Marketing & PR

We are searching for an experienced Senior Marketing Program Manager who excels at planning, managing, and executing multi-channel marketing and creative projects related to campaigns, product launches, and other global customer-facing initiatives for Blink at Amazon. You have a comprehensive understanding and relevant experience managing global marketing programs for established e-commerce or consumer brands or in-house agencies in the following areas: overseeing the campaign and launch development process for multiple creative, digital, and product marketing flows. You possess an exemplified mastery of the creative development process across conception, production, delivery, and trafficking phases. You enjoy building relationships, transparency, and accountability in a fast-paced environment. You have a strong bias for action and relentlessly high standards. You are a motivated self-starter with attention to detail and thrive on delivering the highest quality experience to customers.Key job responsibilities- Manage the strategic planning and execution of global marketing campaigns and product launch efforts across teams and channels- Develop and present project plans that outline the creative approach, stakeholder definition, timeline, key milestones, resources, and budget- Anticipate workload and resources needed for a successful project, create and maintain work-back schedules and calendars, and hold status update meetings- Identify and remove blockers that prevent the team from accomplishing goals- Work cross-functionally to develop and manage project and campaign briefs and provide feedback on deliverables to ensure they meet the objective and raise the bar- Develop and improve operational processes- Generate and socialize process documentation- Act as a team representative on cross-functional meetings and collaborate across partners- Help maintain consistent brand voice, expression, and visual styles in all deliverables- Manage documentation, project tracking, and tools such as Work-front - Generate RACI charts or equivalent planning tools as needed- Manage vendor relationships, contracts, and payments- Scale above the line and below the line prioritization efforts and share with key stakeholders - Look for and act on opportunities to develop brand equity, drive growth, and increase customer engagement A day in the lifeThis role involves managing the strategic planning and execution of global marketing campaigns and product launches. This includes developing and presenting project plans and briefs, anticipating workload and resources needed. Additionally, you would generate and socialize process documentation, act as a team representative on cross-functional meetings, and help maintain consistent brand voice and visual styles. Managing documentation, project tracking, and tools, as well as vendor relationships, contracts, and payments, would also be part of your daily responsibilities. Finally, you would be involved in scaling prioritization efforts and looking for opportunities to develop organizational processes.About the teamBlink Marketing is dedicated to delivering the best possible experience for our customers while driving growth for the Blink brand. We are committed to upholding our Leadership Principles including learn and be curious, earn trust, deliver results, and of course — customer obsession. We strive to produce best-in-class content, creative, and campaigns across channels and markets. We embrace our differences, seek to raise the bar, and work tirelessly to surprise, delight, and innovate.BASIC QUALIFICATIONS- Bachelor's degree in Marketing, Advertising, Communications, or related- 7+ years in an integrated marketing project management role for an established brand in e-commerce or consumer marketing- 7+ years overseeing marketing programs and projects from ideation to launch with metrics to support success- 7+ years creating integrated, cross-channel campaigns and individual deliverables (i.e. email, social, display, websites, video, broadcast, radio, and print)- 7+ years producing insightful briefs and building strategic, actionable project plans with clear deadlines, deliverables, and owners- 7+ years experience managing marketing workflows and leveraging project management tools with an exemplified mastery of creative and marketing best practices, terminology, and processes- 7+ years maintaining consistent brand voice, expression, and visual styles- 7+ years producing creative marketing projects and programs with a high-quality, design aesthetic- 7+ years managing vendor relationships, contracts, budgets, and payments- 7+ years experience implementing repeatable processes and driving automation or standardization ...

Amazon Devices—the team behind the best-selling Amazon Echo, Kindle E-Reader, Fire Tablet, Fire TV, and Ring, Blink, and eero Home Security product lines—is seeking a high-performing, innovative, results-oriented and customer-obsessed, Sr. Product Marketing Manager. As a Sr. Product Marketing Manager on Amazon’s Cross-Devices Marketing team, you will focus on how we optimize the customer shopping experience across our expanding portfolio of devices to better educate customers on their journey. You may do this through end-to-end go-to-market programmatic work, conducting A/B tests to optimize performance of creative placements and customer targeting, analyzing data to create insights, building relationships with key stakeholders, and/or driving long-term process improvements. Additionally, you will become an expert in and raise the bar with online marketing channels, including Amazon homepage, search and email. As part of the cross-devices marketing group, we operate in one of the most diverse businesses at Amazon, empowered to explore new ideas, channels, and tools, setting the stage for how we’ll do business tomorrow. We are looking for a smart, agile, highly motivated, results-oriented Product Marketing Manager to join the team in this high-growth business at Amazon. The successful candidate will support marketing across a diverse range of existing devices and exciting new Amazon devices. The successful candidate will have the ability to manage multiple milestones and shifting requirements in a fluid, fast-moving environment—while keeping senior stakeholders updated on your progress. The position is based in Seattle, covering the North America region.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Amazon Ads operates at the intersection of advertising and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon’s mobile and desktop websites, and beyond. We believe that advertising, when done well, can enhance the customer experience and generate a positive return on investment for our advertising partners, who are at the heart of what we do.The Support Products & Services team is seeking a curious, growth-minded, and results-oriented Content Strategist to implement and execute standardization and optimization of core process documentation used by customer service associates and AI-driven solutions to support our global advertisers. In this role you will plan, create, maintain, and deliver high quality documentation for any support case by providing standard operating procedures and communication templates. You will also identify and own continuous improvement projects, and support product launches and changes, with a focus on speed and accuracy of resolution. You will work with stakeholders to gather requirements for your content plans, use sound business judgment to make quick decisions in ambiguous situations, and effectively prioritize competing projects. To be successful, you will evaluate the effectiveness of your content using engagement metrics and verbatim feedback. You will possess excellent writing skills and experience in developing support content.Key job responsibilities• Drive content projects for their entire lifecycle from planning through post-launch measurement.• Create highly effective English support content for all marketplaces.• Use a combination of data analysis, contact analysis, and content audits to make content decisions and deliver quality content.• Execute strategies to improve content quality, maintainability, and usability.• Facilitate agreement from Product, Legal, and Public Relations business partners.• Facilitate the localization and translation of associate content.• Code and publish content in all languages.• Monitor content performance and make targeted improvements.• Perform scheduled audits to ensure accuracy and completeness.• Identify opportunities to improve content documentation strategy.• Improve content development workflow and team processes to increase efficiency and/or quality• Build effective relationships with multiple internal and external, and cross-functional stakeholders to deliver complex, global projectsAbout the teamThe Support Products & Services (SP&S) team’s mission is to provide the right support and services at the right time to ensure advertisers can effectively grow their business with Amazon. High-quality support interactions address immediate issues and unlock future business opportunity. For self-service advertisers, this includes providing education in their moment of need, resolving issues they encounter, and predicting needs in order to offer recommendations that correct issues or accelerate their business. BASIC QUALIFICATIONS- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Bachelor's degree in Business Administration, Operations Management, or a related field- 4+ years of experience in program management, process improvement, or related roles, preferably in a customer support environment.- Working knowledge of process optimization methodologies such as Lean, Six Sigma, or Agile, with a focus on human-centered design principles.- Demonstrated analytical and problem-solving skills ...

Blink is at the forefront of the consumer electronics home security market, and is the result of one of the most successful Kickstarter campaigns ever. We have been growing at an astounding rate since the first product introduction in 2016. We are seeking a creative, customer-obsessed and results-driven Product Marketing - GTM (go-to-market) professional to help bring new products to market globally.The Blink PMM (Product Marketing) team is small, but mighty. We strike a balance between start-up nimbleness with a bias for action and scaled, customer-obsessed, data-driven decision making. We are a passionate group, collaborative in nature, and firm believers in hard work and teamwork. We are responsible for bringing to market all areas of the roadmap, spanning devices, new features, subscription features, new regions, and more.Key job responsibilities- Support the PMM team in executing product positioning, creative management, and other launch requirements for all global market segments- Collect and analyze consumer and competitive research for the product category in order to drive GTM and positioning strategy- Maintain strong cross-organizational communications (Sales/Creative Marketing, Operations, PR, Legal, Engineering, etc.) to ensure launch processes are on track- Coordinate creative requests and execution with design team for creative content such as packaging and online assets for all global regions- Manage vendor relationships and deliverables for items such as packaging creation- Develop personas and user stories to voice and creatively solve for customer needs from unboxing experience and purchase decisions through on-boarding and use- Build out strategic recommendations and drive positioning decisions with senior leadershipA day in the lifeAs a Product Marketing Manager at Blink, you will leverage your interpersonal and organizational skills to collaborate with cross-functional teams across Blink and Amazon (sales, marketing, engineering, program management, operations, legal) to launch innovative products and features for our customers across the globe. You will drive planning and strategy across Blink device and feature programs – coordinating with product, marketing, sales and public relations to deliver and document recommendations that optimize for customer and business success. You will collect and analyze consumer, product and market segment data to inform product and feature positioning strategy.About the teamBlink Marketing is dedicated to delivering the best experience for our customers while driving growth for the Blink business. We are committed to upholding our Leadership Principles including Learn and Be Curious, Earn Trust, Deliver Results, and of course — Customer Obsession. We strive to produce best-in-class content, creative, and campaigns across channels and markets. We embrace our differences, seek to raise the bar, and work tirelessly to surprise, delight, and innovate. Blink is one of the fastest growing businesses in Devices.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience leading go-to-market for consumer software or hardware product launches- Experience building, executing and scaling cross-functional marketing programs- Experience using data and metrics to drive improvements- Experience communicating results to senior leadership ...

Shopbop is looking for a strategic, self-directed, and customer obsessed Head of Digital Commerce & Content Strategy to lead the unified vision for large-scale marketing campaigns, promotions, and customer experience initiatives across Shopbop’s owned marketing channels, native website, and app. This role is accountable for ensuring Shopbop delivers customers with a frictionless and delightful experience throughout the conversion funnel while engaging them with relevant and inspiring content. This role is one of art and science, requiring proficiency in data analytics, commercial business drivers, and technical operations as well as creative content, fashion trends, and customer behavior. The Head of Digital Commerce & Content Strategy develops strategies for personalization and segmentation; drives automation; and works with cross functional partners on business-wide initiatives including vision setting for CX enhancements, new feature experiments, customer studies, business deep-dives, and new category launches. This position sits on the Marketing team reporting to the Chief Marketing Officer and manages a team covering multiple disciplines including Site Marketing, Email, Push, and Merchandising. A successful candidate will be a self-starter comfortable with ambiguity and working in a fast-paced environment. This role requires an individual with an understanding of ecommerce from both a consumer marketing and technical standpoint and who works well across functional boundaries. They should also have a demonstrated ability to think strategically and analytically, with a passion for the customer experience and innovation. The ideal candidate has deep knowledge of fashion customer behavior and experience developing engaging content marketing strategies to support product investment. Prior people management experience is required. Key job responsibilities• Drives a strategic vision for the ecommerce team that supports key business investments while staying ahead of industry and customer trends in site experience and content• Partner with and influence Product Managers and Tech on key technical roadmap initiatives playing a key role in understanding customer needs, prioritization of competing opportunities, and influencing how we optimize for delightful & impactful CX.• Build and maintain strategic relationships with teams across the business including Marketing, Creative, Buying and Planning, Tech, and Product Management.• Ensure their team is consistently scaling and growing through coaching and partnering closely with other team heads to ensure effective cross-team collaboration• Responsible for weekly, monthly, and annual business reviews• Key participant in forward-planning and long-term strategy decisions• Other responsibilities as identifiedBASIC QUALIFICATIONS- • 10+ years of work experience in a relevant ecommerce marketing role- • 4+ years of people management experience- • Expert in ecommerce customer journeys- • Superb organizational skills including multi-tasking and prioritization- • Strong analytical skills and experience using data and metrics to identify opportunities and drive improvements- • Comfortable with high degree of ambiguity and creating processes to drive progress- • Strong communicator with excellent verbal and written presentation skills- • Advanced Microsoft Excel and Office skills- • Bachelor's degree ...

The Buy with Prime (BwP)/MCF team’s mission is to help merchants grow their businesses beyond Amazon.com by externalizing the best of Amazon’s supply chain and direct to consumer (DTC) services. We are looking for an experienced and customer-obsessed Marketing Leader to help us delight shoppers and merchants alike. This leader will ensure marketing plays a critical role in upstream strategy creation and aligning stakeholders as well as downstream execution of strategy with the team.Key job responsibilities- Grow adoption of MCF and BwP by driving awareness, demand, and acquisition through marketing campaigns across multiple digital channels- Develop the strategy for top of the funnel marketing activities including lead generation campaigns and ownership of our global MCF landing pages- Lead team responsible for design, content, and web marketing channels.- Participate as a strategic leader withing the GTM leadership group.- Partner with and manage external creative agencies to deliver on marketing goals.About the teamBuy with Prime (BwP) and Multi Channel Fulfillment (MCF) are helping people reimagine the way they shop….wherever they do! Our vision is to enable every entrepreneur in the world to reach every customer in the world through every channel they can imagine. Buy with Prime (BwP) is a new way to extend Prime shopping benefits—including fast, free shipping, a seamless checkout experience, and free returns—to merchants’ own online stores, ultimately increasing selection for Prime members. For over 20 years, Amazon been empowering small and medium-sized businesses with opportunities to grow. Buy with Prime is an exciting next step in our mission to help merchants of all sizes grow their business—whether on Amazon or beyond.Multi-Channel Fulfillment (MCF) aims to enable organizations across the world with reliable, cost effective, and flexible end-to-end eCommerce fulfillment solutions in order to help them scale, succeed, and offer best in class experiences to their customers. MCF represents the core fulfillment capability of Buy with Prime (BwP), a new business initiative for Amazon.BASIC QUALIFICATIONS- 8+ years of professional non-internship marketing experience- 5+ years of team management experience- Experience driving direction and alignment with cross-functional teams- Experience communicating results to senior/executive leaders- Experience guiding creative input, development and execution from concept to completion- Experience partnering with customer facing account teams to deliver critical sales assets.- Experience using data and metrics to drive improvements ...

Imagine being part of a team building the future of Smart Glasses with Alexa AI. Echo Frames (Amazon’s first Smart Glasses product) is just the beginning. Amazon is focused on bringing AI, technology, and design into a form that is familiar to millions of people in a way that has never been done before. If you are excited about pushing the envelope and developing brand new experiences that empower users to do more as they engage with the physical world, we would love to meet you.This role will identify, prioritize and activate offline 3P retail partnerships from strategy to implementation, to drive consumer adoption of Smart Eyewear. You will lead 3P retail partner identification and negotiations. You will collaborate with product, go-to-market, and external partners to ensure branding and product experience raises the bar for customers. This visible, cross-functional role requires both strategic thinking (Think Big) and the ability to quickly Deliver Results and manage details. The successful candidate will be a self-starter, comfortable with ambiguity in a fast-paced environment within an emerging industry, and able to quickly formulate plans backed by data. We are looking to hire an exceptionally talented and highly driven leader to establish offline channels that would significantly contribute to customer acquisition goals.Key job responsibilities- Develop and execute offline channel strategy that may include general merchandising channels, optical trade channels and Amazon owned offline stores. to drive Smart Eyewear adoption.- Define and execute frameworks, policies and processes for channel selection, channel dimensioning, onboarding, commercial and business engagement terms, channel engagement etc. Own marketing and merchandizing plans for channel.- Work extensively with other Amazon teams to identify opportunities for synergy and leverage existing Amazon assets.- Work with regional and zonal sales teams to execute the channel rollouts.- Drive programs to enhance channel productivity, quality of customer acquisition, and lower cost of acquisition.- Establish a feedback loop with leadership teams on Channel and customer feedback and ensure product & process improvements to continuously enhance customer experience.- Influence cross-functional internal and/or external senior leadership on key business decisions.- Present high quality documents that articulate ideas and decisions to leaders.- Stay abreast of new tools, trends, and best practices in channel management; test and evaluate their efficacy in improving scale or effectiveness.About the teamImagine being part of a team building the future of Smart Glasses with Alexa AI. Echo Frames (Amazon’s first Smart Glasses product) is just the beginning. Amazon is focused on bringing AI, technology, and design into a form that is familiar to millions of people in a way that has never been done before. If you are excited about pushing the envelope and developing brand new experiences that empower users to do more as they engage with the physical world, we would love to meet you.BASIC QUALIFICATIONS- 8+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Project Kuiper is an initiative to increase global broadband access through a constellation of 3,236 satellites in low Earth orbit (LEO). Its mission is to bring fast, affordable broadband to unserved and underserved communities around the world. Project Kuiper will help close the digital divide by delivering fast, affordable broadband to a wide range of customers, including consumers, businesses, government agencies, and other organizations operating in places without reliable connectivity. Project Kuiper is looking for a talented individual to lead North America B2C Affiliate Marketing. This role is responsible for developing and executing the B2C affiliate marketing strategy, building strategic partnerships, and optimizing performance across affiliate networks in the US, Canada, and Mexico. We are looking for someone data-driven with a relentless focus on delighting customers and improving return on investment (ROI). The ideal candidate is a self-starter who brings deep expertise in affiliate program management, partner relationship building, and commission structure optimization. You will drive partner recruitment, maximize revenue through affiliate channels, and improve the partner experience. You will test, build, automate, and scale affiliate marketing initiatives. In this role, you will work with a range of technical and non-technical teams to build affiliate tracking solutions, assess program capabilities, own the partnership strategy, and undertake detailed performance analysis. The scope of this role focuses on delivering against key business goals, while also innovating and finding efficiencies through the development and management of a multi-year affiliate program roadmap.Key job responsibilities* Develop and manage comprehensive affiliate marketing strategies, including partner recruitment, program optimization, and relationship management to drive customer acquisition for Project Kuiper's consumer offerings* Own affiliate network relationships and multi-million dollar commission budgets across major platforms, focusing on maximizing ROAS while scaling the partner program* Lead partner recruitment and onboarding strategy, identifying and securing high-value content publishers, deal sites, loyalty platforms, and technology partners* Build and maintain measurement frameworks to track affiliate program health metrics, partner performance, and commission structure effectiveness* Design and execute creative and message testing across affiliate partners to improve conversion rates and customer acquisition costs* Develop competitive commission structures and incentive programs to attract and retain top-performing partners* Create scalable processes for partner communications, creative asset distribution, and promotion approval workflows* Lead regular program performance analysis and provide actionable insights to stakeholders on affiliate trends, competitive landscape, and opportunities for improvement* Stay current with affiliate marketing industry trends, new partnership models, and compliance requirements to maintain program effectivenessExport Control Requirement: Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.BASIC QUALIFICATIONS- 9+ years of professional non-internship marketing experience- 10+ years of experience in performance marketing ...

Amazon's Internal Corporate Communications team seeks an experienced email expert and editor to enhance how we connect with our global workforce through targeted newsletters and email campaigns. This role combines editorial excellence with technical innovation to serve Amazon's corporate employees worldwide.As the single-threaded leader, you'll drive how Amazon's corporate employees stay informed and connected through email. Your role combines editorial leadership with channel innovation, as you curate and produce high-impact weekly newsletters while advancing our email capabilities. You'll collaborate with teams across Amazon to curate compelling content, always maintaining the highest standard of editorial excellence. This position requires someone who can both steer strategic content decisions and drive channel improvements, ensuring our internal communications continue to evolve with the needs of our audience and partners.Key job responsibilities• Lead end-to-end newsletter production, from content strategy to performance analysis• Partner with Product on technical improvements to enhance email effectiveness• Design and execute A/B testing to continuously improve engagement• Develop data-driven insights to shape communication strategies• Champion email best practices across audience segmentation and targeting• Ensure impeccable editorial standards across all email content• Support Production team by publishing other communications as neededA day in the lifeYour morning starts with analyzing performance data from yesterday's newsletter, identifying optimization opportunities while planning content for next week's editions. By mid-day, you're collaborating with Product and key stakeholders on email platform improvements, then shifting to editorial work—revising newsletter copy, working with Design on visuals, and ensuring every element meets our high bar. Your afternoon might involve A/B testing subject lines, refining audience segments for upcoming communications, or working with stakeholders to develop new content approaches that serve our corporate audience more effectively.About the teamThe Channels and Insights team is responsible for the effective distribution and promotion of corporate news, announcements, employee experience, and employer reputation content across Amazon's internal communications channels. The team drives the overall strategy, execution, and optimization, ensuring that corporate employees receive relevant, timely, and engaging information through Amazon’s internal communications channels.BASIC QUALIFICATIONS- 3+ years combining email marketing expertise with editorial leadership- Exceptional writing and editing skills with meticulous attention to detail- Deep understanding of email technology and ESP platforms- Experience with email template coding and technical implementation- Strong analytical skills and comfort with data-driven decision making- Track record of successful cross-functional collaboration- Bachelor's degree in Communications, Marketing, Journalism or related field ...

Reimagine Advertising! Amazon Ads is reimagining advertising one innovative product, service, and idea at a time. Amazon Ads is dedicated to being the best place for all advertisers to build their business or brand. Our ad solutions— which include digital and streaming TV media, innovative ad formats, and audience and measurement capabilities leverage Amazon’s unique insights and trusted technology to help brands connect with customers wherever they spend their time.We are seeking an insight-driven, curious, and experienced event marketer to own the end-to-end speaker readiness and logistics for Amazon Ads global events. In this highly cross-functional role, you will join our Speaker Program team, a strategic Brand Marketing team that prepares our speakers to represent Amazon Ads at global events and conferences. Candidates must possess exceptional verbal and written communications skills and be comfortable managing projects with multiple stakeholders across the globe in a fast-paced environment. Proficiency in gaining executive alignment, communicating internally with stakeholders and externally (to customers), and collaborating cross-team is a must. Our team creates best-in-class creative and content experiences that educate and inspire advertisers to grow their brand with Amazon Ads. We operate at the intersection of digital and in-person experiences and are uniquely suited to be the voice of our diverse customer audience. This role offers an exciting opportunity to shape and scale our speaker program while managing high-profile speakers worldwide. Key job responsibilities* Lead comprehensive speaker readiness initiatives and logistics, including pre-event preparation, onsite support, and post-event analysis for Amazon Ads first-party and industry events* Work closely with senior business leaders and talent event speakers * Create and deliver regular program status reports and analytics to key stakeholders* Manage and update the Speaker Program wiki, ensuring content remains current and accessible* Coordinate and collaborate seamlessly with cross-functional teams including but not limited to event content leads, event producers, PR, talent liaisons, and agency production partners* Identify and implement operational efficiencies to optimize event execution and enhance customer experience* Foster and maintain strategic relationships with key stakeholders across the organization* Maintain comprehensive speaker databases tracking certification status, expertise domains, speaking history, and performance metricsBASIC QUALIFICATIONS- Bachelor's degree or equivalent practical experience- 5+ years of program management experience- Proven track record of managing high-visibility events or programs involving senior stakeholders- Experience owning program strategy, end-to-end delivery, and executive-level communications- Excellent project management skills with ability to handle multiple concurrent initiatives- Excellent written and verbal communication skills- Experience with data analysis and reporting- Flexible schedule to accommodate event demands- Ability to travel up to 25% of the time (domestic and international) ...

Outbound Communications is seeking a Sr. Product Marketing Manager to experiment and optimize the content and creative strategy for Amazon’s SMS channel internationally. Outbound Communications is responsible for the transmission of messages to all of Amazon's customers and deliver over 350 million messages a day. In close partnership with our Design, Product, and Engineering teams, you will create successful channel and content go-to-market strategies, execute well-structured experiments, scale successful programs, and optimize performance against clear, and jointly shared, goals. You will be focused on building and implementing a global strategy that is inclusive of events, cross-category evergreen content, new content formats, and strategic business priorities.Our goal is to delight Amazon customers worldwide with inspiring content and help them fulfill their shopping missions. We do this by driving awareness and discovery of Amazon’s products and services. We meet customers at their preferred communication channel(s) with the most relevant content, at the right time and frequency. You will own developing a go-to-market SMS strategy, aimed to test, learn, and scale communications. You will regularly partner with engineering, finance, and analytics teams to not only scale and automate, but to innovate on behalf of our customers. You will establish best practices for measuring and reporting on channel results. This role is highly autonomous and visible, and you have proven ability to influence stakeholders and partners to achieve goals, can work effectively with cross-functional teams and communicate strongly with leaders. Key job responsibilities- Create the global marketing GTM strategy for SMS- Partner with finance, design, analytics, product, and engineering teams to develop new programs SMS programs, automating where possible- Define experiments and optimize to drive meaningful insights and recommendations- Define and own goals, including unlocking new business strategies and channels- Communicate results regularly with internal stakeholders and teams to iterate on opportunities- Present strategy, learnings, and recommendations to senior leadership- Track, measure, and report on channel results, contributing to business reviews regularly- Drive thought leadership with regards to Outbound Marketing worldwide.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

We are looking for a Senior Marketing Technology Manager, Websites, to join our Worldwide (WW) Amazon Flex Marketing & Driver Communications team. You will define and lead key strategic initiatives to improve the technology powering the WW Amazon Flex websites. You will implement a new content management system (CMS) which has the capability to personalize and modernize our website Marketing Technology stack. You will have extensive experience in launching new content management systems, launching re-designs to existing websites, and analyzing website metrics to drive performance improvements. This work will impact the core experience of Amazon Flex delivery partners as well as hundreds of internal stakeholders.The successful candidate will be self-motivated, passionate, highly analytical, detail-oriented, possess solid interpersonal and communication skills, and be comfortable working independently in ambiguous environments. You will be a technical expert in website CMS, project management, and be both creative and analytical. You will have extensive experience in implementing and managing website automation tooling and, working with cross-functional stakeholders to launch and manage websites that both delight customers and drive business performance. You will be passionate about delivering website results, testing and learning scaling to create impact, and creating best-in-class customer journeys. You will collaborate closely with technical teams, marketing and communications stakeholders, website designers, public relations, legal, and business counterparts Key job responsibilities• Implement new capabilities to personalize and modernize the worldwide Amazon Flex websites.• Initiate and drive key worldwide Amazon Flex Marketing Website projects. Implement and refine tech features (Cookie Consent, SEO tooling, website analytics, advertising tooling, etc.) and content (brand, design) to improve stakeholder and delivery partner experience.• Establish, refine and implement mechanisms to ensure cross functional alignmentand establish clear escalation mechanisms. Identify and manage stakeholder groups,and provide regular business reports to those groups.• Collaborate closely with technical teams, marketing and communication stakeholders, and international counterparts to deliver tools and templates that scale globally.• Leverage automation to improve processes and productivity, and make recommendations to support an organization scaling at rapid pace.• Be a motivated self-starter who flourishes with working in ambiguous, complex and challenging environments of a rapidly evolving business.• Develop and maintain documentation on website architecture, CMS configurations, and web processes.• Ensure that website content, structure, and functionality are optimized for search engines, partnering with the SEO team to drive organic growth.• Ensure website compliance with data privacy laws (GDPR, CCPA) and accessibility standards (e.g., WCAG) to create an inclusive and trustworthy online experience.A day in the life* You will serve as the team's expert of Webflow, AEM or a similar website CMS platform.• You will lead the migration of existing WW Amazon Flex websites to a new CMS.• Use data and metrics to drive improvements to website performance.• Utilize project management skills to deliver projects on-time, within-budget, and to meet and achieve goals, in an extremely organized manner.•Manage WW Amazon Flex websites across multiple languages and countries.• Manage complex roadmaps and balance contending priorities in a rapidly changing environment.• Ability to manage multiple parallel projects and deliver quality launches on schedule.• You will work with, present to and influence senior executives up to VP level.• You will integrate existing Marketing Technology products, such as the suite of Adobe products (Adobe Analytics, Adobe Target, Marketo) into a new website CMS. About the teamAt Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how to coordinate the delivery of their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new logistics products and services, significantly complimented by programs like Amazon Flex. Amazon Flex crowdsources independent contractors – called delivery partners – to coordinate deliveries to our customers. With Amazon Flex, individuals can now be their own boss delivering Amazon packages.BASIC QUALIFICATIONS- Bachelor's degree in Business, Marketing, Computer Science or equivalent work experience.- 5+ years in marketing technology or digital marketing, with significant experience in website and CMS management.- Expert knowledge of major CMS platforms like AEM and Webflow- Strong analytical skills with the ability to interpret data and make actionable recommendations.- Excellent project management skills, with the ability to prioritize and manage multiple projects.- Familiarity with data privacy regulations and best practices for marketing compliance.- Understanding of HTML, CSS, and JavaScript and SEO techniques- Excellent communication skills to collaborate with cross-functional teams ...

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.Are you passionate about creating and building inspirational, stimulating, and exciting experiences to bring people together and fostering connections, community, and growth? The Director, AWS Events will lead highly visible, large-scale events. Our events educate customers and prospects at scale, engages with AWS partners, promotes new products and services, drives revenue pipelines, builds and fosters our AWS community, and has press and analyst reach. The Director of AWS Events will conceptualize, plan, lead, and execute events for global audiences. In this role, you will grow and establish our large-scale events (60K+ customers & partners). You will lead a team of logistic experts, event production specialists, and partner with our product marketing, technology, service, and sales teams to develop and execute on the vision and strategy for our events. You will own the global budget and revenue streams and create measurement strategies to understand and report on the effectiveness and impact of these events. You will be responsible for the entire customer journey from influencing the creative, messaging, event websites, SWAG, ticket pricing, to the onsite experience – keynotes, content, transportation, mobile app, registration, badges, breakout sessions, signage, and expo as an example.Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier. In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time.A day in the lifeTo be successful in this role, you will be a creative, technically savvy leader who is driven to deliver exceptional event experiences. You have proven experience in event strategy, technology, and production. You are able to manage large scale event budgets and revenue. You are ready to lead and deliver global events that will foster connections with a growing community. You are able to simplify and articulate complex concepts to senior business leaders, while working in a fast-paced, highly cross-functional organization. You are experienced with building, developing, and running a high-functioning, diverse team.• Manage significant efforts within the team, including operational planning, annual planning process, budgets and revenue, overall hiring plan, and the many efforts required to get the project to market and build the business.• Design and execute project plans, communicate with key stakeholders, summarize project findings, and formulate action plans.• Lead cross-functional teams in different geographies and business units• Set the strategy and long-term thinking for the team• Willingness to travel 30% or more as needed for the roleBASIC QUALIFICATIONS- 15+ years building and developing teams responsible for complex, high-profile events- Demonstrated track record of inventing new event concepts and taking them from inception to implementation- Experience managing organization sizes of 30+ individuals- Proven ability to define and track key metrics for event experience across registration, attendance, and event quality- Strong oral and written communication skills, with a history of writing detailed strategy documents- Demonstrated experience maintaining high accuracy and attention to detail in professional environments ...

This role can sit in Bellevue, or Austin.This role is part of World Wide External fulfillment, a team focused on helping Sellers grow on Amazon. This role will be responsible for go-to-market campaigns and increasing adoption of new/existing products, helping thousands of Sellers to grow their businesses. You will engage with multiple product managers to understand their product roadmaps, develop marketing strategies and execute communication campaigns across multiple channels and Seller segments. You will manage both one-off campaigns as well as long-term automated marketing journeys. This role will own building a global playbook of marketing best practices and assets to replicate across multiple business teams globally.Key job responsibilitiesKey job responsibilitiesManage marketing initiatives which are aligned to the broader strategy of the WW external fulfillment team, focused on either adoption of existing products/features or launching/go-to-market with new ones. Utilize multiple communication tools to create and execute communication journeys which address targeted audiences. Define requirements and data plug-ins to trigger campaign automation, and engage with legal and technical stakeholders to set up requirements to automate campaigns. Analyze input data to create audience segmentation and campaign output data to measure campaign execution in terms of marketing KPI’s and impact on business objectives. Manage agency/vendor deliverables, ensuring quality, accuracy, launch dependencies and timelines. Influence campaigns to reflect product(s) value propositions and drive adoption by conducting audience segmentation, adapting channel mixes, developing creative messaging, A/B testing, and ideating promotions. Support coordination with marketing teams from other Marketplaces within Amazon to replicate and adapt campaigns.About the teamAt Amazon, we're working to be the most customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfill and deliver orders. Our goal is to exceed the expectations of our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of new programs and services. You will help with the adoption of these new services and tools as a critical member of the World Wide External fulfillment team.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.As Field Marketing Manager, you will be responsible for increasing acquisition, adoption and engagement for Amazon Business Enterprise Solutions with senior decision makers in the Commercial Sector. You will partner closely with Sales and cross-functional Marketing teams to deliver strategic marketing programs including content, campaigns, events, and sales enablement. You will strategically plan and execute the most effective and efficient marketing mix to maximize marketing driven pipeline opportunity. To be successful in this role, you will work seamlessly with senior stakeholders in Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in designing and delivering Integrated Marketing Campaigns. This includes expertise in field marketing motions like executive engagement programs, 3rd party trade shows, webinars and digital marketing. This role also requires skills in strategic thinking, relationship building, and problem solving. The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you’re looking to join a dynamic, growing team in a high-impact role, then we can't wait to hear from you!Key job responsibilities • Deeply know and advocate for the customer: Who they are, their pain points, where and how we can reach them, and the value proposition that we can uniquely offer to delight them as we meet their needs. • Develop and execute Integrated Marketing Campaigns (IMCs) to reach and engage these senior decision makers.• Design and deliver field marketing motions like Executive Engagement Events, Webinars, Trade Shows/Conferences, Sponsorships and Email.• Manage relationships with internal Marketing, Sales, Finance, Operations, Sales Enablement, and Product stakeholders, as well as external agencies and partners.• Drive robust and detailed measurement and reporting processes.About the teamOur team vision is to establish Amazon Business as the most recognized and loved strategic partner for smart business buying for CPS (Commercial, Public, Strategic) organizations, globally.Our mission is to drive acquisition, activation, adoption, and engagement of Amazon Business to prospects and customers. Through tailored content and experiences, we demonstrate the value of Smart Business Buying across organizations of all sizes to accelerate progression across each stage of the CPS customer stage model. This role will lead marketing for the Travel & Hospitality vertical within the Commercial Sector. BASIC QUALIFICATIONS- 3+ years of professional non-internship marketing experience- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Field Marketing in B2B organizations- Bachelors Degree or equivalent ...

Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building a new, emerging business to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry.We are building a Marketing Operations Center of Excellence to serve Amazon Shipping and Amazon Freight, two high-growth externalized transportation businesses. As a foundational member of this team, we are looking for an innovative Digital Marketing Manager to play a critical role in overseeing the technical management of our content management system, web analytics platforms, and mobile app performance. This role ensures that the CMS, web analytics, and mobile app tools meet the needs of the marketing team and stakeholders, providing valuable insights into website and app performance, as well as user behavior. This position requires strong technical expertise, project management skills, and the ability to collaborate with cross-functional teams to ensure smooth project delivery, vendor management, and the successful integration of web and mobile analytics to optimize content strategies, app engagement, and marketing outcomes.Key job responsibilities* CMS & Integration Oversight: Manage the configuration, maintenance, and optimization of the CMS, ensuring seamless integration with other MarTech tools (e.g., CRM, analytics, automation platforms).* Project Management: Lead CMS projects, from gathering requirements to on-time and on-budget delivery, ensuring risks are mitigated throughout the process.* Vendor & Contract Management: Maintain relationships with CMS vendors, overseeing contracts, performance, and solution quality.* Stakeholder Engagement: Collaborate with marketing, Product, Tech, and business teams to translate needs into actionable CMS strategies, conducting workshops and discovery sessions as necessary.* Customization & Troubleshooting: Apply HTML/CSS to customize the CMS as required, ensuring consistent user experiences and quick resolution of technical issues.* Best Practices & Documentation: Create and maintain SOPs and documentation to standardize CMS processes and ensure scalability and high performance.BASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches- Knowledge of analytics tools and web traffic reporting- Knowledge of basic modeling techniques such as linear regression, ANOVA etc. ...

The AWS Global Campaigns and Virtual Programs team leads the development and activation of programs that land our core marketing messages, consistently, around the world. A key component of the programs, is the quality, consistency, and effectiveness of the content created to educate decision makers and builders. The team is seeking an event content manager to drive the content production for Innovate. In this role, you will drive event production in -studio of virtual event, content review and optimization, quality control, and documentation of best practices and mechanisms to create efficiencies in collaboration across regions. The ideal candidate will have deep experience managing virtual event production, proven expertise in developing and executing mechanisms to inspect quality assurance, document best practices, and success aligning with a variety of marketing teams to deliver results. Key job responsibilitiesContent Strategy & Quality* Craft compelling promotional content for AWS Innovate across various channels, aligning with global campaign strategies and AWS brand standards.* Design and implement comprehensive speaker selection guidelines for Innovate events* Lead content quality assurance processes for Innovate, including QABR implementation* Integrate internal AI tools to enhance content personalization and production efficiencyPerformance Measurement & Optimization* Develop metrics to measure content effectiveness and business impact* Build mechanisms to evaluate content resonance across personas (BDM, TDM, IT Pro, Developer)* Conduct quarterly content audits and present optimization recommendations* Analyze CSAT Innovate data to drive continuous improvement* Present content diversity and performance insights to global campaigns leadershipProgram Documentation & Best Practices* Develop scalable mechanisms for content evaluation* Establish cross-campaign teams collaboration models* Document best practices for partner marketing, training, and industry-specific content* Develop scalable mechanisms to find content overlaps and gaps using the digital asset management tool (DAM)About the teamDiverse ExperiencesAmazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Why AWSAmazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life BalanceWe value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team CultureHere at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Excellence in content development and editing- Ability to work collaboratively with cross-functional teams and stakeholders.- Project management experience ...

The Creators team goal is to make Amazon the Earth’s most desired destination for commerce influencers, associates (publishers, bloggers, and more) and their content. We are a team of innovators that tackle difficult problems, and are laser-focused on building and enhancing products and experiences that drive growth for Creators. We seek to strengthen creators’ sense of community, fandom, credibility, and provide positive feedback loops. The Creator Marketing team’s vision is to strategically and creatively attract and retain a diverse population of quality Creators at scale and provide the resources, education and inspiration they need to build their businesses on Amazon. This role will lead the physical events strategy for the Amazon Creators team, bringing the biggest and most critical launches at Amazon to life. This role is always innovating on new ways to deliver fame & love for our top-performing creators and drives results for internal teams who rely on this role to support their annual strategies and GTM plans. You will establish the events calendar and strategy on an annual basis, owning the execution of events from start to finish. You will work directly with event agencies, talent agencies, and PR firms, and own the SOW, budget, programming, and talent booking, working closely with all agencies involved, to ensure that the event meets Creator brand values and the strategic nature of the event is achieved. You will work closely with the Creator Monetization team to build out new processes that scale and unlock brand sponsorship revenue and develop creative ideas and top tier experiences that drive repeat brand sponsorship customers. This role will dive deep into data and key social metrics to inform strategies, and define goals tied to each event. Key job responsibilities-Own and execute the strategic vision for the Creator marketing physical events calendar -Identify and up level existing event workstreams to drive business results -Deliver experiences that satisfy the top retail brands at Amazon; develop creative ideas and top tier experiences that drive repeat brand sponsors -Develop new ideas and strategies that drive business priorities through creator events -Partner with internal teams and stakeholders to bring new launches to life and build 360 degree Amazon view within events -Leverage analytics and data across both teams to inform and drive business decisions BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience presenting metrics and progress to goal to senior leadership. ...

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.The Amazon Business Global Marketing team is seeking a dynamic and experienced Sr. Lead Development Manager who will spear-head registration, activation and engagement efforts of new customers within new program launches. This role will work closely with Global Growth Marketing, Sales and global BPO agencies to develop and implement GTM acquisition and engagement plans. The ideal candidate has a passion for technology, and a successful track record of leading complex projects to acquire and onboard new customers in the Commercial and Public Sectors. They also possess an expertise in inside sales management and strong project and program management skills for success in this role. Key job responsibilities• Manage a team of remote Lead Development Representatives (LDRs) to attain daily activity metrics of inbound, outbound calls, decision makers contacts and qualified leads.• Refine and Implement new projects charters, Standard Operating Procedure (SOP) in coordination with Growth Marketing, Sales and External agencies.• Oversee program execution including deliverables, scheduling, leadership, and timely delivery across multiple and concurrent workstreams in coordination with external agencies.• Train team on calling and prospecting skills and continuously monitor their performance.• Drive targets for new account acquisition, activation and adoption across the Customer funnel. • Travel both domestically and internationally to EU (20% of time) to support expansion of our Europe business.BASIC QUALIFICATIONS- Bachelor's degree- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Highly proficient in CRMs (Salesforce), Sales Engagement, MS Excel and BI tools.- 6+ years of professional non-internship marketing, sales or business development experience ...

Re-imagine advertising with Amazon. Amazon Ads offers a rich array of digital advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon owned and operated sites and on other high quality sites across the web. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, you’ve come to the right place.A strategically important part of our charter is to drive adoption across a portfolio of self-service, cost per click advertising products to enable head to tail advertisers to engage with customers in relevant ways. Our team is tasked with making it easy for prospective and current advertisers to increase visibility of their products and services, which also helps Amazon customers discover more selection—a win-win!As part of our growing US SMB Marketing team, we are looking for a Sr. Partnership Mktg Lead who is passionate about helping small businesses succeed on Amazon. In this role, you will develop the business, marketing and content strategy of connecting SMBs with our preferred partners (such as tool providers and independent agencies). You will collaborate with Stores and Ads organization to create a successful lead generation strategy. You will be responsible for gathering customer feedback, data analysis, measurement, and reporting. To be successful you’ll need to be a strong communicator and collaborator who can earn trust with key leaders and stakeholders across multiple teams. You are results-oriented and have a relentless focus on using customer data and insights to deliver bar-raising experiences.Key job responsibilities- Research: Perform data analysis and customer research to uncover partner adoption opportunities - Strategy development: formulate marketing and sales strategies and roadmaps aligned with areas of opportunities; align your vision with leaders and partners - Implementation: Develop marketing content, lead sales enablement and trainings, build SOPs, and partner with relevant stakeholders to implement - Reporting: identify success metrics, measure impact, gather feedback, and leverage insights to improve go-forward strategies About the teamThe SMB Marketing team serves sales-unmanaged active advertisers with the mission to grow Amazon Ads awareness and consideration among small and medium-sized businesses and drive demand for the self service channel.BASIC QUALIFICATIONS- Bachelor's degree- 8-10 years of experience within business, marketing, sales or related field ...