and maximize audience engagement.4. Manage social agencies (including in-house Creative team) and partners to deliver the best-in-class campaigns and content to our customers.5. May lead small team of direct and dotted line reports, fostering culture of collaboration and bar-raising performance.6. Manage social production budgets to ensure we invest efficiently while maintaining a high creative bar and optimize for continuous performance improvement.7. Identify new opportunities to drive commerce and brand engagement, based on evolving customer and cultural trends, including a focus on reaching younger and diverse audiences.8. Partner across functional teams (including Media, Insights, Creative, Operations, Finance) to drive process improvement and efficiency.About the teamThe central XCM organization runs the largest and most performative mass marketing portfolio of investments in Amazon's biggest priority brands and businesses, from Prime Day to Super Bowl. We are a small but mighty team of 200 strategic and creative business leaders who make and deliver our customers most loved marketing campaigns for North America and the world.BASIC QUALIFICATIONS- 10+ years of professional non-internship marketing experience- Experience managing teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience driving direction and alignment with cross-functional teams ...

The Creator Marketing team’s vision is to strategically and creatively attract and retain a diverse population of quality Creators (influencers & publishers) at scale. We scale proven marketing strategies across the Creator community, covering the full funnel of attracting, retaining, and educating creators. We’re looking for a dynamic and results-oriented Product Marketing Manager to join our team.Key job responsibilitiesAs a Product Marketing Manager, you will play a pivotal role in developing and executing marketing strategies that drive creator engagement and success in our program. You will be responsible for positioning, messaging, and driving awareness of our programs features to the Creator community, ensuring they are effectively communicated and adopted. You will work cross-functionally with product, engineering, analytics, and other retail marketing teams to drive creator satisfaction and business growth. Additionally, you will define key performance indicators, track the success of marketing initiatives, and use data-driven insights to refine strategies and improve outcomes.About the teamHere at Fashion & Fitness, we are inspired to never stop embracing our uniqueness for both our employees and our customers.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.As the Sr. Field Marketing Manager, you will be responsible for increasing consideration, acquisition, and adoption of Amazon Business with senior Federal, State, and Local Government decision makers. You will partner closely with Sales and cross-functional Marketing teams to concept and deliver multi-channel marketing programs including content, campaigns, events, and sales enablement. To be successful in this role, this individual will work seamlessly with senior stakeholders in Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in digital marketing, product marketing, and high-touch executive events who excels as delivering campaigns tailored to a persona and industry. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution. The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you’re looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.Key job responsibilities• Deeply know and advocate for the customer:Who they are, their pain points, where and how we can reach them, and the value proposition that we can uniquely offer to delight them as we meet their needs• Develop the integrated marketing strategy to reach and engage senior Federal, State, and Local Government decision makers• Own planning and production for field marketing channels including executive engagement events, webinars, trade shows/conferences, sponsorships, and email• Manage relationships with internal marketing, sales, sales enablement, and product stakeholders, as well as external media agencies and partners• Drive robust and detailed measurement and reporting processesA day in the lifeThe Sr Field Marketing Manager is the conduit between Sales and broader Marketing teams. They will dive deep with Sales to understand key business priorities, and work hand-in-hand with digital, content, and channel marketing teams to create and then execute an integrated marketing plan that supports those priorities. They will act as the single point of contact for all of Marketing, driving visibility of upcoming initiatives to Sales, and reporting back campaign impact as it relates to the Federal and State & Local Government business.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data ...

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential!We are seeking a seasoned event marketing professional who thrives in a dynamic, fast-paced environment and has a passion for planning, executing, and analyzing in-person events.As a Sr. Event Marketing Manager, you will manage the strategy, planning, execution, and reporting/analysis for brand-level events, third party (3P) events, and will contribute as a member of the project team for our flagship event. You will lead cross-functional planning and strategy for our participation in events that include the booth presence, onsite engagement, content/speaker management, customer meetings/events, post-event follow up, and reporting. This role will collaborate with internal and external stakeholders both within marketing and across business units to help build relationships with customers and help them become more familiar with Amazon Business.In addition to event planning and execution, you will establish measurable and scalable mechanisms, develop methods for intake, resourcing, measurement, and automation, and will analyze data in order to improve overall team effectiveness. This will include ensuring delivery against post-event key performance indicators (KPI).The ideal candidate balances creativity with analytics and has diverse event management skills, including large and small trade shows, bespoke and brand-level events, as well as executive engagement. They are energized by ambiguity, and thrive in situations where they need to roll up their sleeves to overcome challenges and innovate for the customer. They are able to influence peers senior stakeholders across the organization while finding ways to engage and delight customers. They must have a strong track record in building scalable marketing/promotional programs across multiple channels and with various types of events (trade shows, owned conferences, and sponsorships).If you possess these skills, enjoy building new programs, and work well in a fast-paced environment, this may be the role for you!Key job responsibilities- Own event management and marketing from inception to assessment.- Develop and execute novel event approaches to drive customer engagement at 3P events- Determine resourcing and capacity required to execute and iterate on event strategy and planning for a variety of event types- Ensure a high bar of customer experience for all events in the organization- Manage cross-functional and cross-business go-to-market event plans, including project work-backs and execution plans for each event, along with post-event follow ups- Liaise with internal stakeholders to develop timely inputs, meet attendance, meetings, and pipeline goals, and create scalable processes to maintain a high bar on reporting- Perform post-event lead ingestion, uploads, and tracking using CRM tools- Compile, analyze, and present performance metrics to identify potential opportunities for program growth and improvement- Establish guidelines and best practices across teams, leading and contributing to event calendar, stakeholder communications, standard operating procedures (SOP), vendor lists, and documentation of mechanisms.- Source services from vendors through RFPs and analysis to scale support.- Write and contribute to documents for leadership and stakeholders.- Travel up to 30% of working daysA day in the lifeA day in the lifeYou will partner across teams within Amazon Business and across Amazon, including sales partners, content teams, tech, promotions, and other event teams. You will own events end to end, balancing strategy with execution.About the teamAmazon Business (AB) Global Events & Experiences manages face to face events for AB customers and prospects. Event managers collaborate across marketing and sales teams to develop unique programs that engage and delight our customers.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data ...

We are seeking a talented Marketing Manager to join the US Sports Marketing team. In this role, you will lead the media execution across PV's owned and operated marketing placements (O&O) for sports across Amazon, including within the PV app experience, Amazon.com, Fire TV, and via PV mobile push notifications. As a marketing manager for live sports in Prime Video, you will support our go-to-market strategy by building and executing world class marketing strategies to bring a variety of live sports content to customers. You will manage successful marketing campaigns for assigned projects and ensure flawless execution from conception to launch. Given the unique needs and nature of live sports, this function serves as the subject matter expert for sports across all cross functional teams/shared services related to owned and operated (O&O) marketing within Prime Video. This role is responsible for procuring and managing the necessary placements across Amazon to execute the O&O marketing strategy. They collaborate with cross-functional teams on experimentation, targeting, and optimization to drive performance. This role also owns the end-to-end campaign execution process to ensure seamless delivery of campaigns. A successful candidate has digital marketing experience, demonstrated success working cross-functionally across internal and external teams, and delivering results through programs that reach millions of customers at scale with an aptitude for data analysis. Being able to thrive in a fast-moving environment and prioritizing work is essential, as is a mind for innovation and learning through testing. Key job responsibilities- Manage sports launch campaigns from development through live QA by working closely with all relevant stakeholders- Help procure the necessary placements across Prime Video Storefront, Amazon.com, and Fire TV, as outlined in the GTM strategy.- Collaborate with the GTM lead and BI team to develop, build, and refine the targeting required for all placements and manage the ongoing maintenance and optimization of audience segments.- Tracking campaign success and sharing of learnings with all stakeholders- Provide input on test ideas to optimize placement performance based on placement performance data- Partner with all stakeholder teams to discuss launch goals, timelines, deliverables, obstacles, and dependencies for your portfolio.About the teamPrime Video has a vast selection of live and on demand sports content including Thursday Night Football, WNBA, New York Yankees, National Women’s Soccer League, and more. The Sports Marketing team is charged with creating world-class marketing campaigns to deliver this growing portfolio of live sports content to Amazon customers.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to measure impact and determine improvements- A proven track record of owning marketing strategies that directly impact business goals.- Experience with onsite marketing, lifecycle marketing, and digital advertising, or related non-internship experience- Experience effectively communicating information in spoken and written form- Experience building and executing on cross-functional programs or marketing campaigns from concept to completion ...

The Advertiser Support team is looking for a dynamic, skilled Instructional Designer with a track record of success in supporting Sales, Advertising, or Media teams. You'll work with a highly-collaborative team of learning and performance professionals to build the skills of our front-line associates and managers.This is a great opportunity to support a growing team with your talents as a designer, developer, and communicator. You'll be responsible for the full lifecycle of learning, from needs analysis through reporting of outcomes to senior leadership.Our team is committed to applying Adult Learning principles to create dynamic, engaging, effective learning content that scales and generates results—while having fun and learning from each other.Key job responsibilities* Work with business stakeholders to identify needs for learning interventions* Design innovative learning solutions that focus on behavioral outcomes* Develop sophisticated learning content using advanced multimedia tools* Report back to business owners on learning outcomes using data* Proactively identify performance gaps and propose learning interventions* Contribute to process change to eliminate the need for learning interventions* Share expertise in eLearning and Instructional Design with more junior team membersAbout the teamThe Advertiser Support Team is comprised of learning and content strategy professionals who are committed to improving the experience of the Advertisers who use Amazon's platform to promote their products and build their businesses. We thrive on sharing our expertise and experience with each other, with our learners, and with our broader organization.BASIC QUALIFICATIONS- * 5 or more years of experience developing learning content for sales, advertising, or media professionals- * 5 or more years of experience designing and developing advanced eLearning using tools such as Captivate, Articulate, Adobe CS, or others- * Demonstrated knowledge of adult learning theory and its application to human performance- * Experience using measurement and data to drive learning interventions- * Experience working with senior leaders to drive learning programs and results- * Experience with administrative tasks in a LMS- * Experience mentoring learning professionals ...

Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.We are looking for an experienced Sr, Marketing Manager, Paid Search (SEM) to join our Amazon Music team and help driving WW customer acquisition. You will define, execute, and measure Paid Search marketing from strategy to execution to drive scalable growth for the business. This marketing leader will be passionate about measuring ROI, as well as a thinking big to develop capabilities to optimize SEM. This person will build highly impactful acquisition campaigns and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for.Key job responsibilities• Take a leadership role in the planning, management, and execution of all Amazon Music SEM campaigns, including but not limited to account setup, development and implementation of strategies, campaign structure, budget management, daily bidding and invoice management• Mentor team members to achieve targeted performance KPIs (CAC, conversion) including optimizations and campaign troubleshooting• Closely manage project plans, new build launch dates, and delivery timelines to support seasonal drops and initiatives• Manage relationship with bid management software provider and other partners to optimize campaigns and help inform their product roadmap based on needs, including rolling out new enhancements• Partner closely with cross-functional teams such as Marketing Analytics, Product, Finance, Engineering, and Growth to drive best practices, identify testing opportunities and develop roadmaps• Execute campaign optimization tactics (bidding, ad copy and landing page testing) to achieve spend efficiency and volume targets. Partner with local teams to define the test roadmap.• Audit and update existing data pipelines in collaboration with the Business Intelligence and Tech teams to ensure the highest level of data quality.• Launch new campaigns to support new product features (e.g. Podcast, Amazon Originals, Live Streams etc.)• Develop the strategy for channel growth in emerging markets.• Derive critical insights from data (front-end performance metrics from search engine vendors and back-end Amazon actions) and synthesize recommendations to deliver improvements to campaign performance.• Develop new strategies to drive increased acquisition through Amazon Music Unlimited, Amazon Music Prime and Amazon Music Free.• Partner with strategic cross-functional teams to support GTM plans for upcoming product launchesBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- 4+ years’ experience using any of the following Paid Search management tools: Google Ads Editor, Microsoft Ads Editor, Kenshoo, Marin Software, QuanticMind, Search Ads 360 (DoubleClick Search)- Google Ads Certified (GAP) and other SEM platforms certified- SEM/PLA bid management platform experience required- Experience with keyword analysis, common keyword research tools ...

Principal, Product Marketing - Devices & Services OrgAre you looking to lead radical and transformational innovations that optimize the on and offsite experience for millions of customers? Do you want to work at a company where you are encouraged to build and have the autonomy to push boundaries? The pace of innovation at Amazon is only accelerating, and the breadth of our businesses expanding. Amazon’s growth requires leaders who move fast, have an entrepreneurial spirit to create new products, have an unrelenting tenacity to get things done, and are capable of breaking down and solving complex problems.The primary role of a Principal, Product Marketing Manager within Amazon's Cross-Devices Marketing organization is to invent and optimize new products and features on behalf of customers: working cross-functionally to drive ideas from conception to execution, developing marketing plans to drive awareness and adoption, segmenting customers and developing business models, defining and analyzing success metrics, managing strategic projects, and being the business owner of the product. From Day 1, Product Marketing Managers are given ownership of large products; the autonomy to think strategically and make data driven decisions; and the ability to drive significant impact to the customer experience and the business. The ideal candidate will be equally comfortable thinking strategically, generating innovative ideas for growth, as well as ensuring tactical level details are executed. They will have deep experience in consumer product marketing and merchandising, demonstrated ability to drive website optimization and conversion in both mobile and online channels. The ideal candidate will embody a positive, high-energy, results-oriented culture in her/his team. They will know how to manage multiple milestones and shifting requirements in a fluid, fast-moving environment. They will have strong communication skills to lead executive interactions and to influence a broad set of technical and non-technical stakeholders.The position is based in Seattle, covering the North America region.BASIC QUALIFICATIONS- 9+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience driving direction and alignment with cross-functional teams ...

The Communications and Corporate Responsibility organization (CCR) is seeking a self-motivated, highly organized, and intuitive Executive Assistant to support the Vice President of AWS Communications.Key job responsibilitiesThis role is responsible for coordinating and managing complex calendars across multiple time zones, arranging both international and domestic travel, and organizing events and meetings. Additionally, the role involves maximizing team efficiency and productivity, serving as a primary point of contact between team members and leadership, and fostering effective communication and collaboration. The Executive Assistant will partner with leaders, business partners, stakeholders, and Executive Assistants across the company to achieve key deliverables.A day in the lifeThe right candidate will thrive in a fast-paced and growing environment and have exceptional attention to detail. Experience in handling confidential information with discretion and the ability to adapt to changing workloads and priorities are crucial. Preferred attributes include creativity and initiative in problem-solving and task management, and a relentless ability to take action quickly with the necessary details.BASIC QUALIFICATIONS- 5+ years of executive assistant experience- Experience with executive level calendar management- Experience with domestic or international travel coordination- Experience with Microsoft Office products and applications ...

Re-imagine advertising with Amazon Ads. Together we are re-imagining advertising, one innovative product, service, and idea at a time. Amazon Ads is dedicated to being the best place for all advertisers to build their business or brand. Our ad solutions— which include digital and streaming TV media, innovative ad formats, and audience and measurement capabilities leverage Amazon’s unique insights and trusted technology to help brands connect with customers wherever they spend their time.The Senior Event Content Marketing Manager sits within the Global Content & Creative Studio team that is part of the Amazon Ads brand marketing organization. Our team creates best-in-class creative and content experiences that educate and inspire advertisers to grow their brand with Amazon Ads. We operate at the intersection of digital and in-person experiences and are uniquely suited to be the voice of our diverse customer audience. We are seeking an insight-driven, curious, and experienced B2B marketer to own the end-to-end creation and delivery of programming for Amazon Ads first-party and industry events. In this highly-cross functional role, you’ll work with stakeholders across Amazon to deeply understand our solutions and how they work together to solve customer challenges. You’ll apply that knowledge to propose, develop, and deliver thought leadership across our largest event stages. Candidates must possess exceptional verbal and written communications skills and be comfortable managing projects with multiple teams across the globe in a fast-paced environment. Proficiency in gaining executive alignment, communicating internally with stakeholders and externally (to customers), and collaborating cross-team is a must.Key job responsibilities-Drive the creation and delivery of compelling content in alignment with business goals, brand and product messages, and other priorities.-Clearly communicate strategies to internal partners, including Amazon Advertising leadership, to gain alignment on messaging.-Identify content needs and manage content development for global events end-to-end, from event development to post-event reporting.-Work directly with content owners to identify deliverables and deadlines, communicate expectations, and ensure results.-Collaborate with product development teams, designers, and industry experts to produce relevant content that meets the needs of internal stakeholders and external audiences.-Understand the brand and product positioning with the ability to ensure consistent, on-brand messaging.PREFERRED QUALIFICATIONS-Thrives in an ambiguous environment; can independently remove blockers and make decisions autonomously.-Proven ability to manage multiple, competing priorities simultaneously, creating a sense of urgency in a fast-paced, dynamic environment.-Experience in the digital media and marketing industry.-Experience using and presenting data and metrics to measure impact and determine improvements.-Demonstrated ability to manage complex and highly visible projects.-Passion for customers and creating a memorable experience.-Experience working and presenting to senior executives.BASIC QUALIFICATIONS- Bachelor's degree ...

Re-imagine advertising with Amazon Ads. Together we are re-imagining advertising, one innovative product, service, and idea at a time. Amazon Ads is dedicated to being the best place for all advertisers to build their business or brand. Our ad solutions— which include digital and streaming TV media, innovative ad formats, and audience and measurement capabilities leverage Amazon’s unique insights and trusted technology to help brands connect with customers wherever they spend their time.The Event Content Marketing Manager sits within the Global Content & Creative Studio team that is part of the Amazon Ads brand marketing organization. Our team creates best-in-class creative and content experiences that educate and inspire advertisers to grow their brand with Amazon Ads. We operate at the intersection of digital and in-person experiences and are uniquely suited to be the voice of our diverse customer audience. We are seeking an insight-driven, curious, and experienced B2B marketer to own the end-to-end creation and delivery of programming for Amazon Ads first-party and industry events. In this highly-cross functional role, you’ll work with stakeholders across Amazon to deeply understand our solutions and how they work together to solve customer challenges. You’ll apply that knowledge to propose, develop, and deliver thought leadership across our largest event stages. Candidates must possess exceptional verbal and written communications skills and be comfortable managing projects with multiple teams across the globe in a fast-paced environment. Proficiency in gaining executive alignment, communicating internally with stakeholders and externally (to customers), and collaborating cross-team is a must.Key job responsibilities-Drive the creation and delivery of compelling content in alignment with business goals, brand and product messages, and other priorities.-Clearly communicate strategies to internal partners, including Amazon Advertising leadership, to gain alignment on messaging.-Identify content needs and manage content development for components of global events - from event development to post-event reporting.-Work directly with content owners to identify deliverables and deadlines, communicate expectations, and ensure results.-Collaborate with product development teams, designers, and industry experts to produce relevant content that meets the needs of internal stakeholders and external audiences.-Understand the brand and product positioning with the ability to ensure consistent, on-brand messaging.PREFERRED QUALIFICATIONS-Thrives in an ambiguous environment; can independently remove blockers and make decisions autonomously.-Proven ability to manage multiple, competing priorities simultaneously, creating a sense of urgency in a fast-paced, dynamic environment.-Experience in the digital media and marketing industry.-Experience using and presenting data and metrics to measure impact and determine improvements.-Demonstrated ability to manage complex and highly visible projects.-Passion for customers and creating a memorable experience.-Experience working and presenting to senior executives.BASIC QUALIFICATIONS- 5+ years of experience in B2B marketing- 3+ years developing content for senior executives ...

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential. As the Sr. Field Marketing Manager, you will be responsible for increasing consideration, acquisition, and adoption of Amazon Business within Enterprise accounts. You will partner closely with Sales and cross-functional Marketing teams to concept and deliver strategic marketing programs including demand generation campaigns, events, tradeshows, content and sales enablement. To be successful in this role, this individual will work seamlessly with senior stakeholders in Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in lead generation, digital marketing, product marketing, and high-touch executive events. Candidate should be capable of being strategic and tactical. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution. The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you’re looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.Key job responsibilitiesDevelop the marketing strategy to reach and engage C-suite and decision makers, across enterprise accounts, through bespoke, 1-to-1, and 1-to-few Account Based Marketing campaigns and initiatives Lead Executive Engagement initiatives such as Customer Advisory Boards, Executive Briefings, Executive Dinners Own planning and execution of bespoke marketing channels like Webinars, Direct Mail, Sponsorships across client, trade and association publications, etc. Manage relationships with internal Marketing, Sales, Sales Enablement, and Product stakeholders, as well as external media agencies and partners Drive robust and detailed measurement and reporting processesA day in the lifeThe Sr Field Marketing Manager is the conduit between Sales and broader Marketing teams. They will dive deep with Sales to understand key business priorities, and work hand-in-hand with extended marketing teams such as digital, content, and channel marketing teams to create and then execute an integrated marketing plan that supports those priorities. They will act as the single point of contact for all of Marketing, driving visibility of upcoming initiatives to Sales, and reporting back campaign impact.About the teamField Marketing is an emerging function in Amazon Business. Though there will be a high degree of ambiguity at first, this role will be responsible for shaping what Field Marketing looks like at Amazon Business. Initial projects could include: Developing an executive engagement program Launching an industry publication and association promotional strategy Creating meeting generating campaignsBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using Microsoft Excel to manipulate and analyze data- Bachelors degree or equivalent ...

The WW Amazon Private Brands Marketing Organization is seeking an experienced and highly motivated senior copywriter to join their global creative team. They will be responsible for leading the end-to-end copywriting for one of our flagship brands. This includes defining the strategy for editorial branded content, detail pages, and packaging, as well as writing the supporting copy.The right person for this role will have a track record of leading the copywriting strategy for a global world-class brand. They should have experience not only defining, but also drafting copy lines to reflect their strategy, and experience copywriting for different parts of the customer journey, from upper-funnel brand communications on social media to lower-funnel packaging copy and detail page copy. They must be adept at both short-form and longer-form copy, with experience using tools including generative AI to help scale. They should be confident presenting their work to senior leaders, and should be able to debate and defend their copy to get the right result for customers.Key job responsibilities• Independently lead the copywriting for a flagship private brand – across detail pages, packaging, and on-site content• Understand the propositions of our private brands and consistently develop and apply their brand voice in style and tonality across all customer touch points• Create and maintain copywriting brand guidelines and style guides• Present and discuss creative writing with senior leaders• Understand and respond to testing metrics and performance data to define or adjust the direction of creative writing• Collaborate with and/or oversee external copywriters or agencies• Work to scale copywriting through generative AI and other toolsBASIC QUALIFICATIONS- Bachelor's degree- 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience- Experience creating and following brand guidelines and style guides- Experience writing copy for a global brand across multiple customer touch points- Able to comfortably and confidently present to all levels within the organization in both written and verbal communication- Impeccable attention to detail, excellent grammar and copywriting skills- Think and act both strategically and tactically. The successful candidate will be a tenacious self-starter with a passion for effective communications who can serve as a strong advocate for our customers- Able to manage multiple tasks in a fast-paced, deadline-driven environment ...

Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Air, Coming 2 America, Idea of You, and Roadhouse, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.Are you an experienced social media marketeer who wants to set the strategy for one of the world’s largest streaming entertainment brands? If so, we have the job for you! Prime Video is hiring a Head of Social, Prime Video US who will be responsible for leading the team in charge of our local social strategy. This person will oversee cross-platform and cross-handle strategies, including our community management approach, recurring formats, reactive content, visual identity/tone of voice application, audience development, and bespoke platform initiatives. They will own the evolution of the Prime Video US Social Voice in collaboration with the global brand strategy team, creating a playbook that extends Prime Video brand positioning, pillars and expression into our social editorial strategies. They monitor, track, and manage all US social KPIs and will work with paid media teams to build strong relationships with key social platforms, driving prioritization for Prime Video asks and needs. They will also collaborate on partner relationships in to support social infrastructure and automation.The ideal candidate is a social media expert with a background in media and entertainment or other large consumer facing categories that move at the speed of culture. They are familiar with the principles of social listening and insights, and passionate about the power of data to drive business outcomes. They thrive on staying current on social media, content and creator marketing landscapes. They have experience working with matrixed ownership typical to large international organizations, and know how to lead by influence. They have strong team leadership with experience mentoring and developing a team of social media professionals.Key job responsibilities- Lead team of social media professionals- Set the vision and strategy for local social strategy for PV US- Define and direct the social brand voice for PV US- Build relationships with a broad set of partners including regional social leaders, Studios, Sports, Product and PR- Monitor and manage social media KPIs such as followers, engagements, and views- Develop repeatable and scalable formats- Stand up durable processes to communicate with customers via social mediaAbout the teamThe Prime Video US Social team (PV US) leads regional social media strategy, creative, and publishing across all Prime Video Brand and Audience Verticals (e.g. @PrimeVideo, @PrimeMovies, @PrimeComedy, @CultureRated, @PrimeroLatino) and all social platforms (e.g. Instagram, TikTok, Twitter/X, Facebook, YouTube). Their charter is to drive social platform Audience Growth (Followers/Engagement) and Engagement (Likes/Comments/Shares), by delivering best-in-class social content that delights US customers. The PV US Social Team is responsible for partnering with key marketing stakeholders (e.g., Amazon MGM Studios, Prime Video International, Global Brand, Marketplace, Sports) to prioritize and support key campaigns and title launches with data-driven social strategies paired with custom content, optimized per platform and audience. BASIC QUALIFICATIONS- Experience managing teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- 10+ years of professional non-internship social marketing experience with a strong foundation in paid and organic social media, content and creator marketing- Familiarity with social media insights tools and techniques, translating insights into marketing moments- Experience communicating effectively and presenting to senior business leaders as well as with creative-minded stakeholders- Experience influencing broadly and working efficiently with stakeholders and team members across regions and time zones- Experience thinking creatively, taking initiative, and constructively advocating on behalf of the customer- Experience discussing business and technical concepts, evaluating tradeoffs and opportunistic new ideas ...

We are seeking an experienced Executive Communications Manager to join the AWS Specialists and Partners (ASP) organization and work closely with ASP's Vice President, GenAI & AI/ML Go-to-Market to scale AWS's value proposition to our customers, partners, employees, and key stakeholders. The Executive Communications Manager is responsible for developing and implementing strategic communications and engagement plans to enhance and promote the organization's vision and strategic goals to our internal and external audiences globally.Foundational to success in this role is a deep passion for customer obsession, cutting-edge technology, and delivering results through effective communications. The chosen candidate will design messaging strategies that consider both proactive and reactive tactics based on active listening and customer and employee data and insights. They will identify high-value engagements that provide the optimal platform to reach our audiences and develop compelling, data-rich content to inform and inspire them. They will maintain a balance of proactive guidance and strategy with flawless delivery to become a trusted partner to the leadership team. They must have a strong track record of delivering results by producing high-quality, clear content, a demonstrated ability to earn and maintain trust across stakeholders, and insist on highest standards for quality, attention to detail while working on multiple projects simultaneously. The chosen candidate must be curious about new programs and initiatives impacting our customers, partner and employees and possess the ability to ask the right questions. They need to have a bias for action and balance driving versus being directed. They must be comfortable taking risks and raising the bar for new, innovative ways of doing things.Key job responsibilities- This role is responsible for developing and implementing strategic messaging programs, that resonate with technical audiences and line of business owners, promote engagement, and address customer needs with value-driven communications about AWS products and partner solutions. - Create business and technical narratives to acquire and grow customers and partners- You coordinate end-to-end manage of external engagements including industry, customer, and thought leadership events. - Your high-caliber content sets quality benchmarks across AWS organizations, serving as a valued resource that elevates technical understanding enterprise-wide.- Work directly with ASP Senior Leadership executives and serve as an integral part of ASP’s Strategic Communications team- You effectively engage with senior executives and industry thought leaders, driving adoption of Amazon's technology solutions and services- Prepare executives for internal and external speaking engagements to include the creation of content for global meetings focused on achieving business outcomes; internal communications via email or other channels; video script writing; and social media strategy, content creation and execution.- Work closely with the AWS PR, Marketing and Subject Matter Expert teams to align on communication strategies and messaging.- Serve as writer to senior executives for global audiences, including driving the creation and delivery of compelling, executive-level message and presentation materials (slides, scripts, messaging documents, and customer stories, thought leadership)- Leverage thought leadership programs and opportunities for ASP executives, to promote the business value that can be obtained by partnering with AWS- Apply superb organizational skills to the management of high-level speaking opportunities, both internally and externally, to highlight the value of partnering with AWS- Manage speaking engagement calendar with other team members to ensure alignment of key messages both internally and externally- Measure and share results of speaking engagements to evaluate impact- Conduct research and monitor industry trends and developments to identify opportunities for enhancing executive communications.- Provide guidance and support to executives during high-pressure situations and ensure timely and accurate communication to relevant stakeholders.- Excellent interpersonal and relationship-building skills to work effectively with executives and stakeholders at all levels.- Ability to handle sensitive and confidential information with discretion.About the teamWhy AWSAmazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Diverse ExperiencesAmazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 7+ years of experience in Communications, Public Relations, or a related field- 5+ years of experience supporting senior executives- Experience working within the business-to-business technology sector- Experience developing technical content for diverse, large-scale audiences- Bachelor’s degree in Communications, Marketing, or a related field ...

At Amazon, we're working to be the most customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfill and deliver orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small, are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. We are doing this by building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors – called delivery partners – to make deliveries to our customers. With Amazon Flex, individuals can now be their own boss delivering Amazon packages.We are seeking a Principal, Communications for Amazon Flex in policy and issues management, as part of the Worldwide Marketing & Communications team. In this role, you will be responsible for building and leading the business communications strategy for highly visible initiatives in the policy and compliance space worldwide, both proactively and reactively. This includes working in close collaboration with Amazon stakeholders’ teams such as Policy & Compliance, Pubic Policy, Employment Relations, Public Relations, and Legal, as well as Amazon Flex business operations. This role will suit an exceptional communicator with deep experience in managing fast-moving and high-profile issues, the ability to build relationships with cross-functional partners, and an understanding of how communications can shape business perception and sentiment. The successful candidate will be self-motivated, passionate, detail-oriented, and comfortable working independently to deliver results. They will possess exemplary written and oral communications skills, the ability to earn trust with and advise leadership, experience in issues management in complex and high-profile organizations, and the capability to flex between strategy and tactical execution.Key job responsibilities- Establish and own communications strategy for Amazon Flex policy and issues management worldwide.- Manage communications strategies on priority policy issues both reactively and proactively. Look around corners to identify emerging topics, and develop plans with stakeholders to address.- Translate complex policy topics into compelling key messages, scripts, research proposals, and other communications assets.- Develop and execute communications plans, including audience analysis, message development, channel selection, and content. - Monitor and measure the effectiveness of communications, and report out on them to leaders.- Think globally and act locally to understand key market and customer differences, and tailor your approach accordingly.BASIC QUALIFICATIONS- 10+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience driving direction and alignment with cross-functional teams- Bachelor's degree in marketing, communications, or equivalent- Experience independently driving VP-level documents- Experience guiding creative input, development and execution from concept to completion ...

About Amazon MusicAmazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.We are looking for a driven, analytical and results-oriented Product Marketing Manager to help scale product and growth initiatives across Amazon Music tiers, aiming to think big, invent and simplify, and deliver on project roadmaps. This position will manage product marketing projects, roadmaps, and campaigns focused on growth outcomes. They will analyze campaign results for optimization and build playbooks to scale proven campaign structures.Key job responsibilitiesKey Responsibilities:• Analyze audience behaviors and use insights to inform product marketing strategies• Lead naming efforts for new products• Partner with Copy team to develop UX copy strategy and conduct message testing• Create comprehensive creative briefs to guide the development of marketing assets, including messaging that communicates product positioning and value propositions• Develop and maintain detailed GTM documents outlining strategies, timelines, and key deliverables• Collaborate with product, creative, PR, O&O, and other teams to ensure a seamless GTM process• Launch campaigns. Coordinate the creation and deployment of marketing assets across various channels• Analyze post-launch performance data and generate insightful reports• Provide recommendations for continuous improvement based on campaign outcomes• Build and maintain experiment roadmapsBASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing and measuring marketing performance in various channels ...