Marketing & PR

We’re looking for a Sr. Product Marketing Manager to join our lifecycle marketing team to run mid and lower funnel integrated marketing campaigns. As Sr. PMM you will author marketing briefs that lead to breakthrough creative, lifting brand attribute perceptions and delivering ROI to the business. Your campaign will inspire non-smart home customers to connect smart devices to Alexa and compel existing smart home customers to expand their Alexa home. Successful candidates will live in customer insights and understand how to turn them into best in class messaging. You revel in creative development and can draw from past experiences developing copy and visuals, either yourself or guiding agency partners. You are a strong channel strategist, coming up with new ways to optimize existing channels through media mix, targeting, and flighting, while having a strong knowledge of the next frontier of media touchpoints we should test. You are a strong collaborator and are expected to build relationships with internal marketers to ensure your campaign is holistic while engaging to positively build our Devices marketing community. You know how to be scrappy but can also operate as part of a larger team and business.The role requires "outside the box" thinking balanced with a strong customer, operational, and creative focus. This includes new ways of thinking about marketing measures and how to link your campaigns to key output measures like sales and engagement. Most importantly, you take challenges head on with a positive, play-to-win attitude that influences others around you.Key job responsibilitiesYou will work with cross functional market research teams to uncover insights that inform creative briefs. You'll use these insights and depth of customer knowledge to come up with marketing ideas to reach our target audiences, and work with key stakeholders to develop breakthrough creative. You'll develop marketing plans and think of new tactics to evangelize to customers why Alexa is better when connected to other types of devices. You'll balance tactical execution with strategic thought leadership. Measurement will also be a core responsibility, working with BI, Econ, or partner marketing teams to improve how we think about evaluating our marketing campaigns. About the teamOur homes are an important part of our daily experiences, now more than ever. They are where life happens, where we grow up, where we laugh, bond and feel safe and secure. Smart homes help make our lives easier, safer and more entertaining. You can be part of the team that delivers that value to our customers, and in doing so you can shape the future of the smart home. Join a team filled with opportunity to both deliver on new ideas as well as scale your impact. You will be part of a team that embraces calculated risk taking, moves fast to bring value to customers and has fun together while doing so.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Interested in working for Amazon credit cards? We are looking for a Product Marketing Manager to lead acquisition content optimization on a proprietary machine learning advertising platform. You will own a roadmap, build tests and scale learnings for our credit products. The successful candidate thrives in fast paced environments, loves to test and learn, and is motivated by driving results.In this role, you will be responsible for building an annual plan, and championing marketing experiments to improve advertising content. You will focus on all aspects of the acquisition funnel – banners, marketing pages, and application form – to continually improve customer conversion. You will lead testing projects from end to end, partnering with a team of high caliber marketers, data scientists, designers, and product managers across Amazon. The role requires creativity, as you will build, refine and execute customer focused messaging and advertising. In parallel, you will pay special attention to regulatory and compliance requirements. You will dive into the results data from your experiments and share performance and learnings - course correcting and scaling to deliver results. You will share results on an ongoing basis with leaders within Amazon and with our bank partners.The ideal candidate will have a passion for experimentation and content optimization (benefit messages, design, copy, creative elements, etc.), can execute flawlessly and focus on the details. To be successful, you’ll need to be a strong communicator, enjoy developing hypotheses for new messaging and images to test, and be able to work backwards to earn trust with key stakeholders across multiple teams. If you are organized, analytical, and data driven, with an interest in independently driving results, this is a great role for you. Key job responsibilities* Develop annual testing plan, sharing experiment and execution roadmap.* Lead initiatives end to end, working with cross functional teams – legal, finance, product, design, data science, and bank partners – to optimize, execute and deliver campaigns.* Create on-brand, best in class content, tailored to appropriate customers and effectively build acquisition campaigns for our credit products.* Partner with internal design team to innovate on acquisition marketing campaigns.* Analyze the performance of campaigns, and share results with senior leaders and stakeholders.* Coordinate initiatives with key financials partners, working backwards to ensure a streamlined execution and approval process to launch initiatives.BASIC QUALIFICATIONS- 2+ years of professional non-internship marketing experience- Bachelor's degree in marketing, communications, or equivalent- Experience with A/B or multivariate testing- Experience using data and metrics to measure impact and determine improvements- Experience with onsite marketing, lifecycle marketing and digital advertising- Demonstrated ability to work independently and autonomously ...

Amazon Currency Converter (ACC) is part of Amazon Payment Products, a fast-growing business with new product launches and market-leading features which improve customers' payment experience on Amazon. ACC offers products for buyers (ACCB: Amazon Currency Converter for Buyers) and Sellers (ACCS: Amazon Currency Converter for Sellers, Seller Wallet). ACCB provides global Amazon buyers seamless payment solution for purchases on Amazon worldwide. ACCS and Seller Wallet provide global Amazon sellers a secure and convenient way to receive their revenue from selling on Amazon worldwide. The ACC Marketing team is looking for a self-motivated and experienced Product Marketing Manager. The scope of role includes formulating marketing strategies, managing marketing roadmap, driving high-quality conversions across a vast array of campaigns for our global customers and Sellers and developing scalable mechanism through Marketing automation. You will work cross-functionally to drive product adoption and retention by communicating effectively with stakeholders in different teams and job categories; Product, Design, Business Intelligence, Sales, Tech, Finance, Legal and so on. This requires deep understanding of customers, business, products, levers for success, ability to deliver results, and skills to handle conflicting priorities.The ideal candidate is a self-starter who is comfortable dealing with ambiguity, making metrics and data driven decisions with taking risks, and has a strong desire to learn and lead in a fast-paced environment. You are able to think strategically, look at the business analytically, and implement flawlessly. We are eagerly pursuing innovations on payment experience for Amazon buyers and Sellers. If you're excited by delivering innovative experience and working with variety of stakeholders in a fast-paced environment to delight our customers worldwide, this is the perfect opportunity for you.Key job responsibilities• Develop and execute online marketing strategy for driving product adoption and customer retention.• Align strategy with cross functional stakeholders and business leaders.• Create, review and raise quality of marketing materials such as email, website, and banner contents. • Develop new metrics and targeting logic, and implement automated process for customer targeting. • Leverage a variety of channels and tools (e.g. email, website, social, video) to effectively communicate with the right target audiences.• Analyze qualitative and quantitative data for insights.• Document plan, performances and test results. • Drive marketing automation, process standardization and collaboration with stakeholders.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience managing and measuring marketing performance in various channels ...

Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential.The Amazon Business Marketing team is seeking a dynamic and experienced Sr. Product Marketing Manager to oversee Global User Engagement efforts for Amazon Business Commercial, Public Sector, and Strategic business segments. In this role, you will oversee digital marketing strategies to drive user acquisition, engagement and maximize revenue growth across our global customer base. You will design and implement comprehensive digital marketing strategies across all digital channels (EX: Email, Social, PPC Channels, Direct Mail) focused on acquiring high-quality users, nurturing them through targeted campaigns, and ultimately converting them into loyal and engaged customers. Your work will directly impact the growth and success of Amazon Business by ensuring a seamless and effective customer journey, from initial awareness to long-term user growth.Key job responsibilities• Develop, execute, and refine the digital marketing strategy to drive Amazon Business user engagement across various segments and marketplaces. • Collaborate with cross-functional teams, including sales, product, and analytics, to align marketing strategies with business objectives. • Set the global strategy for user growth strategies and partner with teams across NA, EU and APAC on deployment of campaigns in market. • Manage the execution of high-impact digital campaigns, including website, display, social media, and email marketing. • Utilize Account-Based Marketing tools to target high-value accounts and optimize paid marketing performance. • Partner with external agencies in support of campaign asset creation and execution as needed. • Regularly dive deep into data with reports and dashboards to monitor campaign results and drive strategic decision making to optimize. • Execute high-impact A/B tests to help continually improve performance. • Provide clear, consistent, and frequent communication with stakeholders to outline strategy, tactics, goals, and performance of campaigns.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Amazon Prime Video’s sports marketing team is seeking an experienced strategic social marketing leader to grow our live sports and originals offerings. This leader will set the social strategy to scale audience and engagement, deepen brand affinity, drive viewership intent for Prime Video sports live and originals content, and leverage existing channels to drive new revenue streams. They will lead a team of experienced social media marketers, agency partners & creatives that constantly strive to create innovative, bar-raising content. They will have deep experience in social-first organic, engagement & UGC content, influencer programs and multicultural initiatives. They will refine existing strategies and editorial and promotional content approach, as well as develop new strategies to reach our sports audience with clips & real time storytelling. They will develop and share engagement and performance reports across other leaders and stakeholders, and be comfortable adjusting to a roadmap that is flexible, adapting to meet the needs of our customers, league partners, stakeholders and partner teams. They will operate in a role of considerable scope and complexity and will have significant impact on our customer experience as well as prime video sport’s brand and viewership growth goals.Key job responsibilitiesThe ideal candidate will have 15+ years of experience, with demonstrated results setting holistic social media strategies for sports & entertainment brands. They will have a strong passion for and deep knowledge of live sports, entertainment and the larger media landscape and trends globally. This individual will have deep industry knowledge and the analytical expertise to plan for and measure success on all campaigns. They will work autonomously, make smart decisions and be seen as an expert in their field. They will demonstrate experience in managing complex cross-functional projects with diverse stakeholders, and juggling multiple competing priorities. They will be comfortable picking up new technologies and sharing their knowledge and learning with team members. BASIC QUALIFICATIONS- 15+ years experience- A passion for sports & Sports Media experience growing social and digital audiences ...

About Amazon MusicAmazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.About Amazon MusicAmazon Music is continuing to invest in and expand the livestreaming business with plans to execute against several top festivals, single artist shows, and series in 2025. We are seeking an entrepreneurial, creative, and analytical marketing leader to help us scale support for an increased number of monetized events. This role is primarily responsible for supporting senior managers in driving awareness, discoverability, and tune-in of livestreamed and Video-On-Demand musical performances. A successful candidate for this role will be an independent, creative problem-solver with great business acumen, and the ability to work on multiple projects simultaneously. The candidate must also have proven data analysis skills and success increasing customer discovery and adoption of new products, as well as be a passionate advocate for customers (for us, both artists and fans are customers). You will have strong marketing, program management and stakeholder management skills, with the ability to work independently under time constraints to deliver results. Given the complexity of the role, it will also be important to be operationally strong – managing a large number of relationships, dependencies, and timelines across many teams.Key job responsibilities* Manage general execution and operations of marketing campaigns that drive awareness and tune-in for events* Support post-event plans as applicable (Video On-Demand marketing, artist campaigns, etc.)* Manage asset trafficking between Creative and Channel teams* Write impactful ad copy across various onsite and external placements* Create and implement testing frameworks, including A/B tests, to optimize creative and campaign targeting* Partner with internal teams to build out marketing plans that span on-Amazon, off-Amazon, and social channels* Provide insights to drive an informed marketing strategy based on key metrics, historical data, and trend reporting* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaignsAbout the teamAudience Development drives growth to Amazon Music through content, product, and livestream experiences. We author GTM plans in partnership with Industry, Content, Programming, Product teams, and more.BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion ...

Amazon Web Services (AWS) is looking for a Technical Marketing Manager to join the Developer Marketing Team. Our innovative and dynamic organization is responsible for helping to grow our brand presence within the developer community. In this role, you will drive compelling narratives and create engaging content tailored for developers, serving as both a technical marketing manager and an enthusiastic evangelist.A successful candidate will develop and execute marketing strategies that resonate with technical audiences, collaborate with product and engineering teams, and showcase technical solutions in a clear and compelling way. As a technical marketing, you will partner with teams to develop educational, thought leadership, and product-specific content (e.g., blogs, videos, tutorials) that resonates with developers and scales across channels.Key job responsibilities*Develop and deliver technical marketing content*Lead the creation and execution of comprehensive developer awareness strategies that align with company goals*Translate complex technical solutions into value-driven messaging for key audiences. Serve as a subject matter expert during product launches and events*Partner with product, engineering, and sales teams to align marketing initiatives with business objectives and product roadmaps*Work with customers to highlight success stories, creating compelling content that underscores the value of the product or solutionAbout the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professionalBASIC QUALIFICATIONS6+ years of technical marketing management experienceExperience working across cross functional teamsExperience building, executing and scaling cross-functional programs or marketing campaigns from concept to completionExperience using data and metrics to drive improvements ...

We're seeking a strategic GTM Lead to orchestrate integrated marketing campaigns and cross-functional program execution for Amazon Autos' new offerings. This role will design and implement cohesive marketing strategies across all channels while ensuring alignment between product, marketing, and commercial teams. This role will also be responsible for launching new partners and broad marketing strategies for international markets. You will have a high degree of ownership as you define target customer segments, product positioning, and country launch plans. You will work closely with Product, Sales, Marketing, PR, Finance, Legal and Customer Service. A successful candidate will be both entrepreneurial, highly analytical, and able to work extremely effectively in a matrix organization. We are looking for someone customer obsessed and technology savvy with a proven track record of leading new initiatives, especially related to consumer products and services. You will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment.Key job responsibilitiesStrategic Alignment & Planning• Act as Marketing lead for integrated launch planning across Product, Marketing, Tech and Account Management teams to ensure synchronized customer experiences• Ensure integrated marketing campaigns support product launches and commercial objectives• Lead campaign briefings and creative development across internal teams and agency partners• Manage marketing technology stack to enable seamless cross-channel executionCross-functional Orchestration• Align integrated marketing efforts with product roadmap and commercial initiatives• Lead weekly cross-functional sync meetings to coordinate campaign execution• Partner with Product teams to translate features into marketing narratives• Work with Account Management to integrate partner marketing activities• Coordinate with Regional Marketing teams to ensure local market relevanceMessage & Program Consistency• Maintain a central repository of approved messaging, assets, and marketing materials• Review and align all customer-facing communications for consistency across channels• Ensure regional teams and partners have access to latest messaging and campaign materials• Coordinate rapid responses to market changes or competitive moves across all teams• Guide adaptation of global campaigns for regional executionPerformance Tracking & Optimization• In partnership with Marketing leads, develop unified success metrics that span product adoption, marketing performance, and commercial goals• Create feedback loops between customer-facing teams to share insights BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Are you an experienced marketer who is passionate about financial services? The Enterprise Payments team provides working capital and payment acceptance solutions, including our flagship Pay By Invoice (PBI) product, to Amazon Business customers worldwide. We are part of the global Amazon Payments organization, and we aim to delight our customers by building payment experiences and financial services that are trusted, valued and easy to use.You will be responsible for developing a range of customer-facing content and product marketing campaigns to help drive awareness, education, and engagement with enterprise audiences in various lifecycles. You will define the right message, at the right time, to bring awareness to new tech products and services, and to encourage Amazon Business customers to use Pay by Invoice for their business purchasing.The ideal candidate will be an experienced marketer, who can think strategically and execute flawlessly. If you have experience in payments or fintech product marketing, and/or content development with an analytical, data driven approach, this is a great role for you.Key job responsibilities• Craft messaging frameworks and value proposition statements for our payments offerings• Build and manage the activation of engaging content such as podcasts, videos, thought leadership articles, white papers, case studies, and more, tailored to the specific needs and challenges in B2B Payments and Procure-to-Pay experience• Stay deeply immersed in industry trends, emerging technologies, and best practices in B2B Payments and Procure-to-Pay, to ensure content remains relevant and valuable to our target audience• Lead the production of educational content that improves our customer experience and their ability to engage with our products• Develop and maintain relationships with key stakeholders and decision-makers across sales, product, and marketing organizations• Engage with international teams to scale product marketing content globally• Work closely with marketing managers to integrate features and capabilities into digital campaigns and go-to-market programs• Manage measurement and reporting for product marketing programs and campaigns for regular reviews.• Analyze program performance data and identify opportunities for improvement or investmentA day in the lifeAmazon offers a full range of benefits that support you and eligible family members, including domestic partners and their children. Benefits can vary by location, the number of regularly scheduled hours you work, length of employment, and job status such as seasonal or temporary employment. The benefits that generally apply to regular, full-time employees include: 1. Medical, Dental, and Vision Coverage 2. Maternity and Parental Leave Options 3. Paid Time Off (PTO) 4. 401(k) Plan.If you are not sure that every qualification on the list above describes you exactly, we'd still love to hear from you! At Amazon, we value people with unique backgrounds, experiences, and skillsets. If you’re passionate about this role and want to make an impact on a global scale, please apply!BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Financial Services experience ...

We are seeking an exceptionally talented Acquisition Marketing Manager who can leverage digital expertise in planning, execution, and optimization of growth focused campaigns across our marketing channels. As a Marketing Manager, you’ll be responsible for optimizing and elevating our customer acquisition and engagement marketing for Amazon Photos. This role focuses on the development of paid marketing initiatives and subsequent execution. You will analyze channel performance, recommend strategy, and lead initiatives to grow and optimize the channel. You will manage and report ongoing performance and influence multiple stakeholders cross-functionally to drive optimizations that will help improve top of the funnel reach and output metrics of acquisition KPIs. The impact of this role is significant and broad, accounting for a large percentage of Photos KPIs. The successful candidate will have strong analytical skills, problem solving skills and a deep understanding of digital marketing measurement and attribution methodologies. The candidate will need to leverage their proven track record of leading as well as executing marketing initiatives, while managing to a paid media budget encompassing multiple marketplaces. In addition, ability to work with an analytics team, excellent written and verbal communication skills, and ability to understand overall marketing strategy is key. Experience in GTM initiatives and partnering with product teams will further drive success in this role.Key job responsibilities- Own the ongoing planning, optimization and execution of a subset of Amazon Photos paid marketing channels. This would include new channel assessments, bid optimization, display campaign optimizations, audience refinement, and campaign analysis - Create, implement, and lead optimizations on campaigns across multiple network channels (such as ADA, Meta, and leading DSPs)- Analyze and communicate marketing performance to stakeholders including key learnings and best practices - Work closely with Photos product marketing and product teams to support new feature launches and additional internal partnership opportunities - Partner with internal Amazon teams to advance measurement and understanding of ROI About the teamAmazon Photos helps consumers preserve and re-live their memories. The service comes with unlimited photo storage for Prime members and apps are available on iOS, Android, Web, Desktop, Fire Tablet & Fire TV. The service is also integrated into Alexa devices such as Echo Show and Echo Spot. Amazon Photos is the latest digital offering to consumers released on the heels of the Amazon Music and Amazon Video offerings. We have ambitious goals to scale growth and adoption of the service around the world and delight our customers with a great product. BASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- Experience building and optimizing multiple, simultaneous marketing campaigns- Experience managing or working within cross-functional marketing and creative teams ...

Join our passionate team and be part of shaping the future of advertising technology! We are seeking a seasoned Product Marketer to drive the messaging strategy for our comprehensive Ad Tech suite, including Amazon DSP, Amazon Marketing Cloud, Amazon Publisher Services, and more. This role focuses on articulating how our solutions work together to solve our customers' business problems. If you are a strategic thinker with marketing experience, possess a deep understanding of the Ad Tech landscape, and have a passion for driving product success through effective marketing, we encourage you to apply.In this role, you will have the opportunity to shape and develop positioning while constructing thought leadership content on how Amazon Ads is bringing new capabilities to marketers and agencies. You will work closely with our core customer segments to develop messaging and marketing plans that drive a shift in perception and, ultimately, adoption of our tech solutions. This position requires not only comfort with ambiguity but a genuine enthusiasm for it, along with the ability to think big.As an Ad Tech Product Marketer, you will be responsible for crafting compelling narratives for our unique products and themed solutions. You will be the driving force behind the successful launch, positioning, and growth of our products in the highly competitive advertising technology market. Collaborating with cross-functional teams, you will develop and execute strategic product marketing initiatives that showcase the value of our offerings to customers and drive adoption. We consider our Product Marketers to be general managers of the ad tech portfolio, ensuring the industry has a clear understanding of what our ad tech offering is and how it manifests throughout the customer experience.This role offers the opportunity to make a significant impact on our product marketing efforts and contribute to the success of our cutting-edge advertising technology solutions. If you're ready to take on this challenging and rewarding position, we look forward to hearing from you.Key job responsibilitiesKey job responsibilities • Build the messaging framework which outlines the messaging priorities and communication goals for a product or theme, outlining terms, phrases, or statements to help deliver consistent messages across content • Liaise with sales, product, and cross functional marketing teams in developing customer facing materials such as pitch decks, one sheets, case studies, and D2A content inclusive of articles and event collateral • Conduit between product and sales by providing product with market feedback and sales with insights into existing and upcoming features • Collaborate with Educational Marketing to develop and update training materials for sales • Bring fresh sales and marketing strategies to the team • Build all logistics and collateral for ad tech industry events and D2A trade marketing initiatives • Outline and manage product marketing deployment timelines • Educate other departments on current product messagingBASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Blink (part of Amazon Devices) is looking for a data-driven, customer-obsessed marketing manager to drive scaled email marketing campaigns globally. In this role, you will be responsible for defining and executing the vision for email marketing strategies and campaigns. This role will have end-to-end ownership of subscription campaigns, including automated flows and promotional emails from strategy to execution with a strong foundation in e-commerce best practices.This is a critical role on our marketing team as we look to scale acquisition, engagement, and retention efforts for Blink. This role will manage acquisition email campaigns across Sonar and Braze including prospecting, TPR, Marquee, and re-targeting campaigns. They will manage device launch campaigns, prospecting, and campaign management. They will aim to become an Amazon Email Bar Raiser acting as the SME for all awareness, acquisition, and conversion email programs working with Developers, Creative, Product, and Business Development.Key job responsibilitiesOwn email marketing campaigns from beginning to end from gathering of requirements, design and development, to testing, launch, and reportingGenerate on-brand, best-in-class content, tailored to appropriate customersLeverage Braze, Sonar, and other email tools to increase performanceBuild email programs and execute campaigns that drive awareness, engagement, and revenueWork with stakeholders to build campaigns that inform customers of launches, promotions, news, and eventsCreate and test campaigns and templates that align content to customer preferencesAnalyze, report on, and optimize against key metrics including CTR, open rates, revenue lift, and engagementRecommend and implement iterative A/B testing to continually improve performance through optimized messaging and targetingDevelop and lead an annual email marketing plan to align on key growth areas, maintain a project schedule, and make it visible to leadershipGain subject matter expertise in customer pain points and deliver proactive solutionsResearch and develop an iterative testing strategy to gain insights and continuously improve the customer experienceWork with marketing, content, design, product, support, engineering, and leadership to align channel initiatives with business goalsAnalyze cohorts and segment effectively to drive growthTrack email best practices, industry trends, and make proactive recommendationsA day in the lifeThis role's primary focus will be to build and execute email marketing strategies and campaigns to enhance the customer experience and drive growth for our business. The ideal candidate has experience leveraging data to gain insights and solve problems, an eye for design, experience with content strategy, and technical email development skills.You will bring your proven creative, analytical, and strategic capabilities to imagine, develop, plan, implement, and optimize compelling campaigns that deliver results.You think strategically and execute flawlessly. You understand data workflows, customer segmentation, automation and personalization, ecomm and consumer marketing, and testing best practices.You earn trust with key stakeholders across multiple teams and are excited to test and learn in a data-driven environment. You work autonomously yet enjoy collaboration, handle multiple large-scale initiatives, and deliver results that raise the bar.BASIC QUALIFICATIONS- 5+ years of professional non-internship marketing experience- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion- 5+ years experience developing email and in-app marketing campaigns (including automated flows) from concept to completion; including testing, sending, and reporting ...

Amazon Prime Video is seeking an experienced, strategic Senior Regional Media Manager to oversee Local and Sports content launches (movies, series, and sports properties) across the Canada /Australia/New Zealand (CANZ) region. In this critical role, you will be responsible for developing and executing innovative, high-impact media plans to drive awareness, consideration, and acquisition for Amazon's Prime Video streaming service.This central role will be accountable for managing and standardizing the way of working between the LATAM/Canada (LATAMC) and ANZ agencies, the regional agency hub, and internal local/regional stakeholders.Key job responsibilities- Develop and execute comprehensive, data-driven media strategies and plans for Prime Video's Local & Sports content launches in the CA/AU/NZ markets.- Serve as the single media owner for campaigns within your scope, aligning and engaging with cross-functional teams (media agencies, marketing, performance/growth, business analytics) to set strategy, define attribution and measurement, and drive optimization.- Manage media planned vs. actual investments, optimize media spending and performance, and ensure standardized reporting between the LATAMC and ANZ regions.- Conduct in-depth analysis of full-funnel media performance to uncover insights and opportunities that can enhance content growth and campaign effectiveness.- Collaborate with LATAMC and ANZ media agencies, as well as marketing stakeholders, to ensure seamless campaign implementation and integration.- Continuously seek to improve processes, scale media guidelines, and share best practices and insights to drive efficiency and consistency between ANZ and LATAMC.- Thrive in a fast-paced, flexible environment, adapting your scope as needed to cover single-title, multi-title, and brand/sports campaigns in CA/AU/NZ as well as LATAM.A day in the lifeYou start by reviewing campaign performance for your AUNZ and Canada markets, analyzing full-funnel metrics to identify optimization opportunities. Next, you sync up with the LATCANZ media team, sharing insights and aligning on regional strategy. You then meet with each agency leadership to discuss results, address partnership needs, and collaborate on improvements. In the afternoon, you present data to the cross-functional AUNZ and Canada teams, ideating on tests to boost engagement and conversion. As you wrap up, you ensure all assets and reports are centralized, then dive deeper into analyzing a key sports campaign to inform future plans. Throughout, your project management and collaboration skills help you seamlessly coordinate across internal and external stakeholders.About the teamPrime Video team is focused on one mission: to give consumers the world’s best-in-class digital video customer experience. To achieve this mission, LATCANZ paid media team works to find effective, efficient and scalable ways to connect the audiences of Latin America, Canada, Australia and New Zealand with the content they will enjoy, showcasing our vast catalog in the right moment, to the right person and with the right content.BASIC QUALIFICATIONS- 8+ years of professional non-internship marketing experience, with a minimum of 6 years of progressive experience in media planning, optimization, and analysis, ideally with a focus on global/regional campaigns.- Proven track record of developing and executing successful, data-driven cross-platform media strategies and driving continuous improvement.- Excellent project management, communication, and stakeholder management skills.- Fluency in English. Proficiency in Spanish/Portuguese is a plus.- Strong analytical and problem-solving skills, with a data-driven approach to decision-making. ...

Amazon Shopping Videos (ASV) mission is to make Amazon our customers favorite and most trusted place for shoppable video, across formats, categories and experiences. “Shop the Show” is an innovative new experience that allows customers to easily shop hundreds of items from films, shows or games they’re watching on Prime Video or Amazon Live. At Amazon, we start with the customer and work backwards in everything we do, including advertising. Video content enables customers and brands to connect in new ways, and we believe that when done well, it enhances the customer experience with delightful and engaging discovery as well as compelling performance for advertisers. As a Senior Product Marketing Manager for Shop the Show (STS) Monetization, you will be a core member of the STS team, driving go-to-market for advertisers. We are seeking a strategic leader who is comfortable building from 0 to 1. They must be comfortable asking hard questions, defining paths forward and be passionate about understanding both advertiser and end use customers. The Senior Product Marketing manager must be creative, proactive and have a strong attention to detail. A successful candidate will be energized by collaborating with cross-functional teams across Amazon, and skilled at influencing partners. They will comfortable juggling multiple priorities and stakeholders in a fast-faced, dynamic environment. Key job responsibilities* Develop the vision and end-to-end strategy for positioning, pricing, packaging, and planning for STS monetized offerings, in partnership with Ads GTM* Drive go-to-market strategies and plans for new products and features to drive adoption* Develop messaging and positioning frameworks which outline priorities and communication goals* Aggregate Voice of the Customer and produce stack-ranked set of priorities to influence product requirements, roadmap decisions and trade-offs* Maintain firm grasp of competitive trends to identify and assess opportunities* Partner closely with Ads GTM and Marketing teams to drive education, enablement and demand generation strategies to achieve revenue and adoption targets* Dive deep into adoption metrics, develop and influence forecastsAbout the teamAmazon Shopping Videos (ASV) is a growing business within the Amazon Advertising, IMDb and Grand Challenge (AIGC) business unit. AIGC is one of the fastest growing business units within Amazon, with the highest percentage margin contribution of any large business. ASV is delivering the video shopping experience to Amazon consumers, with a purpose to enable customers to find inspiration, information, entertainment, and community through videos at any point in their shopping journey. The ASV team designs, builds and operates both owned and operated destination experiences (e.g. amazon.com/live, Amazon Live FAST Channel, Shop the Show), as well as federated experiences across the Amazon.com website.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Product Marketing is responsible for developing crisp, highly differentiated positioning and messaging for AWS and its services. We help AWS customers across industries and segments elevate their security using the industry’s broadest and deepest portfolio of cloud services and solutions. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build securely on AWS.As a Sr. Product Marketing Manager for digital sovereignty, you will be part of a team tasked with developing messaging and positioning that highlights how AWS services help customers secure their digital transformation. You will create marketing strategy, messaging, positioning, and content generation across builder and buyer personas. You will work with product and sales teams creating compelling content to help customers understand use cases and value propositions, as well as support marketing campaigns that drive customer engagement and service adoption. The ideal candidate has a passion for technology services and translating how technology can be used to secure an organization's data and workloads as they move to the cloud.This role may sit in the following locations only: Seattle, WA, USA or Atlanta, GA, USA. Relocation offered to these locations only from within the USA only.Key job responsibilities- Develop audience-specific security messaging, marketing content, and go-to-market materials- Develop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, adoption campaigns, marketing distribution channels, success metrics, and campaign schedule- Define business metrics, measurement plan, and testing plan for related campaigns- Work effectively across AWS with groups such as product, digital marketing, sales, business development, and evangelists to achieve business goals About the teamAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon conferences, inspire us to never stop embracing our uniqueness.Mentorship and Career GrowthWe’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professionalBASIC QUALIFICATIONS- 7+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Are you Ready to Re-Shape the Supply Chain business for our Sellers?THE BUSINESSSince 2000, Amazon has made its shelf space available to third-party sellers, enabling them to reach hundreds of millions of customers, build their brands, and grow their business. Amazon’s Worldwide Selling Partner Services (SPS) is an accelerator for these independent businesses to grow and develop, enabling every brand – from the small business with an idea to the large, multi-national corporation – to thrive and grow into a global selling success. Fulfillment by Amazon (FBA) was foundational to this mission when it launched in 2006. At the time, the process of receiving a customer order, packaging it, dropping it off for delivery, and doing all of this fast was operationally complex. FBA gave sellers the option to outsource order fulfillment, customer service, and handling returns to Amazon so they could spend more time inventing amazing products for customers. Since then, Amazon has launched more services to support sellers’ broader supply chain needs, including now radically simplifying and automating the upstream supply chain journey, starting with manufacturing, through Supply Chain By Amazon (SCA).We are building a new brand with SCA to provide sellers with a-la-carte or end-to-end, fully automated set of supply chain services that provides a complete solution to quickly and reliably move products directly from manufacturers to customers around the world. It leverages Amazon’s advanced technology and supply chain capabilities to optimize end-to-end logistics, fulfillment, and transportation on behalf of sellers, simplifying the supply chain journey, while improving in-stock rates, reliability, speed, and cost. SCA will pick up inventory from manufacturing facilities around the world, ship it across borders, handle customs clearance and ground transportation, store inventory in bulk, manage replenishment across Amazon and other sales channels, and deliver directly to customers.We are in the early days of creating the SCA vision of the future and are looking for bold vision, highly strategic leaders to shape the future of this business.THE ROLEWe are seeking a passionate, experienced product marketing professional to own the execution and development of our branding and go to market strategy for Supply Chain by Amazon. The Sr. Product Marketing Manager has a deep understanding of our product, priorities and business seller segments and needs, and can translate multiple inputs and data into a go to market plan and brand launch with cohesive messaging framework. They will develop and manage multiple projects to prepare for product launches, and need high comprehension of our Amazon brand portfolio and product portfolio to introduce high visibility launches to customers. The successful candidate is a self-starter with branding and GTM experience, comfortable with ambiguity and navigating cross-functional stakeholders while managing multiple workstreams, with attention to detail, and who strives in a fast-paced environment. They work backwards from our customer, apply innovative thinking and dive deep to identify and mitigate gaps.Key job responsibilities• Define the strategy and manage the full lifecycle of acquisition focused marketing initiatives • Establish channel marketing programs for Supply Chain by Amazon, working with paid media, creative, central marketing teams• Build and execute high-quality marketing content and campaigns for customers across a variety of channels, including search, emails, FAQs, Help pages, newsletters, videos, websites, announcements, and others.• Create and maintain communications toolkits, processes, templates, and messaging for stakeholder teams.• Propose, execute, and scale new ways of creating and distributing communications, including identify and driving process improvements.• Lead creative refinements with Design teams to test and optimize customer communication and content strategies• Contribute to cadenced business reporting and are able to present them effectively to senior leaders.BASIC QUALIFICATIONS- Bachelor's degree- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience leading go-to-market for consumer software or hardware product launches ...

Open to hiring candidates living within 50 miles of; Seattle- WA, San Francisco-CA, Culver City -CAAbout Amazon MusicAmazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.About Amazon MusicAmazon Music is continuing to invest in and expand the livestreaming business with plans to execute against several top festivals, single artist shows, and series in 2025. We are seeking an entrepreneurial, creative, and analytical marketing leader to help us scale support for an increased number of monetized events. This role is primarily responsible for supporting senior managers in driving awareness, discoverability, and tune-in of livestreamed and Video-On-Demand musical performances. A successful candidate for this role will be an independent, creative problem-solver with great business acumen, and the ability to work on multiple projects simultaneously. The candidate must also have proven data analysis skills and success increasing customer discovery and adoption of new products, as well as be a passionate advocate for customers (for us, both artists and fans are customers). You will have strong marketing, program management and stakeholder management skills, with the ability to work independently under time constraints to deliver results. Given the complexity of the role, it will also be important to be operationally strong – managing a large number of relationships, dependencies, and timelines across many teams.In this role you will:* Manage general execution and operations of marketing campaigns that drive awareness and tune-in for events* Support post-event plans as applicable (Video On-Demand marketing, artist campaigns, etc.)* Manage asset trafficking between Creative and Channel teams* Write impactful ad copy across various onsite and offsite placements* Create and implement testing frameworks, including A/B tests, to optimize creative and campaign targeting* Partner with internal teams to build out marketing plans that span on-Amazon, off-Amazon, and social channels* Provide insights to drive an informed marketing strategy based on key metrics, historical data, and trend reporting* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaignsBasic qualifications* 3+ years of professional non-internship marketing experience* Experience building, executing and scaling cross-functional marketing programs* Experience using data and metrics to measure impact and identify improvements* Experience using Microsoft Excel to manipulate and analyze data* Experience presenting metrics and progress to goals to senior leadershipPreferred qualifications* Comfortable with “hands-on” management of tasks, and proven ability to manage multiple, competing priorities* Ability to think and lead in a high-energy, fast-paced environment* Technical aptitude and agility to manage web-based tools* Solid communication skills and comfort with presenting ideas verbally, in writing, and graphically Key job responsibilitiesIn this role you will:* Manage general execution and operations of marketing campaigns that drive awareness and tune-in for events* Support post-event plans as applicable (Video On-Demand marketing, artist campaigns, etc.)* Manage asset trafficking between Creative and Channel teams* Write impactful ad copy across various onsite and offsite placements* Create and implement testing frameworks, including A/B tests, to optimize creative and campaign targeting* Partner with internal teams to build out marketing plans that span on-Amazon, off-Amazon, and social channels* Provide insights to drive an informed marketing strategy based on key metrics, historical data, and trend reporting* Use analytical insights to report on campaign performance and create actionable strategies that help increase effectiveness of future campaignsBASIC QUALIFICATIONS- 4+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience using Microsoft Excel to manipulate and analyze data- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion ...

Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier—whoever that customer may be. In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time.Amazon Ads is dedicated to driving measurable outcomes for large brands, small businesses, partners (agencies and advertising software companies) and publishers. Our ad solutions—including sponsored, video, device, and audio ads—leverage Amazon’s innovations and insights to find, attract, and engage audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more. Within our Amazon Ads Partner Marketing team, a strategic part of our charter is to build programs and drive initiatives to support third-party partners who help enable brands to advertise more efficiently on Amazon. We are looking for a Sr. Marketing Manager who is highly creative, data-driven and results-oriented. In this role you will help shape and expand a global partner recognition program, focused on highlighting advertising partners who drive value for Amazon advertisers. In this role you will be responsible for managing and scaling a complex cross-functional marketing program to drive recognition of our advertising partners. You will partner with the program lead to help drive existing program initiatives as well as have the opportunity to conceive, build, launch and own new types of recognition initiatives. As this program is still relatively new, you will also have the opportunity to help further define the program priorities, set objectives, analyze data, and drive improvements that are quantified with metrics. Our group functions as a start-up within Amazon, and offers a creative, fast paced, entrepreneurial work environment where you’ll be at the center of Amazon innovation.The ideal candidate is experienced in creating, writing, and editing content across a range of mediums – program playbooks and 1-pagers, email templates, video scripts and program promotion material distributed across social, own website and email. They also are comfortable analyzing data to measure program effectiveness and identify new areas of opportunity. Previous experience with advertising and/or an award, recognition or incentive program and event management is a plus. A successful candidate will have expert relationship building skills, strong communication (both written and verbal) and an interest in establishing processes that scale.Key job responsibilities• Take ownership of existing program initiatives in order to deliver key program milestones.• Support the program lead in identifying additional program needs and further expand the program strategy.• Work closely with external/internal stakeholders to identify regional and global needs, prioritize high impact initiatives and deliver through stakeholders.• Work cross-functionally with brand marketing, product marketing, channel marketing, partner management, insight and analytics, legal and PR to drive alignment and deliver programs effectively. • Develop marketing collateral to support program initiatives including program playbooks and 1-pagers, email templates, video scripts and program promotion material.• Define key program metrics to measure award submissions as well as measure success of the program, working with analytics to develop program dashboards to track both at scale.• Perform data analysis to identify new program opportunities and support program expansion proposals.• Support the development of events in order to highlight award winners by working closely with other strategic event teams within Amazon Ads.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience communicating results to senior leadership- Experience building, executing and scaling cross-functional marketing programs- Experience in a business-to-business (B2B) environment, high-tech products/services- Experience driving direction and alignment with large cross-functional teams and agency partners ...

The Head of US for Brand Innovation Lab (BIL) will lead a large, multidisciplinary team of creatives, solutions managers, and brand strategists. They will partner with BIL leaders in content production, design technology, and engineering to develop cross-Amazon experiences and sponsorships that only Amazon can deliver. As a leader within a dynamic, global organization, they will also collaborate with BIL and Amazon leaders across EU, APAC and International Expansion markets to chart a course that inspires experimentation and innovation and delivers results for brands across multiple categories including CPG, Grocery, Beauty, Automotive, Entertainment, Travel, Financial Services and more.Key job responsibilities- Lead a large, multi-disciplinary team (creative, project management, strategy) across multiple US locations (LA, SEA, NY), establishing and upholding the highest creative and customer experience bar.- Partner with BIL leaders in Content Production, Design Technology and Engineering to determine the best use of resources across multiple areas of vertical, creative and technical opportunity.- Partner with US counterparts in Ad Sales and Ads Product teams to align on the BIL priorities that will drive sustainable growth through creativity and innovation.- Collaborate directly with brands and agencies to communicate the full-funnel possibilities across the Amazon Ads canvas.About the teamBrand Innovation Lab (BIL) is an award-winning advertising team that conceptualizes and executes bespoke advertising experiences for brands who invest in media with Amazon Ads, scaling successful campaign elements as new products or features in existing products. BASIC QUALIFICATIONS- 15+ years of experience in Advertising.- 10+ years of experience leading teams responsible for creative or technical deliverables.- Experience managing a P&L to make necessary staffing decisions and tradeoffs to deliver the best experience for customers, while managing the business responsibly.- Bachelor's Degree. ...

Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video.Amazon MGM Studios is seeking an experienced, innovative, creative and passionate leader for the Senior Social Marketing Manager – Young Adult (YA) Genre role. This role will lead the social marketing campaigns for titles within the critically important YA Genre slate of films and series. They are responsible for developing and executing smart, ground-breaking, highly creative, culturally resonant and inventive social marketing campaigns for their assigned YA titles. They develop the YA social marketing strategies globally, setting a high-bar for innovation, passion and operational excellence. They must demonstrate a deep understanding of the various YA-genre fandoms, developing the right content capture strategies and executing best-in-class social creative, platform partnerships and community management. The ideal candidate has deep expertise of global fanbases as well - with experience launching YA-tentpole titles with and without known IP. They have a true finger on the pulse of YA culture and social trends on a daily – if not hourly – basis. They are responsible for social strategy, social creative development, social listening analytics, community management and social innovation including creator marketing, social/IRL stunts and paid media social products for their slate of YA titles. The Senior Social Marketing Manager – YA Genre is a leader, inspiring and collaborating with the global cross-functional marketing team. Reporting into the Senior Lead, Global Social Marketing for Amazon MGM Studios, they collaboratively act as a key cross-functional stakeholder across global marketing, ensuring the highest standards for consistency and quality are maintained to drive viewership and attract YA customers to Prime Video. This role sits within a dedicated team of YA social marketing experts across films and series. The optimal Senior Social Marketing Manager will have experience leading social campaigns within highly collaborative entertainment marketing teams as well as building deep partnerships with global platform partnerships – such as TikTok, Meta, Snapchat, Youtube, Reddit and Pinterest. They are able to fluidly shift from analytical discussions to strategy to operational to creative. They serve as one of the key points of contact for the social marketing campaigns globally, so their strategic judgment, creative acumen, timely responsiveness and awareness of industry trends and ability to think big must be robust, especially within the YA genre space. Finally, the ideal candidate must thrive operating in a ‘startup’ environment, where leaders are owners, wear multiple hats, and effortlessly think and act both strategically and tactically - from the development of broad strategic ideas to reactive, on-the-fly social strategies.Key job responsibilities- Oversee the social marketing campaigns across a multitude of YA titles, including complex and business critical Amazon MGM Studios titles.- Guide the creation of world-class, break-through social marketing strategies that support and reinforce Amazon MGM Studios and Prime Video’s position as a YA destination within the streaming marketplace, in keeping with the business and marketing strategy for the brand. - Develop creative, inventive YA-centered campaigns that inspire our customers while driving awareness and viewership. - Lead a cross-functional marketing team with strong strategic thinking to ideate and develop innovative, effective, and award-winning social marketing experiences to drive customers to Amazon Prime Video. - Raise the bar on social marketing strategies and tactics globally. Provide oversight for the team responsible for implementing this vision and strategy across all international Prime Video territories. - Embrace performance data, and refine future social marketing campaigns based on these insights. - Contribute to and lead campaign reviews and presentations, while successfully presenting social marketing concepts to executive producers/filmmakers, talent and senior management. Influence business and creative decisions. - Forge external relationships to bring the most exceptional freelancers and vendors to projects as needed.- Have a strong point of view and vision along with a clear, concise ability to provide direction to internal and external partners.- Think big. Drive new ideas that lead to innovative social marketing programs and events to support launches. - Work closely with senior leadership to create policies, procedures, best practices and formalize mechanisms that impact the broader department.BASIC QUALIFICATIONS- 6+ years of professional non-internship marketing experience- Experience building, executing and scaling cross-functional marketing programs- Experience communicating results to senior leadership- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- 5+ years leading social marketing campaigns at a global scale- Experience marketing YA titles, series and/or films ...